1. A Bank is a financial institution and a financial intermediary that accepts deposits and channels those deposits into lending activities, either directly or through capital market. A bank connects customers with capital deficits to customers with capital surpluses.

2. Early Phase or Phase I The General bank of India was set up in the year 1786. Next came Bank of Hindustan & Bengal Bank. The East India company established Bank of Bengal (1809) , Bank of Bombay (1840) and Bank of Madras (1843). Nationalization of Banks or Phase II The Reserve Bank of India , Indias Central Banking authority was nationalized on January 1, 1949. Nationalization of Imperial Bank of India. 3. It formed the State Bank of India to act as the principal agent of the RBI. Nationalization of SBI subsidiaries. Nationalization of 14 major Commercial Banks. Banking Sector Reforms or Phase III This phase has introduced many more products and facilities in the banking sector. In 1991 , a new committee was set up Narshimham Committee. 4. 5 5. Established :- April 1, 1935 Ownership :- originally private, Nationalized 1949. Central Office :- Mumbai Preamble :- "... to regulate the issue of Bank Notes and keeping of reserves with a view to securing monetary stability in India and generally to operate the currency and credit system of the country to its advantage 6. MAIN FUNCTIONS Regulator and supervisor of financial system. Banker to the Banks. Banker to the Government. Monopoly of Note Issue. It supervises the operations of credit institutions. 7. 8 Commercial Bank Central Bank. Development Bank. Investment Bank. Cooperative Credit Bank. Regional Rural Bank. Non Banking Financial Companies. 8. Key Difference A public sector bank is a bank in which the major part of stake or equity is held by the government. Private sector banks are banks in which greater part of stake or equity lies in the hands of private shareholders. 9. 10 State Bank of India 17 out of 20 nationalized banks. Regional rural bank. 10. 11 Axis Bank Federal Bank HDFC Bank ICICI Bank IndusInd Bank Yes Bank 11. The Chief Objectives of this study are To find the banking sector largely preferred by the customers. To find out the factors which influences the customers to choose a bank. To study the problems faced by the customers in public as well as private sector banks and also to compare between them. 12. Definition Sample Design Population Sample Size Sampling Technique Sampling Description 13. Data Collection Primary Data Questionnaire Respondents Secondary Data Internet Banking Books IBA Website 14. Questionnaire Format 15. AGE Below 20 20 - 30 31 - 44 45 and above PARTICULARS NO. OF RESPONDENTS BELOW 20 7 20-30 41 31-44 21 45 and above 11 16. GENDER MALE FEMALE PARTICULARS NO. OF RESPONDENTS MALE 56 FEMALE 24 17. HIGHEST EDUCATIONAL QUALIFICATION upto matric graduate and professional post graduate illiterate PARTICULARS NO. OF RESPONDENTS UPTO MATRIC 9 GRADUATE AND PROFESSIONAL 43 POST GRADUATE 23 ILLITERATE 5 18. OCCUPATION BUSINESSMAN GOVT. STUDENT OTHERS PARTICULARS NO. OF RESPONDENTS BUSINESSMAN 14 GOVT. 37 STUDENT 22 OTHERS 7 19. PLACE OF DOMICILE URBAN RURAL PARTICULARS NO. OF RESPONDENTS URBAN 52 RURAL 28 20. AWARENESS OF THE DIFFERENCE BETWEEN PSU BANKS AND PRIVATE BANKS YES NO PARTIALLY PARTICULARS NO. OF RESPONDENTS YES 41 NO 27 PARTIALLY 12 21. 1) Some of the respondents of the survey were unwilling to share information. 2) The research was carried out in a short period of time so. Therefore the sample size and other parameters were selected accordingly so as to finish the work in given time frame. 3) The information given by the respondents might be biased because some of them might not be interested in providing correct information. 4) The officials of the bank supported me a lot but did not have sufficient time to clear all the points elaborately. 22. BANKING SECTOR PUBLIC PRIVATE BOTH BANKING SECTOR NO. OF RESPONDENT PUBLIC 62 PRIVATE 14 BOTH 4 23. TYPE OF ACCOUNT ACCOUNT SAVING CURRENT FD SALARY ACCOUNT SAVING CURRENT FD SALARY NO. OF RESPONDENT 55 4 7 14 24. BANK PREFERRED UBI SBI ICICI AXIS OTHERS BANK PREFERRED NO. OF RESPONDENTS UBI 21 SBI 43 ICICI 5 AXIS 9 OTHERS 2 25. REASON FOR CHOOSING A PARTICULAR BANK FRIENDLY BEHAVIOUR BY STAFF TRUST/RELIABILITY QUICK AND FAST SERVICES LOCATION REASON NO. OF RESPONDENTS FRIENDLY BEHAVIOUR BY STAFF 4 TRUST/RELIABILITY 43 QUICK AND FAST SERVICES 9 LOCATION 24 26. SERVICES AVAILED FROM THEIR RESPECTIVE BANKS ATM/DEBIT CARD MOBILE BANKING INSURANCE CREDIT CARD SERVICES AVAILING NO. OF RESPONDENTS ATM/DEBIT 66 MOBILE 3 INSURANCE 9 CREDIT CARD 2 27. SATISFACTION LEVEL OF CUSTOMERS TOWARDS THEIR BANK PRIVATE PUBLIC BOTH SATISFACTION LEVEL NO. OF RESPONDENTS PRIVATE SECTOR BANK 12 PUBLIC SECTOR BANK 53 BOTH 15 28. REASON FOR CHOOSING PSU BANK FRIENDLY BEHAVIOUR BY STAFF TRUST/RELIABILITY QUICK AND FAST SERVICES LOCATION REASON FOR CHOOSING PSU BANK NO. OF RESPONDENTS FRIENDLY BEHAVIOUR BY STAFF 0 TRUST/RELIABILITY 43 QUICK AND FAST SERVICES 1 LOCATION 22 29. REASON FOR CHOOSING PRIVATE SECTOR BANK FRIENDLY BEHAVIOUR BY STAFF TRUST/RELIABILITY QUICK AND FAST SERVICES LOCATION REASON FOR CHOOSING PRIVATE BANK NO. OF RESPONDENTS FRIENDLY BEHAVIOUR BY STAFF 6 TRUST/RELIABILITY 1 QUICK AND FAST SERVICES 9 LOCATION 2 30. With respect to the Cachar District, the PSU Banks are more preferred as compared to Private Banks. The main factors which influence the customers of Cachar district according to our study are Trust/Reliability and Location of the branch. The main problems faced by the customers in PSU banks are unfriendly behaviour of the staff towards them also the services provided to them are not quick enough. The main problems faced by the customers in Private Banks trust/reliability and location of the branch. 31. FOR PUBLIC SECTOR BANKS Bank staff should be customer friendly and highly motivated to serve the normal customers. As far as possible the bank should reduce the documentation process while providing loan. Computerization should be done in banks at all levels and the operators should be properly trained. Token system should be introduced so as to reduce the waiting line in the bank. Proper ambience in the banks can develop a healthy work culture. Should be flexible in providing interest of the deposited money. Quick services should be provided. 32. FOR PRIVATE SECTOR BANKS 24 hours banking should be introduced so as to facilitate the customers who dont have time in day time or week days. More ATM coverage should be provided for convenience of the customers. Should reduce the amount while opening a new saving bank account. Should maintain a proper recruitment policy like the PSU to attract genuine talent to work for the customers. Rather than recruiting on internal recommendation they should follow the IBPS for recruitment to get better talent and better services from their employees. Should enhance the number of branches in rural areas to attract more customers. Should advertise extensively regarding their operations and services to garner faith in them. 33. FROM THE ABOVE STUDY WE CAN CONCLUDE THAT THE PEOPLE OF CACHAR DISTRICT HAVE MORE FAITH ON PSU BANKS RATHER THAN PRIVATE BANKS. THE MAIN BANKS OF THESE REGION ARE UBI AND SBI. IN ORDER TO GRAB THE MARKET THE PRIVATE BANKS HAVE TO INCREASE THE NUMBER OF BRANCHES AND ENHANCE THE TRUST FACTOR IN THEM.