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Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

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New collaboration tools are forcing a shift in how we work, and how we communicate with colleagues and clients. Given the pervasive adoption of mobile devices, traditional meetings can be taken from the most non-traditional places (bathrooms and beaches included). InterCall, the world’s largest conferencing and collaboration provider, sifted through mobile call data and surveyed more than 500 full-time employees to get a stronger grasp of how mobile conferencing is changing day-to-day business, and what exactly people are up to during conference calls. It's time to face the (hold) music. Take a look at this presentation to not just learn about what people are doing during conference calls but ways to avoid meeting-induced productivity drains and the subsequent blow to your company's profits. You can make mobile conferencing more efficient, engaging and reliable, and we've got the tips and tools to help you do it.

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Page 1: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

Dialing In, Tuning Out

What Employees Really Do on Conference Calls and

What You Can Do About It

InterCallOctober 2014

Page 2: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

Mobile Conferencing’s Moment

New collaboration tools are forcing a shift in how we work, and how we communicate with colleagues and clients. Given the pervasive adoption of mobile devices, traditional meetings can be taken from the most non-traditional places (bathrooms and beaches included).

Methodology

InterCall, the world’s largest conferencing and collaboration provider, sifted through mobile call data and surveyed more than 500 full-time employees to get a stronger grasp of how mobile conferencing is changing day-to-day business, and what exactly people are up to during conference calls.

Page 3: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

Mobile Meeting Usage on the Rise

Mobile’s inherent flexibility is quickly making it the conferencing medium of choice, with 64% of employees preferring to take conference calls via mobile devices rather than a landline

Total mobile calls into conferences were up 42% over the last 2 years

Mobile accounted for 19.4% of all conferencing minutes in 2011, compared to 21.2% in 2013

+9%

2011 2013

+42%

20112013

As more employees begin using smartphones, tablets and phablets for work and personal use, the incidence of mobile conferencing has followed suit.

+64%

Page 4: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

How Much Flexibility Is Too Much?

82% of InterCall survey respondents admitted to working on unrelated items while on a conference call, which is unsurprising, given the array of places employees have admitted to taking calls from:

The modern employee’s inclination to multitask and stay agile is further enabled by mobile conferencing.

Emergency Room

Closet during a house party

In the middle of the woodsTruck stop bathroom

McDonald’s Playplace

Behind a church during a wedding rehearsal Disney World

®

®

Page 5: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

The Top 10 Things People Do During Conference Calls

65%

Do Other Work

1.

4. 5.

3.

2.

Send Emails

Eat or Make Food

Go to the RestroomText

63%

55%

47% 44%

Page 6: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

9.

The Top 10 Things People

Do During Conference

Calls

Check Social Media

6.

10.

8.

7.

Play Video Games

Shop Online

Exercise Take Another Call

21%

43%25%

9% 6%

Page 7: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

Conference Call Confessions In today’s always-on business, multitasking between emails and other work responsibilities is hardly the most controversial aspect of conference call behavior. Consider that:

39% of employees have quietly dropped off a call to pretend they were still on

27% of employees have fallen asleep during a conference call

5% of employees had a friend take a work conference call in their place

39% 27% 5%

Page 8: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

Old Habits Die Hard, But New Habits Are

Quicker to Kill

Don’t knock the technology, knock the process. While a majority of employees admit to not giving

their full attention during conference calls, there are a number of management and technology

solutions to combat false participation problems.

Page 9: Dialing In, Tuning Out: How to Make Your Conference Calls More Effective

5 Ways to Break Bad Call Behaviors

Eliminate end-user fumbling:If participants have trouble dialing in to a conference call, chances are they won’t stay tuned in during it. Technology that removes end-user hassle can set the tone for a successful meeting from the start.

Show invitation discretion:If someone doesn’t truly need to be on a call, don’t invite them. Only include the most relevant stakeholders to the topic or project at hand.

Pass the mic: A simple way to keep participants active during a call is through inclusion. Calling on each person to speak or ask questions in a conference encourages attentiveness throughout.

Activity ≠ productivity:Joining a meeting for the sake of looking busy doesn’t equate to high-quality business results. Company leaders must promote a culture of true productivity and involvement.

Appeal to multiple senses: Audio alone may not be enough to hold callers’ attention (especially when 65% of people are visual learners). Integrating video and other multimedia content fosters a more engaging conference experience for all.

1.

2.

3.

4.

5.