WHAT TO LOOK FOR IN YOUR NEXT WEB

DESIGN AGENCY

Are you in the process of choosing a Web design agency to redesign your website?

We want to give you the tools to make an educated decision. In this SlideShare, you’ll discover a variety of things to research when vetting a potential agency

INTRODUCTION:

This is a no-brainer. You’ve likely already visited their website a dozen times, but did you go through it with a fine-toothed comb? Of course the visuals are the first things that pop out, and the overall look and feel are a testament to the work they can produce. But be sure to look for the following items to ensure their work is of the highest quality:

• TYPOS

• BROKEN LINKS

• MOBILE UNRESPONSIVENESS

• LOW QUALITY IMAGERY

• UNCLEAR/POORLY PLACED CTAS

• POOR USER EXPERIENCE

• SLOW LOADING TIME

• 404 PAGES

THEIR WEBSITE: Quality Control

THEIR WEBSITE: Blog Posts

Now that you’ve dug through their website, it’s time to weed through their blog posts. Ask yourself these questions when flipping through their content:

• IS THE BLOG REGULARLY

UPDATED?

• DO THEY WRITE ABOUT

INDUSTRY TRENDS?

• IS THEIR CONTENT WELL

WRITTEN AND

INFORMATIONAL?

• DO THEY HAVE SOCIAL

SHARE BUTTONS ON

INDIVIDUAL BLOG POSTS?

• IS THE BLOG LAYOUT AND

DESIGN EASY TO READ?

• DO THEY BALANCE

EDUCATIONAL/ PROMOTIONAL

CONTENT WITH FUN,

ENGAGING CONTENT?

• DO THE BLOGS INCLUDE

A CTA OR LINKS TO MORE

CONTENT?

THEIR WEBSITE: Awards, Case Studies &Testimonials

While some of the aforementioned items can be forgiven and somewhat easily fixed, having awards, case studies and testimonials to show on their site indicates that this Web design agency knows their stuff.

If they have several awards listed on their website, that’s a good sign that they’re staying ahead of industry trends and producing work that has gained notoriety in the Web design community.

AWARDS

THEIR WEBSITE: Awards, Case Studies &Testimonials

Case studies are great for discovering whether or not the work that they produce generates a positive ROI for their previous clients. Look for case studies that are related to the goals you want to reach, the design you may want, etc.

CASE STUDIES

THEIR WEBSITE: Awards, Case Studies &Testimonials

THEIR WEBSITE: Awards, Case Studies &Testimonials

Finally, testimonials on their website are great indicators of two things. One, that the clients they work with have enjoyed their experience. And two, that the agency is confident enough in their work to provide potential clients with transparency.

TESTIMONIALS

SOCIAL MEDIA

Social media is a great place to get to know your potential partner in Web design crime.

Not only is it a great place to learn more about the agency’s culture, but it’s an even better place to see how they are received by the public and past clients.

Begin by taking note of their profile photos, cover images, etc. Do they match the website? Are they consistent with the agency’s brand? If so, this shows that they pay careful attention to their digital presence and will likely treat your brand the same.

Second, much like when you were flipping through their blog content, ask yourself similar questions when scrolling through their feed: Are their platforms updated regularly? Do they interact with users on their website?

SOCIAL MEDIA

SOCIAL MEDIAReviews

Learn more about the agency by reading online reviews. Facebook and Google are great places for people to leave reviews, but don’t forget about Yelp and Glassdoor.

SOCIAL MEDIADribbble

Unknown to your average social media user, Dribbble is a platform for designers to share their work and get feedback from designers around the globe.

If the Web design agency you’re considering isn’t on Dribbble, they might not be worth considering at all.

CONCLUSION

If you have further questions about choosing the right Web design agency for your unique needs, contact Designzillas online today for a free consultation or call 407-637-2833.