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SEO, LLC Internet Competitive Analysis Research and Advice 9/25/2014 SEO, LLC Internet Competitive Analysis 500 N. Michigan Ave. Suite 500 Chicago, IL 60611 920-285-7570 Date: 9/25/2014 Recipient: Brian C. Bateman SplinternetMarketing.com 500 N. Michicgan Ave. Ste. 300 CHICAGO IL 60611 Phone: 877-710-2007 http://splinternetmarketing.com/default.asp http://twitter.splinternetmarketing.com http://facebook.splinternetmarketing.com http://youtube.splinternetmarketing.com This analysis has been created by SEO, LLC. Visit us on the Web at http://SplinternetMarketing.com/default.asp or call 920-285-7570 for an appointment for your personalized plan to dominate in the search results on Google and Bing. Created by SEO, LLC dba www.SplinternetMarketing.com 1 of 60 http://SplinternetMarketing.com/default.as

How to Rank in the search engines for the search phrase Wisconsin employment-law

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Page 1: How to Rank in the search engines for the search phrase  Wisconsin employment-law

SEO, LLC Internet Competitive AnalysisResearch and Advice

9/25/2014

SEO, LLC Internet CompetitiveAnalysis

500 N. Michigan Ave. Suite 500Chicago, IL 60611920-285-7570

Date: 9/25/2014

Recipient: Brian C. Bateman

SplinternetMarketing.com500 N. Michicgan Ave. Ste. 300CHICAGO IL 60611

Phone: 877-710-2007http://splinternetmarketing.com/default.asp http://twitter.splinternetmarketing.comhttp://facebook.splinternetmarketing.comhttp://youtube.splinternetmarketing.com

This analysis has been created by SEO, LLC. Visit us on the Web at http://SplinternetMarketing.com/default.asp or call 920-285-7570 for an appointment for yourpersonalized plan to dominate in the search results on Google and Bing.

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Page 2: How to Rank in the search engines for the search phrase  Wisconsin employment-law

SEO, LLC Internet Competitive AnalysisResearch and Advice

9/25/2014

Report overviewThis report helps you to optimize the web page "http://www.heinslawoffice.com/" for a highranking on Google.com (without Places) for the search term "Employment Law".

Your web page

http://www.heinslawoffice.com/

Title: Employment Law Attorneys - Wisconsin Employee Rights Lawyers

Description: [No meta description available.]

Your competitors for the search term "Employment Law" on Google.com (withoutPlaces)

1 http://www.dol.gov/compliance/guide/

Title: Employment Law Guide - A Companion to the FirstStep EmploymentLaw Advisor

Description: [No meta description available.]

2 http://www.law.cornell.edu/wex/employment

Title: Employment | Wex Legal Dictionary / Encyclopedia | LII / LegalInformation Institute

Description: [No meta description available.]

3 http://timesofindia.indiatimes.com/Business/India-Business/Bombay-HC-ruling-mirrors-US-law-on-employment/articleshow/43377717.cms

Title: Bombay HC ruling mirrors US law on employment - The Times ofIndia

Description: Workplace hiring in the United States is underscored by theEqual Employment Opportunity Law, which goes back to the Kennedyyears and the Civil Rights movement.

4 http://www.nolo.com/legal-encyclopedia/hr-employment-law

Title: Employment Law: Human Resources & Workplace Rights -Nolo.com

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Page 3: How to Rank in the search engines for the search phrase  Wisconsin employment-law

SEO, LLC Internet Competitive AnalysisResearch and Advice

9/25/2014

Your competitors for the search term "Employment Law" on Google.com (withoutPlaces)

Description: Whether you're a small business owner, an HR professional,or an employee, you can learn the rules of employment law here.

5 http://www.hg.org/employ.html

Title: Employment Law - Guide to Labor Law - HG.org

Description: Employment law governs the rights and duties betweenemployers and workers. Also referred to as labor law.

6 http://www.employee-advocates.com/

Title: Milwaukee Employment Law Lawyer | Wisconsin UnemploymentCompensation Attorney | Nationwide Disability Benefits Law Firm

Description: [No meta description available.]

7 http://www.celcwi.com/

Title: Consumer & Employment Law Center of Wisconsin Home Page

Description: Consumer and Employment Law Center of Wisconsin,Protecting People from Unlawful Consumer and Employment Practices

8 http://www.eeoc.gov/

Title: EEOC Home Page

Description: EEOC Home Page

9 http://en.wikipedia.org/wiki/Labour_law

Title: Labour law - Wikipedia, the free encyclopedia

Description: [No meta description available.]

10 http://www.fox-law.com/

Title: Wisconsin Employment Law Attorney | Chicago Civil Rights Lawyer| Whistleblower, Accident Injury

Description: Experienced Wisconsin and Illinois employment lawattorneys. Contact Fox & Fox today at 800-416-5368 to speak with a

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Page 4: How to Rank in the search engines for the search phrase  Wisconsin employment-law

SEO, LLC Internet Competitive AnalysisResearch and Advice

9/25/2014

Your competitors for the search term "Employment Law" on Google.com (withoutPlaces)

Wisconsin employment lawyer.

Analyzed search terms

1. Employment Law

2. Employment

3. Law

Top 10 Ranking Requirements Score™

79%The Top 10 Ranking Requirements Score™ of 79% means that the web page www.heinslawoffice.com meets only 79% of the requirements for a top 10 ranking onGoogle.com (without Places) for the search term "Employment Law".

Note that not all ranking factors are weighted equally, and that there are some ranking factorsthat cannot be taken into account because search engines do not reveal the necessary data.

Search engine ranking factors performance

Ranking FactorImportance

FactorsPassed

FactorsFailed

Ranking Factors Performance

104 ranking factors passed15 ranking factors failed

Essential (weighted most): 20 3

Very Important: 9 0

Important: 34 2

Moderately Important: 33 8

Slightly Important: 8 2

Total: 104 15

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SEO, LLC Internet Competitive AnalysisResearch and Advice

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Table of contents

1. Report overview 18. Keyword use in outbound anchor texts

2. Keyword use in document title 19. Keyword use in same domain link URLs

3. Number of backlinks 20. Keyword use in outbound link URLs

4. Anchor texts of backlinks 21. Keyword use in meta description

5. Keyword use in body text 22. Number of trailing slashes in URL

6. Age of web site 23. HTML validation of web page to W3Cstandards

7. Keyword use in H1 headline texts 24. Readability level of web page

8. Keyword use in domain name 25. Keyword use in the first sentence of thebody text

9. Keyword use in page URL 26. Search engine compatibility

10. Mentions on social sites 27. Factors that could prevent your top ranking

11. Server speed 28. Table: Number of keywords

12. Keyword use in H2-H6 headline texts 29. Table: Keyword density

13. Keyword use in IMG ALT attributes 30. Table: Keyword position

14. Top level domain of web site 31. Table: Number of words

15. Keyword use in bold body text 32. Table: Number of characters

16. Number of visitors to the site 33. Table: Ranking factors digest

17. Keyword use in same domain anchor texts

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SEO, LLC Internet Competitive AnalysisResearch and Advice

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Keyword use in document title

Essential

The document title is the text within the <title>...</title> tags in the HTML code of your web page.This chapter tries to find out how to use the search term "Employment Law" in the document titleand if it's important for Google.com (without Places).

Example: <title>Your web page title</title>

Their contents

Rank Keyword use in document title

1 Employment Law Guide - A Companion to the FirstStep Employment Law Advisor

2 Employment | Wex Legal Dictionary / Encyclopedia | LII / Legal Information Institute

3 Bombay HC ruling mirrors US law on employment - The Times of India

4 Employment Law: Human Resources & Workplace Rights - Nolo.com

5 Employment Law - Guide to Labor Law - HG.org

6 Milwaukee Employment Law Lawyer | Wisconsin Unemployment CompensationAttorney | Nationwide Disability Benefits Law Firm

7 Consumer & Employment Law Center of Wisconsin Home Page

8 EEOC Home Page

9 Labour law - Wikipedia, the free encyclopedia

10 Wisconsin Employment Law Attorney | Chicago Civil Rights Lawyer | Whistleblower,Accident Injury

Your contents

Employment Law Attorneys - Wisconsin Employee Rights Lawyers

Advice for your document title

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 2 1 OK OK

Keyword density: 0% to 36% 29% OK OK

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 2 1 OK OK

Keyword density: 0% to 18% 14% OK OK

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 3 2 OK OK

Keyword density: 0% to 29% 29% OK OK

Keywords "Employment" or "Law"

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SEO, LLC Internet Competitive AnalysisResearch and Advice

9/25/2014

Advice for your document title

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 5 3 OK OK

Keyword density: 0% to 21% 21% OK OK

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SEO, LLC Internet Competitive AnalysisResearch and Advice

9/25/2014

Number of backlinks

Essential

This chapter measures how many web pages link to your website domain according to the dataproviders Alexa.com and SEOprofiler.com. The SEOprofiler service provides the number ofunique linking domains, not the number of all linking pages.

Keep in mind that the raw number of linking web pages is not as important as the quality of theweb pages that link to your site.

Number of backlinks according to these data providers (the more the better)

Alexa SEOprofiler (uniquebacklinks)

Peak Value

To Your Site: 10 18 18

To Site 1: 19,514 64,070 64,070

To Site 2: 61,853 n/a 61,853

To Site 3: 53,162 n/a 53,162

To Site 4: 6,949 17,953 17,953

To Site 5: 2,849 7,195 7,195

To Site 6: 15 13 15

To Site 7: 8 12 12

To Site 8: 6,698 22,930 22,930

To Site 9: 1,855,495 n/a 1,855,495

To Site 10: 8 6 8

Range: 8 to 1,855,495 6 to 64,070 8 to 1,855,495

Advice for the number of backlinks

In average, less web pages link to your page than to the top ranked pages. The average linkpopularity of the top ranked pages is 208,269, the link popularity of your web page is 18.You must increase the number of web pages from different domains that link to your website. Keep in mind that all search engines also evaluate the anchor texts and the quality ofthe web pages that link to your web site.

<<

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Anchor texts of backlinks

Essential

Backlinks are links from other web sites to your site. If many other sites link to your site, thensearch engines consider your site to be important. However, the number of links is not asimportant as is the relevance of the linking page and the anchor text used in linking to your site.

This chapter lists the most popular anchor texts used in linking to your site, as well as a sampleof the web pages that link to your site, along with the anchor text.

Most popular anchor texts used to link to your site

Anchor Text Popularity

heins law office 18.8%

http://www.heinslawoffice.com 18.8%

janet heins 12.5%

http://www.heinslawoffice.com/ 6.2%

erica reib 6.2%

executive order to ban contractors from lgbt discrimination - employmentlaw attorneys

6.2%

view site 6.2%

harassment 6.2%

heinslawoffice.com 6.2%

milwaukee employment law attorneys 6.2%

visit website 6.2%

Sample of the web pages that link to your site

Anchor Text Linked URL Web Page That Links To Your Site

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/02/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/02/actress-may-seek-new-trial-over-wrongful-termination.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/02/class-action-lawsuit-filed-on-behalf-of-football-cheerleaders.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/02/president-obama-praises-gap-for-raising-wages.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/02/wrongful-termination-leads-to-back-pay-award.shtml

[no anchor text, http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawbl

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Sample of the web pages that link to your site

Anchor Text Linked URL Web Page That Links To Your Site

usually images] og.com/2014/03/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/03/former-playboy-employee-wins-wrongful-termination-lawsuit.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/03/senator-hopes-to-fight-workplace-harassment-with-new-bill.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/03/wage-lawsuits-filed-against-mcdonalds.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/03/wisconsin-equal-rights-claim-results-in-settlement.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/04/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/04/eeoc-files-suit-against-merry-maids-franchise.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/04/government-lawyer-testifies-before-house-on-cfpb-discrimination.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/04/non-compete-agreements-damaging-to-free-market-growth.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/04/wisconsin-railroad-company-ordered-to-pay-worker-over-350k.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/05/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/05/employee-speech-issues-in-the-private-sector.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/05/non-compete-agreements-and-the-inevitable-disclosure-doctrine.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/05/supreme-court-hears-whistleblower-case.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/05/tribal-casino-must-c

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Sample of the web pages that link to your site

Anchor Text Linked URL Web Page That Links To Your Site

omply-with-eeoc-subpoena.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/06/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/06/company-sued-over-discharged-workers.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/06/donald-sterling-sued-over-alleged-sexual-harassment.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/06/executive-order-to-ban-contractors-from-lgbt-discrimination.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/06/tribal-sovereignty-potentially-problematic-for-employees.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/06/wisconsin-dnr-fires-employee-for-sexual-harassment.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/07/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/07/noncompete-clauses-in-wisconsin-employment-agreements.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/07/reducing-employee-discrimination.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/07/tinder-sued-for-sexual-harassment.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/07/unpaid-interns-not-considered-employees.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/07/wisconsin-man-terminated-after-showing-firearm-to-co-worker.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/08/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/08/6-million-payout-from-linkedin-to-workers.shtml

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Sample of the web pages that link to your site

Anchor Text Linked URL Web Page That Links To Your Site

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/08/eeoc-sues-grocery-chain-for-workplace-discrimination.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/08/retail-giant-sued-for-discrimination.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/08/seventh-circuit-court-of-appeals-issues-fmla-decision.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/08/wisconsin-workers-dealt-setback-in-employee-rights-lawsuit.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/09/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/09/employee-rights-in-workplace-age-discrimination.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/09/female-employees-accuse-archie-comics-of-gender-discrimination.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/2014/09/what-is-the-process-once-a-discrimination-claim-is-filed.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/About.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/archives.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/arrest-conviction-record/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/Contact.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/employee-rights/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/Privacy-Policy.shtml

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/sex-discrimination/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/sexual-harassment/

[no anchor text,usually images]

http://www.heinslawoffice.com/ http://www.wisconsinemploymentlawblog.com/unemployment/

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Sample of the web pages that link to your site

Anchor Text Linked URL Web Page That Links To Your Site

age discrimination http://www.heinslawoffice.com/Discrimination/

http://www.wisconsinemploymentlawblog.com/2014/05/

age discrimination http://www.heinslawoffice.com/Discrimination/

http://www.wisconsinemploymentlawblog.com/2014/05/tribal-casino-must-comply-with-eeoc-subpoena.shtml

employeediscrimination

http://www.heinslawoffice.com/Discrimination/

http://www.wisconsinemploymentlawblog.com/2014/07/reducing-employee-discrimination.shtml

Employee rights http://www.heinslawoffice.com/Practice-Areas/

http://www.wisconsinemploymentlawblog.com/2014/03/former-playboy-employee-wins-wrongful-termination-lawsuit.shtml

employee rights http://www.heinslawoffice.com/Practice-Areas/

http://www.wisconsinemploymentlawblog.com/2014/04/wisconsin-railroad-company-ordered-to-pay-worker-over-350k.shtml

employee rights http://www.heinslawoffice.com/Practice-Areas/

http://www.wisconsinemploymentlawblog.com/2014/08/6-million-payout-from-linkedin-to-workers.shtml

employmentbenefits

http://www.heinslawoffice.com/Practice-Areas/Employment-Contract-Reviews.shtml

http://www.wisconsinemploymentlawblog.com/employment-disputes/

employmentdisputes

http://www.heinslawoffice.com/Practice-Areas/Employment-Contract-Reviews.shtml

http://www.wisconsinemploymentlawblog.com/2014/02/president-obama-praises-gap-for-raising-wages.shtml

Executive order toban contractorsfrom LGBTdiscrimination - Employment LawAttorneys

http://www.heinslawoffice.com/blog/executive-order-to-ban-contractors-from-lgbt-discrimination

http://areabisnis.com/story.php?title=executive-order-to-ban-contractors-from-lgbt-discrimination-employment-law-attorneys

harassment http://www.heinslawoffice.com/SideNavigation/Harassment2.shtml

http://www.employment-law-wi.com/Attorneys/Janet-L-Heins.shtml

Heins Law Office http://www.heinslawoffice.com/ http://professionals.avidlocals.com/listing/heins-law-office.html

Heins Law Office http://www.heinslawoffice.com/ http://professionals.prospotlight.com/listing/heins-law-office.html

http://www.heinslawoffice.com

http://www.heinslawoffice.com/ http://www.a1resourcemoz.com/new.php?page=10&part=week

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/company-sued-over-discharged-workers

http://socialwebsubmitter.com/tag/company

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/company-sued-over-discharged-workers

http://socialwebsubmitter.com/tag/discharged

http://www.heins http://www.heinslawoffice.com/blog/c http://socialwebsubmitter.com/tag/em

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Sample of the web pages that link to your site

Anchor Text Linked URL Web Page That Links To Your Site

lawoffice.com ompany-sued-over-discharged-workers

p

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/company-sued-over-discharged-workers

http://socialwebsubmitter.com/tag/over

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/company-sued-over-discharged-workers

http://socialwebsubmitter.com/tag/workers

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/county-employee-alleges-sexual-harassment

http://socialwebsubmitter.com/tag/county

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/county-employee-alleges-sexual-harassment

http://socialwebsubmitter.com/tag/sexual

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/reducing-employee-discrimination

http://socialwebsubmitter.com/tag/employm

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/retail-giant-sued-for-discrimination

http://socialwebsubmitter.com/tag/giant

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/retail-giant-sued-for-discrimination

http://socialwebsubmitter.com/tag/retail

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/tinder-sued-for-sexual-harassment

http://socialwebsubmitter.com/search/sued/rss/

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/tinder-sued-for-sexual-harassment

http://socialwebsubmitter.com/search/tinder/rss/

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/tinder-sued-for-sexual-harassment

http://socialwebsubmitter.com/tag/harassment

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/tinder-sued-for-sexual-harassment

http://socialwebsubmitter.com/tag/sued

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/tinder-sued-for-sexual-harassment

http://socialwebsubmitter.com/tag/tinder

http://www.heinslawoffice.com

http://www.heinslawoffice.com/blog/unpaid-interns-not-considered-employees

http://www.gloriouslinks.com/tag/empl/

http://www.heinslawoffice.com

http://www.heinslawoffice.com/employee-discrimination.html

http://socialwebsubmitter.com/tag/discrimination

http://www.heinslawoffice.com

http://www.heinslawoffice.com/employment-contract-reviews.html

http://socialwebsubmitter.com/tag/reviews

http://www.heinslawoffice.com

http://www.heinslawoffice.com/fmla-discrimination.html

http://socialwebsubmitter.com/tag/employment

http://www.heinslawoffice.com

http://www.heinslawoffice.com/fmla-discrimination.html

http://www.gloriouslinks.com/upcoming/

http://www.heinslawoffice.com/

http://www.heinslawoffice.com/ https://www.nela-illinois.org/members/detail/3127/

http://www.heinslawoffice.com/

http://www.heinslawoffice.com/ https://www.nela-illinois.org/members/detail/3169/

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Sample of the web pages that link to your site

Anchor Text Linked URL Web Page That Links To Your Site

http://www.heinslawoffice.com/

http://www.heinslawoffice.com/ https://www.nela-illinois.org/members/detail/3244/

http://www.heinslawoffice.com/

http://www.heinslawoffice.com/ https://www.nela-illinois.org/members/detail/3247/

Milwaukee Employment LawAttorneys

http://www.heinslawoffice.com/ http://www.sighbercafe.com/business_commercial/law/legal_practice/labor_law/

non-competeagreements

http://www.heinslawoffice.com/Practice-Areas/Employment-Contract-Reviews.shtml

http://www.wisconsinemploymentlawblog.com/2014/05/non-compete-agreements-and-the-inevitable-disclosure-doctrine.shtml

retaliated http://www.heinslawoffice.com/Practice-Areas/Retaliation.shtml

http://www.wisconsinemploymentlawblog.com/federal-law/

sexual harassmentclaim

http://www.heinslawoffice.com/Practice-Areas/Harassment.shtml.

http://www.wisconsinemploymentlawblog.com/2014/06/wisconsin-dnr-fires-employee-for-sexual-harassment.shtml

sexual harassmenthttp://www.heinslawoffice.com/Practice-Areas/Harassment.shtml

http://www.wisconsinemploymentlawblog.com/2014/07/

sexual orientationdiscrimination

http://www.heinslawoffice.com/Discrimination/

http://www.wisconsinemploymentlawblog.com/

View Site http://www.heinslawoffice.com/ https://www.justia.com/lawyers/employment-law/wisconsin

View Site http://www.heinslawoffice.com/ https://www.justia.com/lawyers/wisconsin

View Site http://www.heinslawoffice.com/ https://www.justia.com/lawyers/wisconsin/ozaukee-county

Visit Website http://www.heinslawoffice.com/ http://instantlaw.com/state/results/WI/Mequon/firms

Wrongfultermination ordischarge

http://www.heinslawoffice.com/Practice-Areas/Wrongful-Discharge.shtml

http://www.wisconsinemploymentlawblog.com/About.shtml

wrongfultermination

http://www.heinslawoffice.com/Practice-Areas/Wrongful-Discharge.shtml

http://www.wisconsinemploymentlawblog.com/2014/02/actress-may-seek-new-trial-over-wrongful-termination.shtml

Advice for the anchor texts of backlinks

To get a high ranking on Google.com (without Places), make sure that the web pages thatlink to your site use the search term "Employment Law" in their anchor texts. The more linksto your web site contain "Employment Law" (or a part of it) in the anchor text, the morelikely it is that your web site will get a high ranking on Google.com (without Places) for thatsearch term.

It is advisable to use different but related keywords for the anchor texts. If all links to your

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Advice for the anchor texts of backlinks

web site use exactly the same anchor text, then Google.com (without Places) might loweryour rankings because of unnatural linking patterns.

In addition, the quality and reputation of the web pages that link to your site is veryimportant to the search engines.

At least 10% of the analyzed backlink anchor texts contain the search term "EmploymentLaw". This is good.

OK

At least 20% of the analyzed backlink anchor texts contain the search term "EmploymentLaw". This is good.

OK

At least 40% of the analyzed backlink anchor texts contain the search term "EmploymentLaw". This is good.

OK

Less than 60% of the analyzed backlink anchor texts contain the search term "EmploymentLaw". You must increase the number of backlinks or anchor texts that contain that searchterm.

<<

Less than 80% of the analyzed backlink anchor texts contain the search term "EmploymentLaw". You must increase the number of backlinks or anchor texts that contain that searchterm.

<<

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Keyword use in body text

Essential

The body text is the text on your web page that can be seen by people in their web browsers. Itdoes not include HTML commands, comments, etc. The more visible text there is on a web page,the more a search engine can index. The calculations include spaces and punctuation marks.

Your contents

866-241-8444 Employment Law Home Privacy Policy Disclaimer Legal Services OverviewEmployment Contract Reviews Employee Discrimination FMLA Discrimination MilwaukeeDisability Discrimination Milwaukee Pregnancy Discrimination Employer Harassment EmployerRetaliation Federal Employee Rights Wrongful Discharge Attorneys Janet L. Heins Erica N.Reib Michael J. Gentry Mark L. Snell David Minko About our Law Firm Firm Overview HeinsLaw Testimonials Legal Resources FAQ's Blog Legal Careers Contact Heins Law Janet has agenuine passion for representing employees. Throughout my experience working for her, I wasinspired by her aggressive litigation style and attention to her clients' interests. She truly handlesevery case as if it were her own. I recommend Janet with the utmost confidence, and I amthankful for the skills and experiences I obtained while working for her. Lawyer Janet Heins |Top Attorney Employment Greater Milwaukee Wisconsin Employment Law Attorneys Heins &Minko - Fighting for Wisconsin Employee Rights Fighting for Wisconsin Employee RightsDiscrimination, harassment and retaliation are all wrong. You know it, we know it and youremployer knows it. If your rights have been violated by your employer, you can rely on the lawyers at Heins & Minko to aggressively fight for your rights. We investigate each case thoroughlyand use the facts and evidence to craft an effective legal strategy. Our attorneys are committedto doing the right thing for our clients. We will provide you with honest advice and treat you withthe respect you deserve. If your rights have been violated, you can rely on our firm to fighttenaciously to make sure your employer is held accountable. Call us toll free at 877-304-8819for a free initial consultation with one of our Milwaukee employment law attorneys. Fighting forthe Rights of Employees Our firm represents employees in employment law cases in state andfederal courts, including cases of: Wrongful discharge Employer Discrimination WorkplaceHarassment / Job Harassment Employer Retaliation / Unfair Treatment For more information onthe employment law services we offer, visit our practice areas overview page. Know YourRights In Wisconsin, employees without an employment contract are "at will" employees whocan be fired for any legal reason. However, employers can be held financially liable for harmsuffered by an employee when discrimination, harassment or unfair labor practices are involved.At Heins Law, we will fully explain your rights and fight aggressively to secure the best possibleoutcome in your case. Protect Yourself If you believe you have been the target of harassment ordiscrimination, there are steps you can take now to bolster your case, such as gatheringdocumentation including e-mails and memos. In order to avoid your employer's HR departmentbeing notified of your complaint, contact us before taking your case to the Equal Rights Division(ERD) or Equal Employment Opportunity Commission (EEOC). Most HR departments are moreconcerned about the company's best interests than your individual rights. Not sure if you have acase?

Contact us today for a consultation with a skilled employment law attorney. The attorneys atHeins Law handle each client’s case as a team, beginning immediately with your consultation.Our unique and personalized team approach assures you of superior service and prompt andfocused attention to your case. Let us put our team to work for you today! We are alwayslooking for knowledgeable, motivated individuals to join our firm. For more information on employment opportunities, call us toll free at 877-304-8819.

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Advice for your body text

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 32 7 OK OK

Keyword density: 0% to 5% 2% OK OK

Number of words: 235 to 8,490 651 OK OK

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 5 to 70 13 OK OK

Keyword density: 0% to 5% 2% OK OK

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 6 to 206 16 OK OK

Keyword density: 1% to 6% 3% OK OK

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 14 to 274 29 OK OK

Keyword density: 0% to 5% 2% OK OK

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Age of web site

Very Important

Spam sites often come and go quickly. For this reason, search engines tend to trust a web sitethat has been around for a long time over one that is brand new. The age of the domain is seenas a sign of trustworthiness because it cannot be faked. The data is provided by Alexa.com andSEOprofiler.com.

Dates of the domain registration or of the first contents

URL Registration Date

Your Site http://www.heinslawoffice.com/ Tuesday, January 3, 2006

1 http://www.dol.gov/compliance/guide/ Saturday, November 2, 1996

2 http://www.law.cornell.edu/wex/employment

Monday, July 15, 1985 (oldest domain)

3 http://timesofindia.indiatimes.com/Business/India-Business/Bombay-HC-ruling-mirrors-US-law-on-employment/articleshow/43377717.cms

Friday, November 22, 1996

4 http://www.nolo.com/legal-encyclopedia/hr-employment-law

Thursday, March 24, 1994

5 http://www.hg.org/employ.html Thursday, June 15, 1995

6 http://www.employee-advocates.com/ Friday, October 10, 2003 (newest domain)

7 http://www.celcwi.com/ n/a

8 http://www.eeoc.gov/ Friday, May 30, 1997

9 http://en.wikipedia.org/wiki/Labour_law Saturday, January 13, 2001

10 http://www.fox-law.com/ Saturday, January 13, 2001

Range Monday, July 15, 1985 to Friday, October 10, 2003

Advice for the web site age

Your web site is about 8 years old. This is very good because the older your web site, thebetter it is for your rankings on Google.com (without Places).

OK

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Keyword use in H1 headline texts

Very Important

H1 headline texts are the texts that are written between the <h1>...</h1> tags in the HTML codeof a web page. Some search engines give extra relevance to search terms that appear in theheadline texts. This chapter examines if this applies to Google.com (without Places), too.

Example: <h1>your very big headline text</h1>

Your contents

[not used]

Advice for your H1 headline texts

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 2 0 You could use the search term"Employment Law" at least once but this isoptional.

<

Keyword density: 0% to 100% 0% You could increase the keyword densityfor the search term "Employment Law" butthis is optional.

<

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 2 0 You could use the search term"Employment" at least once but this isoptional.

<

Keyword density: 0% to 100% 0% You could increase the keyword densityfor the search term "Employment" but thisis optional.

<

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 2 0 You could use the search term "Law" atleast once but this is optional.

<

Keyword density: 0% to 50% 0% You could increase the keyword densityfor the search term "Law" but this isoptional.

<

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 4 0 You could use one of the keywords"Employment" or "Law" at least once butthis is optional.

<

Keyword density: 0% to 50% 0% You could increase the keyword densityfor the keywords "Employment" or "Law"but this is optional.

<

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Keyword use in domain name

Important

The domain name is the main part of the web page address. This chapter tries to find out ifGoogle.com (without Places) gives extra relevance to search terms within the domain name.

Example: "your-keyword" is the domain name of http://www.your-keyword.com

Their contents

Rank Words In Domain Name URL

1 dol http://www.dol.gov/compliance/guide/

2 law cornell http://www.law.cornell.edu/wex/employment

3 timesofindia indiatimes http://timesofindia.indiatimes.com/Business/India-Business/Bombay-HC-ruling-mirrors-US-law-on-employment/articleshow/43377717.cms

4 nolo http://www.nolo.com/legal-encyclopedia/hr-employment-law

5 hg http://www.hg.org/employ.html

6 employee advocates http://www.employee-advocates.com/

7 celcwi http://www.celcwi.com/

8 eeoc http://www.eeoc.gov/

9 en wikipedia http://en.wikipedia.org/wiki/Labour_law

10 fox law http://www.fox-law.com/

Your contents

heinslawoffice (Domain name: "heinslawoffice.com")

Advice for the domain name

The domain name heinslawoffice.com contains only a part of the search term "EmploymentLaw". This is acceptable.

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Keyword use in page URL

Important

The page URL is the part after the domain name in the web page address. This chapter tries tofind out if Google.com (without Places) gives extra relevance to search terms within the pageURL. Separate your search terms in the page URL with slashes, dashes or underscores.

Example: "keyword/another-keyword.htm" is the page URL ofhttp://www.domain.com/keyword/another-keyword.htm

Their contents

Rank Words In Page URL URL

1 compliance guide http://www.dol.gov/compliance/guide/

2 wex employment http://www.law.cornell.edu/wex/employment

3 Business India Business Bombay HC rulingmirrors US law on employment articleshow43377717 cms

http://timesofindia.indiatimes.com/Business/India-Business/Bombay-HC-ruling-mirrors-US-law-on-employment/articleshow/43377717.cms

4 legal encyclopedia hr employment law http://www.nolo.com/legal-encyclopedia/hr-employment-law

5 employ http://www.hg.org/employ.html

6 [no words] http://www.employee-advocates.com/

7 [no words] http://www.celcwi.com/

8 [no words] http://www.eeoc.gov/

9 wiki Labour law http://en.wikipedia.org/wiki/Labour_law

10 [no words] http://www.fox-law.com/

Your contents

[no words] (no page URL because you analyzed your homepage)

Advice for your page URL

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 1 0 You could use the search term"Employment Law" at least once but this isoptional.

<

Keyword density: 0% to 40% 0% You could increase the keyword densityfor the search term "Employment Law" butthis is optional.

<

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 1 0 You could use the search term"Employment" at least once but this isoptional.

<

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Advice for your page URL

Search term: "Employment Law"

Keyword density: 0% to 50% 0% You could increase the keyword densityfor the search term "Employment" but thisis optional.

<

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 1 0 You could use the search term "Law" atleast once but this is optional.

<

Keyword density: 0% to 33% 0% You could increase the keyword densityfor the search term "Law" but this isoptional.

<

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 2 0 You could use one of the keywords"Employment" or "Law" at least once butthis is optional.

<

Keyword density: 0% to 25% 0% You could increase the keyword densityfor the keywords "Employment" or "Law"but this is optional.

<

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Mentions on social sites

Important

On social network sites, people decide which web sites are popular. This means that thepopularity on social network sites cannot be easily influenced. For this reason, search enginesmight trust web sites more if they are popular on social networks. ("n/a" means "data notavailable".)

Mentions on social sites (the more the better)

Delicious.com FacebookMentions

Google +1 TwitterTweets

Total

To Your Site: 0 15 0 42 57

To Site 1: 0 4,390 6 630 5,026

To Site 2: 0 2,630 0 247 2,877

To Site 3: 0 37,107 0 47,060 84,167

To Site 4: 0 2,604 11 112,861 115,476

To Site 5: 0 304 11 439 754

To Site 6: 0 25 5 3 33

To Site 7: 0 12 0 2 14

To Site 8: 0 4,472 56 653 5,181

To Site 9: 0 152,359 6 419 152,784

To Site 10: 0 10 1 0 11

Range: all 0 10 to 152,359 0 to 56 0 to 112,861 11 to 152,784

Advice for the mentions on social sites

In average, less web pages link to your page than to the top ranked pages on these socialnetworks. The average link popularity of the top ranked pages is 33,302, the link popularityof your web page is 57. You must increase the number of web pages that link to your website on these social networks.

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Server speed

Important

Popular web sites often have faster server response times compared to smaller unimportantsites. In addition, most search engines index more pages from fast web sites. This chaptershows you how long it takes on average for web pages on the top ranked sites to load. The datais based on the average server speed of the last 30 days and is provided by Alexa.com ("n/a"means that Alexa.com does not have data about your server speed).

Server speed results

Average Page Load Time (measured in seconds, the lower the better)

YourSite

1 2 3 4 5 6 7 8 9 10 Range

n/a 0.79s 1.15s 6.70s 1.82s 1.12s n/a n/a 0.47s 1.68s n/a 0.47sto

6.70s

Server Speed Relative To Other Servers On The Internet (the faster the better)

YourSite

1 2 3 4 5 6 7 8 9 10 Range

n/a veryfast:

top15%

veryfast:

top20%

veryslow:

bottom10%

average:

bottom45%

fast:

top30%

n/a n/a veryfast:

top 5%

average:

top50%

n/a veryslow:

bottom10% to

veryfast:

top 5%

Advice for the server speed

The speed of your web site could not be determined. In general, the faster your web site,the better it could be for your rankings on Google.com (without Places). If you have a slowweb site, you should contact or even switch your web hosting provider.

<

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Keyword use in H2-H6 headline texts

Important

H2, H3, H4, H5 and H6 headline texts are the texts that are written between the <h2>...</h2>,<h3>...</h3>, etc. tags in the HTML code of your web page. Some search engines give extrarelevance to search terms that appear in the headline texts. This chapter examines if this appliesto Google.com (without Places), too.

Example: <h3>your big headline text</h3>

Your contents

No. Heading Texts

1. [H2] Employment Law

2. [H2] Greater Milwaukee Wisconsin Employment Law Attorneys

3. [H2] Heins & Minko - Fighting for Wisconsin Employee Rights

4. [H2] Fighting for the Rights of Employees

5. [H2] Know Your Rights

6. [H2] Protect Yourself

Advice for your H2-H6 headline texts

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 4 2 OK OK

Keyword density: 0% to 24% 14% OK OK

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 6 2 OK OK

Keyword density: 0% to 18% 7% OK OK

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 6 2 OK OK

Keyword density: 0% to 18% 7% OK OK

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 12 4 OK OK

Keyword density: 0% to 18% 7% OK OK

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Keyword use in IMG ALT attributes

Important

The <img alt> attribute defines an alternative text for an image when the user uses a text browseror when the user has turned off the display of images in the web browser application. Microsoft'sInternet Explorer displays the alternative text if the user puts the cursor over the graphic. Thischapter tries to find out if it makes sense to include the search term in the <img alt> attributes toimprove your rankings.

Example: <img src="logo.gif" width="200" height="75" alt="picture description with keyword">

Your contents

No. Image Alt Attribute Text Image File Name

1. [empty] /uploads/2/4/5/7/24577833/7139213.png

2. Picture /uploads/2/4/5/7/24577833/3141414_orig.jpg

3. Picture /uploads/2/4/5/7/24577833/1262771_orig.gif

4. Picture /uploads/2/4/5/7/24577833/1308904.jpg?278

5. Picture /uploads/2/4/5/7/24577833/2140122.jpg?270

6. Quantcast //pixel.quantserve.com/pixel/p-0dYLvhSGGqUWo.gif

Advice for your IMG ALT attributes

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 1 0 You could use the search term"Employment Law" at least once but this isoptional.

<

Keyword density: 0% to 22% 0% You could increase the keyword densityfor the search term "Employment Law" butthis is optional.

<

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 2 0 You could use the search term"Employment" at least once but this isoptional.

<

Keyword density: 0% to 11% 0% You could increase the keyword densityfor the search term "Employment" but thisis optional.

<

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 4 0 You could use the search term "Law" atleast once but this is optional.

<

Keyword density: 0% to 22% 0% You could increase the keyword densityfor the search term "Law" but this is

<

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Advice for your IMG ALT attributes

Search term: "Employment Law"

optional.

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 5 0 You could use one of the keywords"Employment" or "Law" at least once butthis is optional.

<

Keyword density: 0% to 17% 0% You could increase the keyword densityfor the keywords "Employment" or "Law"but this is optional.

<

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Top level domain of web site

Important

Web sites with certain top level domains (TLD) are statistically more likely to contain higherquality, trustworthy contents. For this reason, search engines might prefer web sites withrestricted TLD (.edu, .gov., .mil) over younger TLD (e.g., .biz, .info, .jobs). In addition, countrycode TLD (e.g., .ca, .de, .fr) are often preferred in the country's local search results.

Top level domain results

YourSite

1 2 3 4 5 6 7 8 9 10

.com .gov .edu .com .com .org .com .com .gov .org .com

Advice for the top level domain of your web site

Your web site URL www.heinslawoffice.com contains the often used top level domain .com.This is neither good nor bad for your rankings on Google.com (without Places).

OK

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Keyword use in bold body text

Important

The body text is the text on your web page that can be seen by people in their web browsers.The bold body text uses a darker and heavier face than the regular type face. It appearsbetween <b>...</b> or <strong>...</strong> tags in the HTML source of your web page. CSS isnot recognized. The statistics include spaces and punctuation marks.

Their contents

Rank Keyword use in bold body text

1 Employment Law Guide: Laws, Regulations, and Technical Assistance ServicesPreface Overview I. Wages and Hours Worked II. Safety and Health Standards III. HealthBenefits, Retirement Standards, and Workers' Compensation IV. Other WorkplaceStandards V. Work Authorization for non-U.S. citizens VI. Federal Contracts: WorkingConditions VII. Federal Contracts: Equal Opportunity in Employment INDEX OF LAWSOF PARTICULAR APPLICABILITY TO AN INDUSTRY Agriculture Mining Construction

2 [not used]

3 The Times of India READ ALSO: Bombay HC - No govt can force anyone to list religionHelp us delete comments by marking them offensive

4 Your Rights in the Workplace

5 Law Center What is Employment Law? The “At Will” Presumption

6 WHAT SETS US APART? Our lawyers know employment law — and what it takes toget results. We work hard. We love what we do. View Attorney McLeod in PBS Video:"Benefits in Doubt"

7 [not used]

8 [not used]

9 Labour law Labour law labor law employment law Labour law needs additional citationsfor verification labour law ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ 29 ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^ ^^ ^ ^ ^ ^ ^ ^ ^ ^ ^ a b ^ Labour law Labour law Category Index Outline Portal

10 Ranked # 1 in Wisconsin 800-416-5368 Standing Up For Individuals Contact OurWisconsin And Chicago Civil Rights Attorneys 800-416-5368 Bold Email Address Pleaseenter a valid email address. Please enter a valid phone number. You may use 0-9,spaces and the ( ) - + characters. Please verify that you have read the disclaimer. I haveread the disclaimer. disclaimer . Fox & Fox, S.C. Milwaukee Office Chicago Office

Your contents

877-304-8819 Contact the Employment Attorneys of Heins Law Office, L.L.C.

Advice for your bold body text

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 1 0 You could use the search term"Employment Law" at least once but this isoptional.

<

Keyword density: 0% to 20% 0% You could increase the keyword density <

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Advice for your bold body text

Search term: "Employment Law"

for the search term "Employment Law" butthis is optional.

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 2 1 OK OK

Keyword density: 0% to 10% 8% OK OK

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 8 1 OK OK

Keyword density: 0% to 20% 8% OK OK

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 9 2 OK OK

Keyword density: 0% to 15% 8% OK OK

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Number of visitors to the site

Important

Search engines might look at web site usage data, such as the number of visitors to your site, todetermine if your site is reputable and contains popular contents. The Alexa.com traffic rank isbased on three months of aggregated traffic data from millions of Alexa Toolbar users and is acombined measure of page views and number of site visitors.

Alexa.com Traffic Rank results (the lower the better)

URL Alexa Traffic Rank

Your Site http://www.heinslawoffice.com/ Rank #4,464,221

1 http://www.dol.gov/compliance/guide/ Rank #15,055

2 http://www.law.cornell.edu/wex/employment

Rank #3,020

3 http://timesofindia.indiatimes.com/Business/India-Business/Bombay-HC-ruling-mirrors-US-law-on-employment/articleshow/43377717.cms

Rank #102

4 http://www.nolo.com/legal-encyclopedia/hr-employment-law

Rank #4,704

5 http://www.hg.org/employ.html Rank #13,091

6 http://www.employee-advocates.com/ Rank #15,015,261 (least visitors of thecompetitors)

7 http://www.celcwi.com/ n/a

8 http://www.eeoc.gov/ Rank #64,622

9 http://en.wikipedia.org/wiki/Labour_law Rank #6 (most visitors of the competitors)

10 http://www.fox-law.com/ Rank #7,470,362

Range 6 to 15,015,261

(average rank: #2,509,580)

Advice for the number of visitors to your site

Your web site www.heinslawoffice.com does not appear to attract many visitors becauseyour traffic rank is above #100,000 and you have less visitors than the average of yourcompetitors. This could be disadvantageous to your rankings on Google.com (withoutPlaces).

<<

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Keyword use in same domain anchor texts

Moderately Important

Anchor texts are words and sentences that are used as links. Same domain anchor texts are theanchor texts of the links that point to a web page on the same domain. This chapter examines ifGoogle.com (without Places) takes search terms in same domain anchor texts into account.

Example: The HTML tag <a href="contact.htm">Contact information</a> contains the samedomain anchor text "Contact information".

Your contents

No. Same Domain Link Text Link URL

1. [empty] /

2. Home /

3. Privacy Policy /privacy-policy.html

4. Disclaimer /disclaimer.html

5. Legal Services Overview /legal-services-overview.html

6. Employment Contract Reviews /employment-contract-reviews.html

7. Employee Discrimination /employee-discrimination.html

8. FMLA Discrimination /fmla-discrimination.html

9. Milwaukee Disability Discrimination /milwaukee-disability-discrimination.html

10. Milwaukee Pregnancy Discrimination /milwaukee-pregnancy-discrimination.html

11. Employer Harassment /employer-harassment.html

12. Employer Retaliation /employer-retaliation.html

13. Federal Employee Rights /federal-employee-rights.html

14. Wrongful Discharge /wrongful-discharge.html

15. Attorneys /attorneys.html

16. Janet L. Heins /janet-l-heins.html

17. Erica N. Reib /erica-n-reib.html

18. Michael J. Gentry /michael-j-gentry.html

19. Mark L. Snell /mark-l-snell.html

20. David Minko /david-minko.html

21. About our Law Firm /about-our-law-firm.html

22. Firm Overview /firm-overview.html

23. Heins Law Testimonials /heins-law-testimonials.html

24. Legal Resources /legal-resources.html

25. FAQ's /faqs.html

26. Blog /blog.html

27. Legal Careers /legal-careers.html

28. Contact Heins Law /contact-heins-law.html

29. Heins & Minko /firm-overview.html

30. attorneys /attorneys.html

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Your contents

No. Same Domain Link Text Link URL

31. Wrongful discharge /wrongful-discharge.html

32. Employer Discrimination /employee-discrimination.html

33. Workplace Harassment / Job Harassment /employer-harassment.html

34. Employer Retaliation / Unfair Treatment /employer-retaliation.html

35. employment law services /legal-services-overview.html

36. practice areas /legal-services-overview.html

37. "at will" employees /faqs/can-my-employer-fire-me-for-no-reason

38. discrimination, harassment or unfair laborpractices

/faqs/what-is-illegal-discrimination

39. Contact us /contact-heins-law.html

40. Wisconsin Employee Rights /apps/search?q=Wisconsin+Employee+Rights

41. Greater Milwaukee Area and Wisconsin /apps/search?q=milwaukee+employment+law

42. employment law attorney /apps/search?q=employment+law+attorney&amp;filter=blog_post&amp;page=2

43. Contact our law firm online /contact-heins-law.html

Advice for your same domain anchor texts

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 6 2 OK OK

Keyword density: 0% to 4% 4% OK OK

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 1 to 43 3 OK OK

Keyword density: 0% to 5% 3% OK OK

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 100 6 OK OK

Keyword density: 0% to 7% 5% OK OK

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 1 to 143 9 OK OK

Keyword density: 0% to 5% 4% OK OK

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Keyword use in outbound anchor texts

Moderately Important

Anchor texts are words and sentences that are used as links. Outbound anchor texts are thetexts within the <a>...</a> tags when the <a> tag links to a web page on a different domain. Thischapter examines if Google.com (without Places) gives relevance to search terms in outboundanchor texts.

Example: The HTML tag <a href="http://www.not-your-site.com/about.htm">About thecompany</a> contains the outbound anchor text "About the company".

Your contents

No. Outbound Link Text Link URL

1. [empty] https://www.facebook.com/pages/Heins-Minko-LLC/153379641339127

2. [empty] http://www.linkedin.com/company/heins-law-office-llc

3. [empty] https://twitter.com/heinslaw

4. [empty] https://plus.google.com/+HeinsLawOfficeLLCMequon

5. Lawyer Janet Heins http://www.avvo.com/attorneys/53092-wi-janet-heins-1522652.html?utm_campaign=avvo_rating&utm_content=1522652&utm_medium=avvo_badge&utm_source=avvo

6. Top Attorney Employment http://www.avvo.com/employment-labor-lawyer/wi/mequon.html?utm_campaign=avvo_rating&utm_content=1522652&utm_medium=avvo_badge&utm_source=avvo

7. Web Design, SEO and Internet MarketingServices for Attorneys Provided by SEOLLC

http://SplinternetMarketing.com

Advice for your outbound anchor texts

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 7 0 You could use the search term"Employment Law" at least once but this isoptional.

<

Keyword density: 0% to 21% 0% You could increase the keyword densityfor the search term "Employment Law" butthis is optional.

<

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 13 1 OK OK

Keyword density: 0% to 10% 5% OK OK

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Advice for your outbound anchor texts

Search term: "Employment Law"

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 12 1 OK OK

Keyword density: 0% to 17% 5% OK OK

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 25 2 OK OK

Keyword density: 0% to 14% 5% OK OK

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Keyword use in same domain link URLs

Moderately Important

Links connect one web page to another. Same domain links are the links in <a href> attributesthat point to other pages on the same domain. This chapter examines if search terms in samedomain link URLs are relevant to Google.com (without Places).

Example: The HTML tag <a href="contact.htm">Contact information</a> contains the samedomain link URL "contact.htm".

Your contents

No. Same Domain Link URL Link Text

1. [empty] [/] [empty]

2. [empty] [/] Home

3. privacy policy [/privacy-policy.html] Privacy Policy

4. disclaimer [/disclaimer.html] Disclaimer

5. legal services overview[/legal-services-overview.html]

Legal Services Overview

6. employment contract reviews [/employment-contract-reviews.html]

Employment Contract Reviews

7. employee discrimination[/employee-discrimination.html]

Employee Discrimination

8. fmla discrimination [/fmla-discrimination.html]FMLA Discrimination

9. milwaukee disability discrimination[/milwaukee-disability-discrimination.html]

Milwaukee Disability Discrimination

10. milwaukee pregnancy discrimination[/milwaukee-pregnancy-discrimination.html]

Milwaukee Pregnancy Discrimination

11. employer harassment[/employer-harassment.html]

Employer Harassment

12. employer retaliation[/employer-retaliation.html]

Employer Retaliation

13. federal employee rights[/federal-employee-rights.html]

Federal Employee Rights

14. wrongful discharge[/wrongful-discharge.html]

Wrongful Discharge

15. attorneys [/attorneys.html] Attorneys

16. janet l heins [/janet-l-heins.html] Janet L. Heins

17. erica n reib [/erica-n-reib.html] Erica N. Reib

18. michael j gentry [/michael-j-gentry.html] Michael J. Gentry

19. mark l snell [/mark-l-snell.html] Mark L. Snell

20. david minko [/david-minko.html] David Minko

21. about our law firm [/about-our-law-firm.html] About our Law Firm

22. firm overview [/firm-overview.html] Firm Overview

23. heins law testimonials [/heins-law Heins Law Testimonials

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Your contents

No. Same Domain Link URL Link Text

-testimonials.html]

24. legal resources [/legal-resources.html] Legal Resources

25. faqs [/faqs.html] FAQ's

26. blog [/blog.html] Blog

27. legal careers [/legal-careers.html] Legal Careers

28. contact heins law [/contact-heins-law.html] Contact Heins Law

29. firm overview [/firm-overview.html] Heins & Minko

30. attorneys [/attorneys.html] attorneys

31. wrongful discharge[/wrongful-discharge.html]

Wrongful discharge

32. employee discrimination[/employee-discrimination.html]

Employer Discrimination

33. employer harassment[/employer-harassment.html]

Workplace Harassment / Job Harassment

34. employer retaliation[/employer-retaliation.html]

Employer Retaliation / Unfair Treatment

35. legal services overview[/legal-services-overview.html]

employment law services

36. legal services overview[/legal-services-overview.html]

practice areas

37. faqs can my employer fire me for no reason[/faqs/can-my-employer-fire-me-for-no-reason]

"at will" employees

38. faqs what is illegal discrimination[/faqs/what-is-illegal-discrimination]

discrimination, harassment or unfair laborpractices

39. contact heins law [/contact-heins-law.html] Contact us

40. apps search q Wisconsin Employee Rights[/apps/search?q=Wisconsin+Employee+Rights]

Wisconsin Employee Rights

41. apps search q milwaukee employment law[/apps/search?q=milwaukee+employment+law]

Greater Milwaukee Area and Wisconsin

42. apps search q employment law attorneyamp filter blog post amp page 2[/apps/search?q=employment+law+attorney&amp;filter=blog_post&amp;page=2]

employment law attorney

43. contact heins law [/contact-heins-law.html] Contact our law firm online

Advice for your same domain link URLs

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 15 2 OK OK

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Advice for your same domain link URLs

Search term: "Employment Law"

Keyword density: 0% to 29% 3% OK OK

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 57 3 OK OK

Keyword density: 0% to 14% 2% OK OK

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 169 7 OK OK

Keyword density: 0% to 14% 6% OK OK

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 2 to 226 10 OK OK

Keyword density: 0% to 14% 4% OK OK

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Keyword use in outbound link URLs

Moderately Important

Links connect one web page to another. Outbound links are the links on a web page that point toweb pages on other web sites, i.e. links to other domains. This chapter examines if Google.com(without Places) gives relevance to search terms in outbound links

Example: The HTML tag <a href="http://www.not-your-site.com/info.htm">Click here</a>contains the outbound link URL "www.not-your-site.com/info.htm".

Your contents

No. Outbound Link URL Link Text

1. www facebook pages Heins Minko LLC153379641339127[https://www.facebook.com/pages/Heins-Minko-LLC/153379641339127]

[empty]

2. www linkedin company heins law office llc[http://www.linkedin.com/company/heins-law-office-llc]

[empty]

3. twitter heinslaw [https://twitter.com/heinslaw] [empty]

4. plus google HeinsLawOfficeLLCMequon[https://plus.google.com/+HeinsLawOfficeLLCMequon]

[empty]

5. www avvo attorneys 53092 wi janet heins1522652 utm campaign avvo rating utmcontent 1522652 utm medium avvo badgeutm source avvo[http://www.avvo.com/attorneys/53092-wi-janet-heins-1522652.html?utm_campaign=avvo_rating&utm_content=1522652&utm_medium=avvo_badge&utm_source=avvo]

Lawyer Janet Heins

6. www avvo employment labor lawyer wimequon utm campaign avvo rating utmcontent 1522652 utm medium avvo badgeutm source avvo [http://www.avvo.com/employment-labor-lawyer/wi/mequon.html?utm_campaign=avvo_rating&utm_content=1522652&utm_medium=avvo_badge&utm_source=avvo]

Top Attorney Employment

7. SplinternetMarketing[http://SplinternetMarketing.com]

Web Design, SEO and Internet MarketingServices for Attorneys Provided by SEOLLC

Advice for your outbound link URLs

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 7 0 You could use the search term <

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Advice for your outbound link URLs

Search term: "Employment Law"

"Employment Law" at least once but this isoptional.

Keyword density: 0% to 3% 0% You could increase the keyword densityfor the search term "Employment Law" butthis is optional.

<

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 9 1 OK OK

Keyword density: 0% to 4% 2% OK OK

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 15 4 OK OK

Keyword density: 0% to 10% 6% OK OK

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 21 5 OK OK

Keyword density: 0% to 6% 4% OK OK

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Keyword use in meta description

Moderately Important

The Meta Description tag allows you to describe your web page. This chapter tries to find out ifGoogle.com (without Places) takes the Meta Description tag into account. Some search enginesdisplay the text to the user in the search results.

Example: <meta name="description" content="This sentence describes the contents of your website.">

Even if the Meta Description tag might not be important for ranking purposes, you should usethe Meta Description tag to make sure that your web site is displayed with an attractivedescription in the search results.

Their contents

Rank Keyword use in meta description

1 [not used]

2 [not used]

3 Workplace hiring in the United States is underscored by the Equal EmploymentOpportunity Law, which goes back to the Kennedy years and the Civil Rights movement.

4 Whether you're a small business owner, an HR professional, or an employee, you canlearn the rules of employment law here.

5 Employment law governs the rights and duties between employers and workers. Alsoreferred to as labor law.

6 Milwaukee employment attorneys Alan C. Olson & Associates aid clients withemployment law, discrimination law, and sexual harassment lawsuit legal matters.

7 Consumer and Employment Law Center of Wisconsin, Protecting People from UnlawfulConsumer and Employment Practices

8 EEOC Home Page

9 [not used]

10 Experienced Wisconsin and Illinois employment law attorneys. Contact Fox & Fox todayat 800-416-5368 to speak with a Wisconsin employment lawyer.

Your contents

[not used]

Advice for your meta description

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 2 0 You should use the search term"Employment Law" at least once.

<<

Keyword density: 0% to 17% 0% You should increase the keyword densityfor the search term "Employment Law".

<<

Search term: "Employment"

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Advice for your meta description

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 2 0 You should use the search term"Employment" at least once.

<<

Keyword density: 0% to 13% 0% You should increase the keyword densityfor the search term "Employment".

<<

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 3 0 You should use the search term "Law" atleast once.

<<

Keyword density: 0% to 14% 0% You should increase the keyword densityfor the search term "Law".

<<

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 5 0 You should use one of the keywords"Employment" or "Law" at least once.

<<

Keyword density: 0% to 13% 0% You should increase the keyword densityfor the keywords "Employment" or "Law".

<<

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Number of trailing slashes in URL

Moderately Important

The number of trailing slashes (/) in the URL indicates where a web page falls in a site's overallhierarchy. If the URL contains many trailing slashes, meaning it is placed in asub-sub-directory, then the webmaster does not seem to think that the page is important inrelation to the other pages.

Number of trailing slashes

YourSite

1 2 3 4 5 6 7 8 9 10 Range

0 2 1 4 1 0 0 0 0 1 0 0 to 4

Advice for the number of trailing slashes in your web site URL

The URL www.heinslawoffice.com does not contain more or less trailing slashes than thetop ranked pages. This means that you do not have to change the number of trailingslashes in your URL.

OK

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HTML validation of web page to W3C standards

Slightly Important

Web pages are written in special languages called HTML and CSS. If there are errors in theHTML code of your web page, then search engines might not be able to read everything of yourweb page. You should also check the CSS code of your web page (see link below).

Validation results

Validity

HTML: 23 errors, not valid

http://validator.w3.org/check?uri=http://www.heinslawoffice.com/

CSS: http://jigsaw.w3.org/css-validator/validator?uri=http://www.heinslawoffice.com/

Advice regarding the validity of your web site

The HTML code validation of your web page www.heinslawoffice.com failed. This meansthat Google.com (without Places) might not be able to read your web page. You should fixany HTML errors.

<<

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Readability level of web page

Slightly Important

The Flesch Reading Ease test is a United States governmental standard to determine how easya text is to read. It measures the approximate level of education necessary to understand theweb page content. Higher scores indicate the text that is easier to read, and lower numbersmark harder-to-read texts. Scores among different languages are not comparable.

Readability results

Flesch Reading Ease Score (0-100, higher score means that the text is easier tounderstand)

YourSite

1 2 3 4 5 6 7 8 9 10 Range

50 28 38 43 53 45 65 34 42 51 46 28 to65

Flesch-Kincaid Grade Level (shows the number of years of education required tounderstand the text)

YourSite

1 2 3 4 5 6 7 8 9 10 Range

11 12 9 11 9 11 7 14 11 9 11 7 to 14

Advice for the readability of your web site

The Flesch Reading Ease Score of your web page www.heinslawoffice.com is 50. A scoreof 60 to 80 is considered to be optimal. This means that the text of your web page is toodifficult to comprehend. If the language of your web page is not English, then the scoremight be alright.

To improve your score, break long sentences into shorter sentences and use shorterwords. In addition, make sure that you end sentences with punctuation (a period, questionmark, or exclamation point). There should be one space between each word, and after anypunctuation, including commas.

<<

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Keyword use in the first sentence of the body text

Slightly Important

The first sentence of the body text is the first sentence after the <body> tag in the HTML code ofyour web page. Some search engines give more relevance to search terms when they appear inthe first sentence. Some will use your first sentence as the description of your page on thesearch result page.

Example: <body>Here goes the first sentence. This text is not the first sentence.

Their contents

Rank Keyword use in the first sentence of the body text

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Your contents

866-241-8444

Advice for your first sentence of the body text

Search term: "Employment Law"

Competitors Your Site Advice

Number of keywords: 0 to 3 0 You could use the search term"Employment Law" at least once but this isoptional.

<

Keyword density: 0% to 3% 0% You could increase the keyword densityfor the search term "Employment Law" butthis is optional.

<

Search term: "Employment"

Competitors Your Site Advice

Number of keywords: 0 to 8 0 You could use the search term"Employment" at least once but this isoptional.

<

Keyword density: 0% to 4% 0% You could increase the keyword densityfor the search term "Employment" but thisis optional.

<

Search term: "Law"

Competitors Your Site Advice

Number of keywords: 0 to 18 0 You could use the search term "Law" atleast once but this is optional.

<

Keyword density: 0% to 12% 0% You could increase the keyword densityfor the search term "Law" but this isoptional.

<

Keywords "Employment" or "Law"

Competitors Your Site Advice

Number of keywords: 0 to 21 0 You could use one of the keywords"Employment" or "Law" at least once butthis is optional.

<

Keyword density: 0% to 6% 0% You could increase the keyword densityfor the keywords "Employment" or "Law"but this is optional.

<

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Search engine compatibilityThis chapter examines the general search engine compatibility of your web page.

Advice

Search engines need text to index your web pages, to determine the theme of your web siteand to produce a site summary. They cannot read what is written on your graphical imagesor in a Flash movie. Google recommends to create a useful, information-rich site. Fresh,continuously updated content is one of the best ways to ensure that search engines returnto your web site (and your visitors, too). Your web page "www.heinslawoffice.com" contains658 words which should be enough for search engines.

OK

Your web page doesn't use the Meta Refresh tag so there won't be any problems with thesearch engines in this aspect.

OK

Your web page doesn't use the Meta Robots tag so there won't be any problems with thesearch engines in this aspect.

OK

Your web page doesn't use the Meta Title tag so there won't be any problems with thesearch engines in this aspect.

OK

Your web page doesn't use any Dublin Core meta tags so there won't be any problems withthe search engines in this aspect.

OK

Your web page doesn't use any Meta tags twice so there won't be any problems with thesearch engines in this aspect.

OK

Your web page doesn't use the <title> tag twice so there won't be any problems with searchengines in this aspect.

OK

Your web page uses script code in an external file so you've already minimized theproblems with scripts and the search engines.

OK

Your web page uses style sheet code in an external file so you've already minimized theproblems with style sheets and the search engines.

OK

Your web page doesn't use frames so there won't be any problems with the search enginesin this aspect.

OK

Some search engines consider tiny text (i.e. font size 1) as an attempt to fool the searchengines. Some webmasters have abused tiny text in the past to hide dozens of keywords ona web page that human web surfers cannot see. Your web page doesn't seem to use tinytext so there shouldn't be any problems with the search engines in this aspect.

OK

Your web page URL "www.heinslawoffice.com" doesn't indicate a dynamically served webpage so there shouldn't be any problems with the search engines in this aspect.

OK

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Factors that could prevent your top rankingSome ranking factors cannot be measured because the search engines do not reveal thenecessary data, or it would be extremely time-consuming to measure the data. Make sure youpay attention to the following factors because they could prevent a top ranking forwww.heinslawoffice.com on Google.com (without Places).

Advice

Backlinks to your web page

Are the web pages linking to your web page relevant to the search term "Employment Law"?

How fast does your web page get new links pointing to it?

Do the web sites which link to your page belong to the same content category?

Since when do the links to your page exist?

Is the text surrounding the link to your page relevant to the search term "Employment Law"?

Your web page

How many important links from your other pages point to your web page?

Do the links on your web page point to high quality, topically-related pages?

How often and how many changes do you make to your web page over time? Is your contentup-to-date?

How often and how many web pages do you add to your web site?

How long do your visitors spend time on your web page?

Search engine result page

Do your competitors on the search engine result page get a manual ranking boost byGoogle.com (without Places), for example Amazon or Wikipedia?

How many visitors of the search engine result pages click through to your page?

How often do search engine visitors search for your company name or web page URL onGoogle.com (without Places)?

Negative ranking factors (you should be able to say "no" to all the following questions)

Is your content very similar or a duplicate of existing content?

Is your server often down when search engine crawlers try to access it?

Do you link to web sites that do not deserve a link?

Do you use the same title or meta tags for many web pages?

Do you overuse the same keyword or key phrase?

Do you participate in link schemes?

Do you actively sell links on your web page?

Do a majority of your backlinks come from low quality or spam sites?

Does your web page have any spelling or grammar mistakes?

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Table: Number of keywordsThis chapter lists the analyzed keyword ranking factors in tabular form.

(AT = anchor text, LU = link URL, SD = same domain.)

Search term: "Employment Law"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 1 2 0 0 1 1 1 1 0 0 1 0 to 2

Body Text: 7 5 14 0 6 32 11 2 0 7 4 0 to 32

H1 Texts: 0 0 0 0 1 1 2 0 0 0 0 0 to 2

Domain: 0 0 0 0 0 0 0 0 0 0 0 all 0

Page URL: 0 0 0 0 1 0 0 0 0 0 0 0 to 1

H2-H6 Texts: 2 0 1 0 0 4 1 0 0 0 0 0 to 4

IMG ALT: 0 1 0 0 0 0 1 1 0 0 1 0 to 1

Bold Text: 0 1 0 0 0 1 1 0 0 1 0 0 to 1

SD AT: 2 2 2 0 3 6 3 0 0 1 2 0 to 6

Outbound AT: 0 0 5 0 1 7 1 0 0 2 0 0 to 7

SD LU: 2 0 2 0 14 2 3 0 0 1 15 0 to 15

Outbound LU: 0 0 0 0 1 1 7 0 0 5 0 0 to 7

Meta Descr.: 0 0 0 0 1 1 1 1 0 0 2 0 to 2

First Sentence: 0 0 0 0 3 0 1 0 0 0 0 0 to 3

Search term: "Employment"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 1 2 1 1 1 1 2 1 0 0 1 0 to 2

Body Text: 13 15 29 9 12 70 29 8 5 68 6 5 to 70

H1 Texts: 0 0 1 1 1 1 2 0 0 0 0 0 to 2

Domain: 0 0 0 0 0 0 0 0 0 0 0 all 0

Page URL: 0 0 1 1 1 0 0 0 0 0 0 0 to 1

H2-H6 Texts: 2 1 1 0 1 6 2 0 0 1 0 0 to 6

IMG ALT: 0 1 0 0 1 0 1 2 0 0 1 0 to 2

Bold Text: 1 2 0 0 0 1 1 0 0 1 0 0 to 2

SD AT: 3 9 10 1 7 17 17 1 5 43 2 1 to 43

Outbound AT: 1 0 5 0 1 13 2 1 0 2 0 0 to 13

SD LU: 3 0 14 2 44 11 17 2 0 57 15 0 to 57

Outbound LU: 1 0 0 0 1 4 9 1 0 6 0 0 to 9

Meta Descr.: 0 0 0 1 1 1 2 2 0 0 2 0 to 2

First Sentence: 0 0 0 0 3 0 8 1 0 0 0 0 to 8

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Search term: "Law"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 2 2 0 1 1 2 3 1 0 1 2 0 to 3

Body Text: 16 9 36 11 34 88 25 6 17 206 14 6 to 206

H1 Texts: 0 0 0 1 1 1 2 0 0 1 1 0 to 2

Domain: 1 0 1 0 0 0 0 0 0 0 1 0 to 1

Page URL: 0 0 0 1 1 0 0 0 0 1 0 0 to 1

H2-H6 Texts: 2 1 2 0 1 6 4 0 1 5 0 0 to 6

IMG ALT: 0 2 0 0 0 2 4 1 0 0 4 0 to 4

Bold Text: 1 3 0 0 0 2 2 0 0 8 0 0 to 8

SD AT: 6 3 19 1 27 24 7 0 13 100 3 0 to 100

Outbound AT: 1 0 8 0 1 12 3 1 0 9 1 0 to 12

SD LU: 7 3 8 2 32 28 11 0 67 169 15 0 to 169

Outbound LU: 4 0 3 0 6 11 10 1 0 15 4 0 to 15

Meta Descr.: 0 0 0 1 1 2 3 2 0 0 2 0 to 3

First Sentence: 0 0 1 0 18 3 3 0 0 1 1 0 to 18

Keywords "Employment" or "Law"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 3 4 1 2 2 3 5 2 0 1 3 0 to 5

Body Text: 29 24 65 20 46 158 54 14 22 274 20 14 to 274

H1 Texts: 0 0 1 2 2 2 4 0 0 1 1 0 to 4

Domain: 1 0 1 0 0 0 0 0 0 0 1 0 to 1

Page URL: 0 0 1 2 2 0 0 0 0 1 0 0 to 2

H2-H6 Texts: 4 2 3 0 2 12 6 0 1 6 0 0 to 12

IMG ALT: 0 3 0 0 1 2 5 3 0 0 5 0 to 5

Bold Text: 2 5 0 0 0 3 3 0 0 9 0 0 to 9

SD AT: 9 12 29 2 34 41 24 1 18 143 5 1 to 143

Outbound AT: 2 0 13 0 2 25 5 2 0 11 1 0 to 25

SD LU: 10 3 22 4 76 39 28 2 67 226 30 2 to 226

Outbound LU: 5 0 3 0 7 15 19 2 0 21 4 0 to 21

Meta Descr.: 0 0 0 2 2 3 5 4 0 0 4 0 to 5

First Sentence: 0 0 1 0 21 3 11 1 0 1 1 0 to 21

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Table: Keyword densityThis chapter lists the analyzed keyword ranking factors in tabular form.

(AT = anchor text, LU = link URL, SD = same domain.)

Search term: "Employment Law"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 29% 36% 0% 0% 25% 29% 13% 22% 0% 0% 15% 0% to36%

Body Text: 2% 1% 5% 0% 2% 2% 2% 2% 0% 0% 1% 0% to 5%

H1 Texts: 0% 0% 0% 0% 67% 100%

50% 0% 0% 0% 0% 0% to100%

Domain: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0%

Page URL: 0% 0% 0% 0% 40% 0% 0% 0% 0% 0% 0% 0% to40%

H2-H6 Texts: 14% 0% 4% 0% 0% 24% 6% 0% 0% 0% 0% 0% to24%

IMG ALT: 0% 22% 0% 0% 0% 0% 4% 5% 0% 0% 7% 0% to22%

Bold Text: 0% 3% 0% 0% 0% 20% 6% 0% 0% 3% 0% 0% to20%

SD AT: 4% 1% 1% 0% 2% 3% 1% 0% 0% 0% 4% 0% to 4%

Outbound AT: 0% 0% 21% 0% 6% 6% 3% 0% 0% 2% 0% 0% to21%

SD LU: 3% 0% 1% 0% 3% 2% 1% 0% 0% 0% 29% 0% to29%

Outbound LU: 0% 0% 0% 0% 2% 0% 3% 0% 0% 2% 0% 0% to 3%

Meta Descr.: 0% 0% 0% 0% 10% 12% 10% 13% 0% 0% 17% 0% to17%

First Sentence: 0% 0% 0% 0% 3% 0% 1% 0% 0% 0% 0% 0% to 3%

Search term: "Employment"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 14% 18% 8% 8% 13% 14% 13% 11% 0% 0% 8% 0% to18%

Body Text: 2% 2% 5% 0% 2% 3% 3% 3% 1% 1% 1% 0% to 5%

H1 Texts: 0% 0% 100%

13% 33% 50% 25% 0% 0% 0% 0% 0% to100%

Domain: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0%

Page URL: 0% 0% 50% 7% 20% 0% 0% 0% 0% 0% 0% 0% to50%

H2-H6 Texts: 7% 2% 2% 0% 3% 18% 6% 0% 0% 1% 0% 0% to18%

IMG ALT: 0% 11% 0% 0% 2% 0% 2% 5% 0% 0% 4% 0% to

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Search term: "Employment"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

11%

Bold Text: 8% 3% 0% 0% 0% 10% 3% 0% 0% 1% 0% 0% to10%

SD AT: 3% 3% 3% 0% 2% 5% 4% 5% 1% 2% 2% 0% to 5%

Outbound AT: 5% 0% 10% 0% 3% 5% 3% 8% 0% 1% 0% 0% to10%

SD LU: 2% 0% 3% 0% 4% 4% 4% 6% 0% 1% 14% 0% to14%

Outbound LU: 2% 0% 0% 0% 2% 1% 4% 2% 0% 1% 0% 0% to 4%

Meta Descr.: 0% 0% 0% 4% 5% 6% 10% 13% 0% 0% 9% 0% to13%

First Sentence: 0% 0% 0% 0% 2% 0% 4% 3% 0% 0% 0% 0% to 4%

Search term: "Law"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 29% 18% 0% 8% 13% 29% 20% 11% 0% 17% 15% 0% to29%

Body Text: 3% 1% 6% 1% 5% 3% 3% 3% 2% 2% 2% 1% to 6%

H1 Texts: 0% 0% 0% 13% 33% 50% 25% 0% 0% 50% 14% 0% to50%

Domain: 100%

0% 50% 0% 0% 0% 0% 0% 0% 0% 50% 0% to50%

Page URL: 0% 0% 0% 7% 20% 0% 0% 0% 0% 33% 0% 0% to33%

H2-H6 Texts: 7% 2% 4% 0% 3% 18% 11% 0% 1% 2% 0% 0% to18%

IMG ALT: 0% 22% 0% 0% 0% 12% 8% 2% 0% 0% 15% 0% to22%

Bold Text: 8% 5% 0% 0% 0% 20% 6% 0% 0% 11% 0% 0% to20%

SD AT: 5% 1% 6% 0% 7% 6% 2% 0% 2% 4% 3% 0% to 7%

Outbound AT: 5% 0% 17% 0% 3% 5% 5% 8% 0% 3% 6% 0% to17%

SD LU: 6% 3% 2% 0% 3% 11% 3% 0% 10% 4% 14% 0% to14%

Outbound LU: 6% 0% 8% 0% 10% 4% 5% 2% 0% 3% 3% 0% to10%

Meta Descr.: 0% 0% 0% 4% 5% 12% 14% 13% 0% 0% 9% 0% to14%

First Sentence: 0% 0% 8% 0% 10% 12% 2% 0% 0% 6% 2% 0% to12%

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Keywords "Employment" or "Law"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 21% 18% 4% 8% 13% 21% 17% 11% 0% 8% 12% 0% to21%

Body Text: 2% 1% 5% 0% 3% 3% 3% 3% 1% 2% 2% 0% to 5%

H1 Texts: 0% 0% 50% 13% 33% 50% 25% 0% 0% 25% 7% 0% to50%

Domain: 50% 0% 25% 0% 0% 0% 0% 0% 0% 0% 25% 0% to25%

Page URL: 0% 0% 25% 7% 20% 0% 0% 0% 0% 17% 0% 0% to25%

H2-H6 Texts: 7% 2% 3% 0% 3% 18% 8% 0% 1% 2% 0% 0% to18%

IMG ALT: 0% 17% 0% 0% 1% 6% 5% 3% 0% 0% 9% 0% to17%

Bold Text: 8% 4% 0% 0% 0% 15% 4% 0% 0% 6% 0% 0% to15%

SD AT: 4% 2% 4% 0% 4% 5% 3% 2% 1% 3% 3% 0% to 5%

Outbound AT: 5% 0% 14% 0% 3% 5% 4% 8% 0% 2% 3% 0% to14%

SD LU: 4% 2% 2% 0% 4% 8% 3% 3% 5% 3% 14% 0% to14%

Outbound LU: 4% 0% 4% 0% 6% 3% 4% 2% 0% 2% 2% 0% to 6%

Meta Descr.: 0% 0% 0% 4% 5% 9% 12% 13% 0% 0% 9% 0% to13%

First Sentence: 0% 0% 4% 0% 6% 6% 3% 2% 0% 3% 1% 0% to 6%

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Table: Keyword positionThis chapter lists the analyzed keyword ranking factors in tabular form.

(AT = anchor text, LU = link URL, SD = same domain.)

Search term: "Employment Law"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 1 1 n/a n/a 1 1 11 12 n/a n/a 11 n/a to 12

Body Text: 15 249 607 n/a 263 1,487

1,251

249 n/a 862 464 n/a to1,487

H1 Texts: n/a n/a n/a n/a 1 1 7 n/a n/a n/a n/a n/a to 7

Domain: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a

Page URL: n/a n/a n/a n/a 23 n/a n/a n/a n/a n/a n/a n/a to 23

H2-H6 Texts: 1 n/a 1 n/a n/a 64 202 n/a n/a n/a n/a n/a to 202

IMG ALT: n/a 9 n/a n/a n/a n/a 132 159 n/a n/a 29 n/a to 159

Bold Text: n/a 1 n/a n/a n/a 20 38 n/a n/a 33 n/a n/a to 38

SD AT: 640 197 556 n/a 240 700 1,199

n/a n/a 5,895

118 n/a to5,895

Outbound AT: n/a n/a 122 n/a 2 522 351 n/a n/a 1,182

n/a n/a to1,182

SD LU: 788 n/a 472 n/a 381 448 1,150

n/a n/a 8,923

78 n/a to8,923

Outbound LU: n/a n/a n/a n/a 70 1,615

41 n/a n/a 2,570

n/a n/a to2,570

Meta Descr.: n/a n/a n/a n/a 103 1 76 14 n/a n/a 36 n/a to 103

First Sentence: n/a n/a n/a n/a 251 n/a 1,206

n/a n/a n/a n/a n/a to1,206

Search term: "Employment"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 1 1 1 36 1 1 11 12 n/a n/a 11 n/a to 36

Body Text: 15 249 607 7,205

263 280 173 102 59 862 464 59 to7,205

H1 Texts: n/a n/a 1 36 1 1 7 n/a n/a n/a n/a n/a to 36

Domain: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a

Page URL: n/a n/a 5 60 23 n/a n/a n/a n/a n/a n/a n/a to 60

H2-H6 Texts: 1 386 1 n/a 19 30 59 n/a n/a 108 n/a n/a to 386

IMG ALT: n/a 9 n/a n/a 29 n/a 132 159 n/a n/a 29 n/a to 159

Bold Text: 26 1 n/a n/a n/a 20 38 n/a n/a 33 n/a n/a to 38

SD AT: 59 197 556 3,266

240 254 157 40 52 730 118 40 to3,266

Outbound AT: 34 n/a 122 n/a 2 522 351 75 n/a 1,182

n/a n/a to1,182

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Search term: "Employment"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

SD LU: 51 n/a 472 7,740

381 255 92 39 n/a 1,195

78 n/a to7,740

Outbound LU: 287 n/a n/a n/a 70 789 41 177 n/a 2,570

n/a n/a to2,570

Meta Descr.: n/a n/a n/a 67 103 1 11 14 n/a n/a 36 n/a to 103

First Sentence: n/a n/a n/a n/a 251 n/a 164 100 n/a n/a n/a n/a to 251

Search term: "Law"

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 12 12 n/a 29 12 12 22 23 n/a 8 22 n/a to 29

Body Text: 26 232 40 7,198

174 75 96 260 193 8 323 8 to 7,198

H1 Texts: n/a n/a n/a 29 12 12 18 n/a n/a 8 34 n/a to 34

Domain: 6 n/a 1 n/a n/a n/a n/a n/a n/a n/a 5 n/a to 5

Page URL: n/a n/a n/a 53 34 n/a n/a n/a n/a 13 n/a n/a to 53

H2-H6 Texts: 12 406 12 n/a 248 16 11 n/a 526 95 n/a n/a to 526

IMG ALT: n/a 2 n/a n/a n/a 8 143 170 n/a n/a 40 n/a to 170

Bold Text: 56 12 n/a n/a n/a 1 25 n/a n/a 8 n/a n/a to 25

SD AT: 387 183 39 3,259

151 62 83 n/a 178 839 129 n/a to3,259

Outbound AT: 2 n/a 88 n/a 13 68 326 42 n/a 285 107 n/a to 326

SD LU: 367 85 138 7,733

94 75 32 n/a 108 1,252

89 n/a to7,733

Outbound LU: 79 n/a 105 n/a 80 162 51 194 n/a 417 440 n/a to 440

Meta Descr.: n/a n/a n/a 90 114 12 87 25 n/a n/a 47 n/a to 114

First Sentence: n/a n/a 39 n/a 167 69 90 n/a n/a 8 306 n/a to 306

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Table: Number of wordsThis chapter lists the analyzed keyword ranking factors in tabular form.

(AT = anchor text, LU = link URL, SD = same domain.)

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 7 11 13 12 8 7 15 9 3 6 13 3 to 15

Body Text: 651 891 613 2,239

688 2,848

997 235 957 8,490

673 235 to8,490

H1 Texts: 0 0 1 8 3 2 8 0 0 2 7 0 to 8

Domain: 1 1 2 2 1 1 2 1 1 2 2 1 to 2

Page URL: 0 2 2 14 5 1 0 0 0 3 0 0 to 14

H2-H6 Texts: 28 68 54 182 40 33 36 0 107 206 29 0 to 206

IMG ALT: 5 9 0 248 67 17 52 44 98 12 27 0 to 248

Bold Text: 12 64 0 25 5 10 34 0 0 75 73 0 to 75

SD AT: 112 333 338 637 395 378 431 22 637 2,396

92 22 to2,396

Outbound AT: 19 5 48 44 35 241 62 12 11 261 18 5 to 261

SD LU: 123 94 450 1,339

989 256 426 33 679 4,557

105 33 to4,557

Outbound LU: 63 8 38 131 58 294 223 52 63 544 117 8 to 544

Meta Descr.: 0 0 0 26 21 17 21 15 3 0 23 0 to 26

First Sentence: 3 4 13 63 181 25 195 32 7 16 45 4 to 195

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Page 59: How to Rank in the search engines for the search phrase  Wisconsin employment-law

SEO, LLC Internet Competitive AnalysisResearch and Advice

9/25/2014

Table: Number of charactersThis chapter lists the analyzed keyword ranking factors in tabular form.

(AT = anchor text, LU = link URL, SD = same domain.)

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Document Title: 60 74 84 66 61 44 120 55 14 45 96 14 to 120

Body Text: 4,085

6,414

4,411

14,024

4,389

18,525

6,287

1,544

6,913

53,511

4,277

1,544 to53,511

H1 Texts: 0 0 10 45 21 14 64 0 0 10 41 0 to 64

Domain: 14 3 11 23 4 2 18 6 4 12 7 2 to 23

Page URL: 0 16 14 94 36 6 0 0 0 15 0 0 to 94

H2-H6 Texts: 188 470 391 1,111

274 225 232 0 710 1,005

191 0 to 1,111

IMG ALT: 37 67 0 1,426

418 94 327 285 634 80 156 0 to 1,426

Bold Text: 72 467 0 130 28 58 177 0 0 203 400 0 to 467

SD AT: 836 2,431

2,302

4,131

2,538

2,449

2,866

157 4,529

15,775

660 157 to15,775

Outbound AT: 122 29 319 345 193 1,791

423 81 90 1,679

103 29 to1,791

SD LU: 849 572 2,635

8,865

7,069

1,702

2,914

276 4,567

27,335

829 276 to27,335

Outbound LU: 417 38 271 908 397 1,624

1,558

305 344 3,355

629 38 to3,355

Meta Descr.: 0 0 0 161 122 106 155 114 14 0 145 0 to 161

First Sentence: 12 20 93 390 1,208

157 1,383

227 41 97 313 20 to1,383

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Page 60: How to Rank in the search engines for the search phrase  Wisconsin employment-law

SEO, LLC Internet Competitive AnalysisResearch and Advice

9/25/2014

Table: Ranking factors digestThis chapter shows some of the search engine ranking factors in tabular form. Some of thevalues may have been abbreviated by using "k" which means that the value must be multiplied by1000. ("n/a" means "data not available".)

Digest

YourSite

1 2 3 4 5 6 7 8 9 10 Range

Number of backlinks according to these data providers (the more the better)

Alexa: 10 20k 62k 53k 7k 3k 15 8 7k 1,855k

8 8 to1,855k

SEOprofiler: 18 64k n/a n/a 18k 7k 13 12 23k n/a 6 6 to 64k

Mentions on social sites (the more the better)

Delicious.com: 0 0 0 0 0 0 0 0 0 0 0 all 0

FacebookMentions:

15 4k 3k 37k 3k 304 25 12 4k 152k 10 10 to 152k

Google +1: 0 6 0 0 11 11 5 0 56 6 1 0 to 56

Twitter Tweets: 42 630 247 47k 113k 439 3 2 653 419 0 0 to 113k

Other ranking factors results (the older or the lower the better)

Web Site Age: Jan2006

Nov1996

Jul1985

Nov1996

Mar1994

Jun1995

Oct2003

n/a May1997

Jan2001

Jan2001

Jul 1985to Oct2003

Server Speed: n/a 0.79s

1.15s

6.70s

1.82s

1.12s

n/a n/a 0.47s

1.68s n/a 0.47s to6.70s

Alexa TrafficRank:

4,464k

15k 3k 102 5k 13k 15,015k

n/a 65k 6 7,470k

6 to15,015k

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