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Pink Elephant – Translating Knowledge into Results
Service Management and the Cloud
Presented by: Peter Hubbard
Pink Elephant EMEA Ltd
Think Differently. Think Pink
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Introduction – Peter Hubbard
Principal ITSM Consultant
Worked in ITSM for almost 15 years
Worked in all sorts of organisations, large and small.
One got to pelt his co-worker with plastic balls in name
of Release Mgt
Finds his job quite fun.
City of London
2
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Agenda
Why is the cloud something ITSM should worry about?
What can the cloud do for me?
How do I control the cloud, rather than it control me?
What should I send to the cloud and what should I
keep in house?
Questions
3
Pink Elephant – Translating Knowledge into Results
Why is the cloud something ITSM
should worry about?
4
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Was Nicholas Carr Right?
IT has become a commodity – IT is not proprietary
but infrastructure
IT is a transport mechanism
IT is highly replicable
The internet facilitates delivery of pervasive
generic applications
Cutting edge applications are available to all
“…the opportunities for gaining IT-based advantages
are dwindling. Best practices are now quickly built
into software or otherwise replicated.”
5
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Some comparisons of commoditisation
6
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Service vs. Technology
Service CatalogueEmail
Telecom
File Storage
Printing
Business Applications
Assembled Service Offerings Service Technology
Service = Outcomes, Not Technology
What does IT
deliver to its end
users and
customers?
7
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Service
Unit 3
External
Business
Unit A
External
Cloud
Supplier
Business
Unit D
Service
Unit 4Embedded IT
Business
Unit A
Business
Unit C
Business
Unit B
Business
Units
The Multi-Sourced Environment
Service
Unit 1
Service
Unit 2
Shared IT
Services
3 Service Supplier
Types
Service Z
Service Y
Service W
Service X
Dedicated
Service
Shared
Service
Outsourced
Service
© Crown copyright 2007 Reproduced under licence from OGC
Figure 3.11 Common relationships between business units and service units – SS Book, page 41
ITSM
9
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Technology Focus
Customer Focus
Business Focus
Value Network Focus
LOW
HIGH
Role Of IT/IS In The Organization
Infl
ue
nc
e O
n T
he
B
us
ine
ss
IT is perceived as an internal
business partner
IT customers are the customer of
the organization
IT has a single strategy and is focused on the
customer, but is perceived as an external
supplier
IT is focused on the integration and delivery of end-
to-end IT services (business solutions)
IT is focused on technology, infrastructure and applications are
treated as separate and largely unrelated domains
Service Focus
The Changing Role For IT
10
Pink Elephant – Translating Knowledge into Results
How do I control the cloud rather
than it control me?
15
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
What could do wrong?
Cloud Sprawl
Critical data held
in incorrect levels
of security
Response times
from cloud services
don’t match to your
own
Unable to track
who has used
what
Mismatch with
your internal
change controls
Who will pay for
this?
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© Pink Elephant 2013 unless otherwise stated. All Rights Reserved. 22
SIAM:- A way to control Cloud
© Crown copyright 2007 Reproduced under licence from OGC
Figure 3.11 Common relationships between business units and service units – SS Book, page 41
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved. 23
How to Structure your Cloud controls
© Crown copyright 2007 Reproduced under licence from OGC
Figure 3.11 Common relationships between business units and service units – SS Book, page 41
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.2424
Sample SIAM Governance Framework
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.2525
Sample SIAM Governance Framework
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved. 26
Key Success Criteria for SIAM
• Well defined and understood cross functional process, aligned across all
providers to allow for end to end service delivery
• Supporting RACI matrixes with responsibility and accountability for each
process, and the supporting activities, clearly understood.
• Ownership and control of the SIAM organisation MUST remain with the
customer. This ownership should be a defined and tangible role with activities
and deliverables expected.
• A clear, and empowered, body that can deal with any issues that arise
across multiple providers.
• Clear management information reports aligned to defined governance
controls that are put in place by the customer.
• Clear accountability, with supporting processes and integration between the
design, development, transition and operation of new services.
Pink Elephant – Translating Knowledge into Results
What could I send to the cloud and
what should keep in house?
27
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Sourcing Structures
Internal
Prime
Full Service Outsourcing
Shared Services
Selective Outsourcing
Consortium
Best-
in-C
lass C
apabili
ties
Dire
ct C
ontro
l
© Crown copyright 2007 Reproduced under licence from OGC
Figure 6.12 Service Sourcing Structures – SS Book, page 151
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© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Service Provider Interfaces (SPI)
© Crown copyright 2007 Reproduced under licence from OGC
Figure 6.14 Service Provider interfaces – SS Book, page 154
Service
Specification
Change Mgt
SPISPI
Sourcing
Relationship
Process
Definitions
Service
Contract A
Service
Contract B
Service
Contract C
Service Mgt
Software
Distribution
SPI
SPI
SPI
SPI
WHY?
To support development of sourcing relationships in a multi-vendor environment, guidelines and reference points (technical, procedural, organisational) are needed between the various service providers. These reference points can be provided through the use of Service Provider Interfaces (SPI)
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© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
What Should Be Outsourced
Evaluate
service
candidates for
outsourcing
How does service improve business
resources and capabilities?
How is service connected to business
competitive and strategic resources and
capabilities?
Does service require extensive interaction
with the business?
Decision Strong alignment and frequent interaction –
poor candidate
Weak alignment and infrequent interaction
– strong candidate
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© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Sourcing Strategy
Scale
Ceiling
Multi-Vendor Sourcing:
• Best-in-Class transaction costs
• Leverage external expertise for continual service
improvement
• Increased flexibility to adapt to customer
demands
• Turn key capability at reduced investment cost
• Ability to integrate M&A activity quickly
Traditional Sourcing:
• Focus on core capabilities
• Lower, predictable cost of service
• Guaranteed service levels
• Turn key capability at reduced investment cost
• Freedom from the need to attract, develop and retain non-
core employees
Internal Shared Services:
• Cost reduction via process standardisation, simplification and automation
• Resource pooling through economies of scale
• Improved performance metrics
Capability
Ceiling
© Crown copyright 2007 Reproduced under licence from OGC
Figure 6.13 The service sourcing staircase – SS Book, page 153
Internal
Shared
Services
Full Service
Outsourcing
Prime
Consortium
Selective
Outsourcing
31
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Cloud Service Manager Course
Launch Date is Q2 2014
© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Service Management gets cloudy....
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© Pink Elephant 2013 unless otherwise stated. All Rights Reserved.
Questions?
www.pinkelephant.co.uk
Let us know if there is a topic you would like us to cover in future webinars.
Please rate our webinar.What are we doing well? How can we make it better?
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