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Reviews Sites: dove vanno i Metamotori..
Summit del Marketing e della Comunicazione Turistica
Giulia Eremita, Country Manager trivago.it@Giulia_Eremita
Search..
As 1st European Hotel price comparison, travellers search & compare hotels rates, ratings, and destinations, seeking and sharing travel advices and Hotel Reviews. Trivago is also one of the largest international travel community with 23 Countries/Plattforms & 10mln unique users/month.
www.trivago.it www.hotelier.trivago.it
Hotel price comparison Hotelier gateway
Trivago: cosa e’..?
Hotel Price Metasearch
Trivago inside/1
Hotel Reviews Metasearch
Summit del Marketing e della Comunicazione Turistica
Trivago community counts 300.000 worldwide members. “Trivagonists” look and give inner tips for destinations and share their travel experiences in reviews, pics, travel guides.... Their contents and evaluations establish popularity and ranking lists for hotel, attractions and destinations. Trivago is a dynamic and living travel guide.
Travel guide
Trivago inside/2
Travel Community
Enter2011 – Innsbruck , 26 January 2011Summit del Marketing e della Comunicazione Turistica
Dal generic search al Vearch
Enter2011 – Innsbruck , 26 January 2011Summit del Marketing e della Comunicazione Turistica
Dalla ricerca generica al metamotore
Phase II: travel
Phase I: pre travel
Phase III: post travel
Recommendations
Local based services
User Generated Contents
Summit del Marketing e della Comunicazione Turistica
UCG per le destinazioni
Summit del Marketing e della Comunicazione Turistica
Regione Attrazioni AVGToscana 607 81.2Lazio 591 80.1Lombardia 512 79.9Piemonte 473 79.8Trentino Alto Adige 407 81.5Sicilia 398 80.5Veneto 381 80.8Emilia-Romagna 366 80Liguria 275 80.6Sardegna 238 81Campania 223 80.4Marche 212 80.2Umbria 208 80.5Puglia 140 79.7Friuli Venezia Giulia 97 81.7Abruzzo 68 81.1Valle d‘Aosta 62 80.5Calabria 47 81.2
Basilicata 27 83.2Molise 9 79.7
Fonte: dati trivago su 13000 opinioni attrazioni italia, Novembre 2010
Reputation Ranking Attrazioni Italia
Regione AVG Price Hotel online AVG RecensioniBasilicata 99 € 79 82,2 5289Umbria 89 € 685 79,6 62654
Trentino Alto Adige 124 € 1708 79,5 59289Molise 107 € 21 79,1 448Veneto 104 € 2434 79 807597Piemonte 104 € 962 78,9 115287Valle d'Aosta 123 € 214 78,8 6051Toscana 93 € 3141 78,3 886654Marche 91 € 467 78,2 22217Campania 87 € 1429 78,1 243740
Abruzzo 82 € 222 78 8230
Friuli Venezia Giulia 95 € 367 77,8 26433Sicilia 90 € 1487 77,7 182048
Emilia-Romagna 88 € 1703 77,3 274943Sardegna 87 € 881 77 64811Puglia 87 € 635 76,8 30285Liguria 99 € 776 76,7 124360Lombardia 109 € 1804 76,6 757267Calabria 90 € 332 75,7 10221Lazio 98 € 2581 75,6 1341584
Fonte: dati trivago su 5mln opinioni integrate, Novembre 2010
Reputation Ranking Hospitality Italia
Summit del Marketing e della Comunicazione Turistica
Summit del Marketing e della Comunicazione Turistica
http://www.trivago.it/prezzi-hotel
Thanks for your time!
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Let‘s stay in touch!
Giulia Eremita, Country Manager [email protected]@giulia_eremita
www.trivago.dewww.trivago.itwww.trivago.eswww.trivago.frwww.trivago.nl
www.trivago.comwww.trivago.co.uk
www.trivago.plwww.trivago.sewww.trivago.grwww.trivago.rswww.trivago.ruwww.trivago.ro
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www.trivago-hotel.cnwww.trivago.no
www.trivago.dewww.trivago.itwww.trivago.eswww.trivago.frwww.trivago.nl
www.trivago.comwww.trivago.co.uk
www.trivago.plwww.trivago.sewww.trivago.grwww.trivago.rswww.trivago.ruwww.trivago.ro
www.trivago.com.trwww.trivago.bgwww.trivago.dkwww.trivago.fi
www.trivago.com.ptwww.trivago.br
www.trivago.com.mxwww.trivago.jp
www.trivago-hotel.cnwww.trivago.no
Trivago Hotel Price index Europe:
www.trivago.co.uk/hotelpriceswww.trivago.com/hotelpriceswww.trivago.de/hotelpriceswww.trivago.it/hotelpriceswww.trivago.fr/hotelpriceswww.trivago.es/hotelprices
….
For Hoteliers:
www.trivago.it/hotelgateway.phpwww.hoteliero.trivago.es
www.trivago.fr/hotelgateway.phpwww.trivago.co.uk/hotelgateway.ph
www.trivago.de/hotelgateway.phwww.trivago.gr/hotelgateway.ph
www.trivago.de/hotelgateway.phpwww.trivago.nl/hotelgateway.ph
Trivago Hotel Price index Europe:
www.trivago.co.uk/hotelpriceswww.trivago.com/hotelpriceswww.trivago.de/hotelpriceswww.trivago.it/hotelpriceswww.trivago.fr/hotelpriceswww.trivago.es/hotelprices
….
For Hoteliers:
www.trivago.it/hotelgateway.phpwww.hoteliero.trivago.es
www.trivago.fr/hotelgateway.phpwww.trivago.co.uk/hotelgateway.ph
www.trivago.de/hotelgateway.phwww.trivago.gr/hotelgateway.ph
www.trivago.de/hotelgateway.phpwww.trivago.nl/hotelgateway.ph
