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Roles and
responsibilities of Brand responsibilities of Brand
Management teamPrepared by Paarami Digital
• Co-ordinating with management team for building brand
strategy
• Creative marketing collateral Designing
• Content Development For the brand
• Marketing Communication for the Brand
• Marketing Communication Material For Sales team
• Coordinate with other agencies for marketing promotion
• Ensure successful execution of all Brand related Promotions
Roles and responsibilities
of Brand Management team
• Giving Feedback on Tools to be used in Marketing
Management
• Develop action plan for underperforming sites
• Prepare annual budget for locations
• Managing Social Media Marketing For the company
• Ensuring that the brand has a carefully crafted mission, vision and promise
• Maximizing relevant brand differentiation
• Ensuring that the brand has an attractive personality
• Making sure the brand stands for something important to the target customer
• Making sure all employees understand what the brand stands
Roles and responsibilities of
Brand Management team
• Making sure all employees understand what the brand stands for , through marketing communication material
• Competitors analysis and Pricing Analysis