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Social Gaming & Betting Platform for Soccer Fans in a Gamified Environment
EASY SOCIAL SECURE PROFITABLE FUN
GOLAZZO$ 3.0 – Value Proposition
GOLAZZO$ 3.0 – Value Proposition
GOLAZZO$ 3.0 – Value Proposition
-My Bets Games -Events
Real Money or
Fake Money
“GoleZ”
GOLAZZO$ 3.0 My Bets Predict the Score
GOLAZZO$ 3.0 My Bets First Goal
GOLAZZO$ 3.0 My Bets Corners
STATISTICS ���
-Histórical -Market -Experts
GOLAZZO$ 3.0
CHALLENGE
Where You Challenge Your Friends Using
Social Media
GOLAZZO$ 3.0
STADIUM
Where you share the passion of the game
with your friends
GOLAZZO$ 3.0
ACTIVITY
Where I see my activity and my friends
predictions.
GOLAZZO$ 3.0
BETS
Where I see a Registry of my Bets
GOLAZZO$ 3.0
COMPETITION
Where the players see their performance against their friends
GOLAZZO$ 3.0
GOLAZZO$ 3.0
RANKING
Where the players see their performance against everybody else
Level 1 – Soccer School
GAMIFICATION
NIVEL 1 – ESCUELITA DE FÚTBOL
GAMIFICATION
Level 15 – Global Leyend
GAMIFICATION
We permit players to “Do Good”
Donating their winnings
to good causes
We have developed the mathematical models that assure….
• Zero “O” financial risk for
Golazzo$
• A minimum return to the player
• Promotes that fans invite their friends.
Possible Win 3.8X
Minimum Win= 2X 2X
3X
4X
Juego Comienza
Juegos -3 Días Apuesta 50,000 Pezzo$
Initial Win 2X
Juego -2 Días
Juego -1 Día
The more you challenge the higher return you can have
…we have a dynamic winnings model
…We are different because we combine Betting, Social, Gamification & Content
APUESTAS
SOCIAL
CONTENT
GAMING
Monetización
Crecimiento Viral Diversión
50M Fanáticos*
This is a huge market...
Growth since 2008**
42%
3.1M+ 13M+
Peru Mexico Colombia
5.6M+
Initi
al T
arge
t M
arke
ts
Bett
ing
Mod
el*
*Target Market calculated based based on Facebook Market Sizing Tool (>18 yrs, Country, Soccer Fans) **KPMG Study: Online Gambling
Targ
et M
arke
ts
Subs
crip
ción
All LATAM
PAID
….We have adopted a FREE MIUM +
COMISIÓN PER BET
30% COMMUNITY & CRITICAL MASS
VIRAL
FREE
SUBSCRIPTION.
2H / 2013 Q2 / 2014 Q1 / 2015
SUBSCRIPTION
-Interviews
-Premium Content -Prizes
$1 Dollar Per User/Month
Paid Players 217.000
(1% Penetration)
Playing
3 Times X Month
An Average of $10 dolares
Net Revenue
$USD 20 Million
(USD) TOTAL
Soccer Fans in Facebook
(MX,CO,PE)
21.700.000
Penetration 5%
Registered Users 1,085,,000
Conversion to Paid Players
20%
Paid Players 217,000
# of Scores played in yr. (3 bet/month)
36
Annual Bets 5,663,700
Average Bet Size $USD 10
Net Bet Revenue (15%)
$US 20 M
We have a high revenue potential
Achievements – World Cup 2014
• 150,000 visits to Golazzo$.com
• User Growth of 500% ( From 4,000 to 20,000 )
• Conversions of visits to users of 10.4% ( 4 Times Above Market Averages)
• COA of Registered User: $1.3 Dólares
• Cost per Click in Facebook: $0.07 Dólares
Traffic Peaks are the inaguration, Mexico Games and the quarters to final games.
Traction – Brasil World Cup 2014
Advertising in ���
generated most tráffic (74%).
24% was direct
Search
Tráffic
Viral Index – 9 June – 13 July
24680 Pezzo$ Bets 8,100 Challenges
33% Virality 86%
Of Challenges via FaceBook
Golazzo$ 3.0
-U/X Improved -Multiples Bets -130.000 Point
of cash payment
Monetization México
Golazzo$ 2.5
-New UX/UI -Payments
Signed Permit Holder
Contract
>20,000 Users
ROADMAP - TimeLine
1H13 2H13 1H14 Sept14 Oct 14 2015
Golazzo$ 1.0
-Web -Pezzo$
Apps.co Hubbog
Golazzo$ 2.0
-Web/Mobile -Social -Retos
First Place@ Endeavor
Early Stage Challenge
Today
Golazzo$ 4.0
-Social -Gamification
-Content
Golazzo$ Peru
Golazzo$ 5.0-7.0
Series A
Enter Brazil after legalized
& Colombia when
regulated
Our Market Penetration is determined by the regulatory environment..
STAT
US
*Concepto Jurídico de Abogado Experto Carlos Fonseca del
International Masters of Gaming Law”
Peru Mexico Colombia
OffShore Operation
SIGNED CONTRACT WITH LOCAL PERMIT���
HOLDER
CURRENTLY ���BEING REGULATED
**Reglamento de la Ley Federal de Juegos y Sorteos
***Artículo 38 de la Ley 643 de 2001
2015
IN PROCESS OF LEGALIZING
ONLINE GAMING
Brasil
2015
2014
2014
And this is our team
Antonio Faillace Head-Coach- Founder
Roberto Miranda CTO - Striker
Elizabeth Aguilar Finance & Operations Director -
Cheerleader
Hector Cantu Marketing Director - Striker
Roberto Arenas Design & Creative Director -
Midfielder
… and our advisors….
Diego Serebrisky Seasoned Investor
Partner – Alta Ventures http://www.linkedin.com/in/diegoserebrisky
Juan Pablo Cappello Legal Councel Private Advising Group
http://www.linkedin.com/pub/juan-pablo-cappello/56/92b/526
René Rojas Hubbog – Founder
http://www.linkedin.com/in/renerojas
Prizes & Recognitions
FIRST PLACE Best Start-Up/Highest Potential Start-Up Competition – Nov 2013
Best Mobile Product Nov 2013
Selected for the Apps.co acceleration Process.
We have closed around $US 500K from leading Latam Investors
Leading Venture Fund in Mexico
Diego Serebrisky – Partner, Alta Ventures
Prominent Start-Up Accelerator in Colombia
Kaushal Sheth – Prominent Indian Entrepreneur, Technical Expertç
Carlos Caceres - VP of Innovation
Luis Torres – Prominent Angel Investor in Peru Partner, Altra Investments - Peru
At least $250K more..
Investment Round…
…We invite you to bet in Golazzo$ with us…
Product Development/ Marketing & Ads/ G&A
Antonio Faillace - CEO
If you are interested contact us:
Diego Serebrisky – Lead Investor
Thank You.
