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Mobile Game Asia 2015

Mobile Game Asia 2015 Ho Chi Minh City: The roadmap of IP creation

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Mobile Game Asia 2015

13 years of creative industry

experience

Malaysia’s award winning film director

Creator of multi-million installs mobile

game Badminton Jump Smash™

One of the founder of WonderBucks

Berhad, SE Asia’s Top50 new startup

mobile app company

Advisor of YCA Malaysia youth

leadership camp

VC to GameCraf & TeddyVille

Museum Malaysia

HAVENE LIEWFounder & Managing DirectorMediasoft™ Entertainment

WHO WE ARE?

MALAYSIA’s LARGEST GAME DEVELOPER

Technology Partners

Jump Smash™ Brand Partner (Global) Publishing Partner (MY)

Government Endorsement & Accreditation

WHAT WE DO?

Core Business

IP Creation & Game Development

Other business

Animation, Game Publishing,

IP Licensing & APP Development

THE ROADMAP OF MEDIASOFT TO DEVELOP OWN IP SINCE DAY ONEMobile Game Asia 2015

THE ROADMAP OF IP CREATION

Mobile Game Asia 2015

CULTURE

Creating an effective culture for IP creation

MARKET

Know the market for your IP

VALUE

Increase your market value through IP

THE MEDIASOFT’s LITTLE TIPS

Core Values

IMAGINATION, ACTION, PEOPLE

# CULTURE

COMMON GOALS

# CULTURE

• To be a platform for local talents

• To create a work-life balance working environment

• To spread the good message to the society

An ecosystem that is self-driven

# CULTURE

Owning IP is the key to success

# MARKET

Cater to Market Demand

# MARKET

Play with Marketing Budget

# MARKET

Exchange value with partners

# VALUE

Microsoft provides the latest technology for R&D

Autodesk Authorised Training Centre

Intel Seamless Technology

Design an IP with Potential Partner

# VALUE

Add Value through Partnerships

# VALUE

Granting Mediasoft™ access to the top badminton players

and world class tournaments.

Enter different markets through licensing

# VALUE

MEDIASOFT™ ENTERTAINMENT SDN. BHDNo 25, Jalan Puteri 7/15, The Cube, Bandar Puteri, 47100 Puchong, Selangor, Malaysia

P: +60 3 8051 6333 F: +60 3 8051 6332

E: [email protected]

Presented by:

HAVENE LIEW

MANAGING DIRECTOR

E: [email protected]

M: +6 012 398 0702

THANK YOU