Shaklee Training - 2 of 3 How to Follow-up and Convert Leads

1How it Works 102 Follow up and Convert Leads yourfreedomproject.com


Hopefully you've now personalized and

launched your lead capture websites


Now let's talk about what comes next

after you start capturing those leads


And that is to follow up and

convert your leads into

MEMBERS

DISTRIBUTORS


A follow up process is a crucial MUST HAVE

component because conversion is truly the

KEY TO SUCCESS IN BUSINESS


It doesn't matter how much traffic you

attract and leads you capture, if you don't

have a simple system that allows you to

convert those leads…


into paying

customers or active

business builders


Our follow up and conversion process

works so well, because it's designed to

ensure you do the most effective activities

in network marketing.


Which is setting appointments and

doing live presentations with people.


Another great thing about our

simple 3 step process is…


It allows you to build a relationship with your

candidate as you guide them along.


It allows you to educate them into a yes, instead of

having to use pushy sales tactics to get them to join

This makes the process more fun

for you and for them


Here's a basic overview of how our process

known as the Project Pipeline, works.


Someone sees your newspaper ad…


Or hears about your website…


Or sees a link to your site

in Facebook or in Twitter

or Pinterest or your Blog

or a Newspaper Ad….


They visit your website, watch the short movie

and then fill out the form on your lead capture page


You instantly receive an email in your inbox with all

the details that your potential business candidate

entered and now you know someone is interested

in learning more about the business opportunity.


CONGRATULATIONSYou’ve generated a lead!


If your prospect is serious

about getting ahead, and

likes what they see…


...then what they’ll do is fill out the long form on

your tour of freedom lane page and request a

tour of your free online classrooms.


At this point you want to put your candidate into your 3

step follow up & conversion process which is your

PROJECT PIPELINE


AND HERE ARE THE

3 STEPS


You want to create curiosity

& re-awaken your prospects dreams.


Prepare them to sponsor and

become a GOLD ambassador.


Prepare them to start building

their own business.


Let’s review the 3 step process

in a little more detail


Now that you have the response

form requesting a guided tour

of the 3 classrooms,

here’s what to do…

Bob Barker

555-55-5555

[email protected]


You want to give them a quick call, introduce yourself

and review the details of what we’re offering using

our simple to follow initial contact script.

Hello! I’m Frank

How are you

today?

I’m good!


Because they’re not expecting you, we like to

keep this to a quick 7-10 minute phone call.


You then want to setup your first

appointment called:

THE MEET AND GREET


The Meet Greet was designed

to be a short 15-30 minute call

and its purpose is to allow you to begin…

…creating a

RELATIONSHIP

with your

prospect


You want to ask them about themselves and then share

your Shaklee story and then give them Funwork.


This allows them to begin discovering

Shaklee and the credibility of the company.


Finally you set the next appointment.

Preferably

24-48 hoursand that’s it.


On your 2nd appointment…


You’ll bring your candidate into

Classroom 1


Here you’ll give a lively presentation on the

benefits with the goal of

re-awakening your prospects dreams.


In this presentation we cover some great

topics from Dr. Shaklee to Royalties.


without specializing in

direct sales.

One of the most important points

we cover is how we can teach

them to create sales

Sales Volume


Remember 95% of people don’t like to sell.


So it’s incredibly

IMPORTANTthat we show them how they can focus on

GUIDING VS SELLINGin order to build their business


And then just like in the Meet and Greet,

we give them the Funwork videos to watch.


And set the next appointment.


Now we’re moving on to

STEP 2…


On this appointment we take them into

Classroom 2A


This is where you can explain exactly what they have

to do and what their business needs to look like…


in order to create a career income

without specializing in direct sales.

Sales Volume


This is an important presentation,

because lots of people can

say their company and

products are great.


however very few can show their prospects a

simple plan that teaches them EXACTLY HOW

to earn all those benefits and find that success.


And it's in the ability to show people HOW that will

set you apart from the competition.


You'll also be able to introduce an

important concept.


Changing brands and redirecting money they're already

spending on the same types of products Shaklee has.


As always we finish by giving them some Funwork,

and set the next appointment.


Our last stop in step 2 is to take our candidates into

Classroom 2B


Here we’ll shine the spotlight on the products


and show our candidates the benefits

of becoming a GOLD Ambassador.


As before, we give the Funwork for them to

review and set the next appointment.

FUNWORKBenefits

CompanyProducts


Because our system educates our candidates, they get the

chance to sell themselves on all that we offer so

there’s no need for pushy closing tactics.


If our candidates are ready, they can choose to

sponsor and become a Gold Ambassador

at the end of this class.


If they’re not ready that’s ok, because we

don’t want to put any pressure on them.


In our last step of this 3 step process.We bring them into Classroom 3 and give them the

final presentation of the classrooms.

Classroom 3


Now that we are

AT THE END

3 STEP


Its time to ask our

POTENTIAL BUSINESS

CANDIDATES

if they like to become a

PROGRAM GUIDE

And use SHAKLEE

As their supplier.


And congratulations

YOU HAVE A

NEW BUILDER!


As always, we give the Funwork and set

the next appointment when we’ll review

the smart start checklist.


Now that our prospect has agreed to join us, we need a simple way to walk them through the

start up process

SIMPLE WAY


For this, we use the Smart Start Checklist


And finally, your new business builder needs to find

their own person to take through the process


This is why we call this a

closed loop sponsoring system


Use these sheets for all the details of each step and for an easy way to keep track of your prospect as

you guide them through the process.


please refer to the Project Pipeline Guide and tracker

both found in the Project Library.


That concludes this presentation

on the basics of how our 3 step

follow up and conversion process

W rks


Let’s move to the last presentation where I’ll cover the

3rd key objective you want to accomplish in

order to build a business with

Internet

Shaklee Training - 2 of 3 How to Follow-up and Convert Leads