Website Traffic Mistakesjacomaraisdotcom.wordpress.com /2014/10/15/website-traffic-mistakes/

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Pay attention to the traffic you buy.

Spend some time in getting your target market right.The secret to great marketing is to zoom in on yourtarget market as precise as possible. It is way betterto advertise to a hundred super targeted customersthan to a million random people. Put some time andeffort into finding your best target audience and therewards will be huge. Facebook ads is very good atthis. You can be very specific when doing yourtargeting, if you like you can only target one person! This can be game changing when it comes toexpensive products.

Experiment with keywords.

Play around with Google Keyword Planner to get more keyword ideas. I know you are eager to get yourarticle out there as soon as possible, but if you don’t have the right keyword for your article you might aswell leave it. Research is key in internet marketing and getting your keywords right is essential. So take afew hours and make a list of good keywords and build your articles and videos around them.

Don’t count on SEO exclusively.

Getting SEO right is a science that very few people have mastered and it can all go up in smoke with oneGoogle update. You can literally lose your business with one flip of a switch at Google. Rather write somearticles and make a few videos, put them on large websites and piggy back on their popularity. Rememberto use good keywords in order to get the maximum exposure.

Links.

This is obvious , but a lot of times marketers get this wrong. Make sure your links are active and that theydirect customers to the correct page. It’s just negligent if you get this wrong. Make it easy for customers tonavigate your site, give them lots of links to relevant pages. You are selling information, make it easy forthem to get it. Don’t put stuff on the top shelves like some brick and mortar shops do where no one canreach it. Do some well thought out virtual merchandising.

Remarketing.

Don’t remarket the same product to people who already bought it. This happens all the time , believe it ornot. You have to segment your list if you want to get this right. You have customers and prospects. Theyshould be on different lists. I want to go through the roof if I get an e-mail promoting something I bought amonth ago, it just shows the person is not on top of things and I will never buy from him again. You work sohard to establish trust with your customers , don’t blow it by being lazy. This one little slip up can cost youhundreds of dollars in lost sales.

Traffic is the life blood of your internet business and you should spend lots of time on it. Few people can

spend huge amounts on advertising. The alternative is to do a lot of research and submit a lot of keywordrich articles and videos. This is a lot of work , but if you are not prepared to do this you should just stopright now and find something else to do. Nothing worth wile is easy, so get stuck in there and keep youreye on the prize.

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