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Connecting Consumer World! Reasonable Exquisite Great Buys

MP09 Digital - REGBuys - Case Study

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Digital media is changing. On one hand, 'Social media' is changing the way people congregate, interact and share; on the other, digital media markets are being transformed by newly emerging trading platforms and targeting techniques. The only certainty in this market is that it will continue to evolve at a rapid pace and thus MP09 Digital is conceptualized back in January 2012 when after working for 6 years in Agency, I thought of next big thing and realized the need to Digital Advertising in a potential market and decided to incubate an agency. We primarily focus in three aspects, Media, Creative and Technology and makes sure to integrate all these and offline mediums together..

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Page 1: MP09 Digital - REGBuys - Case Study

Connecting Consumer World!

Reasonable Exquisite Great Buys

Page 2: MP09 Digital - REGBuys - Case Study

To create an e-portal that showcases lifestyle products and gifting items and sell them online.

To create fascinating brand identity and user-friendly e-portal and bring traffic on the website via different social networking sites to generate sale.

Shopping freaks & techno-friendly US based people who are seeking for convenient shopping and gifting.

The Idea

Creating a BrandCreated Wordpress E-portal, to make

it user friendly and easily scrollable website. Social Networking Websites like Facebook, Twitter, Pinterest, etc.

are being used efficiently to bring traffic on website.

Targ

et A

udie

nce

Stra

tegy

Obj

ectiv

e Cl

ient

Brie

f

“ REGBuys, from name to branding, promotion, selling & marketing, everything reflects our creativity & efforts to the core.

Page 3: MP09 Digital - REGBuys - Case Study

HO

Wwe did it…

SEO

Social Influence MarketingEstablish two way

communication via social networking sites and influence buyers

at large

Search Engine optimization to make sure the brand gets proper response

SEM

Online Reputation Mgmt.Brand Identity

eCRM

Name, Logo & Stationary to create the desired identity of brand & communicate USP

Search Engine

Marketing tobring traffic on website

and hammer brand name

Reputation management is the most important aspect to filter negative reviews

on blogs

Emailers, Greetings & Newsletters to maintain relationship with wide

spread customers

Website Development

WordPress website & interactive design to showcase varied products and

offers

Page 4: MP09 Digital - REGBuys - Case Study

REGBuys as Brand!!!

Gifting

Talking About

REGBuys stands for ‘Reasonable Exquisite Great Buys’ which everyone seeks specially while shopping online. Considering USP, we incorporated the elements in complete Brand Identity.

Reasonable ShoppingBlue- Cool & Comfortable

Exquisite Gift ItemsMaganta- Feminine & Beautiful

Great OffersGreen- Growth & Progress

Page 5: MP09 Digital - REGBuys - Case Study

REGBuys as ePortal!!!

Talking About

REGBuys is a user-friendly eportal of San Francisco based company that offers exclusive lifestyle products and exquisite gifting options. It is convenient to operate and easy to shop website.

Prominence to Brand Name Web Banner Space for offers Connectivity Corner

Theme Space for different occasions to create celebration environment

Menu Bar having detailed categories for easy browsing

Page 6: MP09 Digital - REGBuys - Case Study

Social Identity of REGBuys!!!

Gifting

Talking About

To establish two way communication and make brand happening Facebook, Twitter & Pinterest are really important and they also help in bringing traffic to the website which is basic requirement.

Number of Users available

Pinterest

11.7million

Facebook

14.2million

Twitter17.7mill

ion

Page 7: MP09 Digital - REGBuys - Case Study

Search Engine Optimization of Website!!!

Gifting

Talking About

Using golden keywords that help in bringing website on top search results is a science in which we have expertise. It not only requires word art but technical proficiency too. US market is having loads of ecommerce websites offering lifestyle products and gifting options and in that tough competition, bringing REGBuys in top results is a challenge and we are proudly upto the mark in that.

Page 8: MP09 Digital - REGBuys - Case Study

Search Engine Marketing on world’s best Search Engine!!!

Gifting

Talking About

Adverts with attractive ad copies on Google to draw traffic on REGBuys and to crack the best deals via bidding.

1) Attract Visitors

2) Convert Visitors to Customers

3) Retain & Grow

Customers

4) Measure & Optimize

Page 9: MP09 Digital - REGBuys - Case Study

Customer Relationship Management of REGBuys!!!

Gifting

Talking About

On various important days & occasions like Mother’s Day, Memorial Day, Father’s Day, etc. we conceptualize the entire theme of celebration and then design the complete communication accordingly. Emailers, Newsletters and eGreetings are part of routine for REGBuys.

Page 10: MP09 Digital - REGBuys - Case Study

Online Reputation Management of REGBuys!!!

Gifting

REGBuys is having its own blog that communicates about different products and offers. It helps in seeding the positive content about REGBuys and we keep check on various channels to assure genuine reviews.

Page 11: MP09 Digital - REGBuys - Case Study

abou

t

Page 12: MP09 Digital - REGBuys - Case Study

abou

t us

MP09 Digital is an agency built for digital. We specialize in campaign strategy and execution across the digital media landscape in its broadest sense. We work collaboratively with our clients to identify and utilize the most effective and efficient blend of techniques, from the cutting edge to the traditional, integrating seamlessly with your other marketing activities.

This process involves us asking lots of questions, and understanding as much as possible about your business so we can define and deliver to key objectives.

While we are a 360Degree Organization, we go a step ahead & aim to achieve 360 Degree-

-365 Days approach.

Page 13: MP09 Digital - REGBuys - Case Study

Our service offerings are flexible, as ‘one size really doesn’t fit all’ in digital, and our expertise is delivered in a reliable, honest and grown up way.

Our Comprehensive Service list includes:

M – Social, Search and Display P – Media, Technology and Creative09 – Services

1. Branding and Advertising2. Interactive Design and Development3. Social Influence Marketing4. Online Reputation Management5. Search Engine Optimization6. Emerging Media7. E-mailers and e-CRM8. Search Engine Marketing9. Designing and Development

serv

ices

Page 14: MP09 Digital - REGBuys - Case Study

Connect with us:

Facebook.com/MP09DigitalTwitter.com/MP09Digital

www.MP09Digital.com

[email protected]

or, Call us @0731-3194141+91 9826020980