Embed Size (px)
Citation preview
Voiko heikkoja sosiaalisia linkkejä vahvistaa koneälyn
avulla?COBWEB-hanke
Suomen Akatemian ICT 2023 -ohjelma@jnkka #weakties
Yhteistyössä: NOVI, IHTE ja IISLab
02.05.23 2
02.05.23 3
Milgram (1967): six degrees of separation, small-world networksGranovetter (1973): weak ties are a key source of competitive advantageBurt (1992): Structural holesNewman (2001): researcher networks are small-worldsPentland (2015): collaboration structure is key predictor of performance; weak ties are vital in breaking echo chambers
How to facilitate the emergence of weak ties to support knowledge work productivity and innovation?
Use case example“The system forms an extensive profile of John’s interests and skills (keyword analysis) and his social networks (social network analysis), based on various open data online. “Hah, this is like Tinder for professionals, interesting!” he laughs.”“Third, Jin is a recently graduated graphic designer with an interest in learning Finnish.”“Next week in a open event with 200+ participants, John receives a notification that also Jin happens to be there. He decides to grab the opportunity on the go.”
02.05.23 4
“Technically trivial, impossible in practice”
Action Design Research• Ethnographic etc. research on user requirements: privacy,
ethics, control mechanics of measuring humans, …• Collect knowledge worker profiles, e.g. publications and
social media streams for researchers• Algorithms for calculating the similarity between the profiles
and the ”structural distance”• Mapping existing networks structure, i.e. strong ties to avoid
"rematching”• Visualizations and other means to present and recommend
matches and recommendations• …in collaboration with selected stakeholder organizations
02.05.23 5
Join the discussion!PIs: [email protected], [email protected], [email protected]#weakties@jnkka, @jjussila, …
02.05.23 6
