QUESTION 6 - ARTICLES

I asked my audience if they had any special preferences on what articles I featured. I think this was valuable as it told me what my target audience wanted from my magazine. As of this data from the questionnaire, I know that my target audience would mainly like exclusive and behind the scenes interviews and pictures from the bands and solo artists I feature.

QUESTION 7 – UK/USAThe indie music scene is a lot

more prominent in the UK than the US. Most big artists

are British, so it seemed fairly important I bring this point

up in the questionaire. This is because some people may

want to hear new and upcoming American artists,

whereas others like to stick to the UK. Some may not mind

at all. The data I got from my questionnaire shows that 60% prefer British artists.

QUESTION 8 – FEMALE/MALEThere are mainly more male artists within the indie music

genre currently. So, to find out how my target audience felt I

asked them if they had a preference. 60% didn’t mind, and

40% preferred male. As a result of this, I will be changing my idea

of having a female masthead. Conventionally, females are very

rare in the indie music scene in the UK, purely because there is

nobody female who is successful enough currently.

QUESTION 9 – SOLO/BAND

I asked my target audience if they preferred solo artists

or people in bands. 60% preferred bands. 40% didn’t

mind. This shows me that, on the whole, my audience

is not very bothered. As the majority preferred bands, I will make sure that I am a

lot more focussed on them and don’t really include

solo artists.

QUESTION 10 - AGEI asked what age my target

audience was because I feel that its important to know. This

is because I need to understand colour schemes

(older TA means more neutral and plain colours, whereas

younger means more playful and primary colours) . The

result was that all of my target audience were aged 16-25. This

shows that they are mature, yet not old. So, I will make sure I use a mixture of dull but some

colourful colours to represent this mix.