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Our Week 3 Presentation... this is what we have so far, but will most likely change by the time we get to class.
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INTEGRATING SOCIAL NETWORK GAMINGADVANCED SOCIAL MEDIA MARKETINGWEEK #3
Gustavo Donda & Don Valdez
OVERVIEW
MOVING PARTS
LINCHPIN ELEMENT VS. EQUAL CONTRIBUTION
SELECTION OF TACTICS
QUESTIONS ?
MOVING PARTS TECHNOLOGY
Traditional Video Game
Adobe Flash PHP JavaScript Combination
PLATFORMS Web Browser Based Mobile
iOS Android
FEATURES Community &
Asynchronous “Never ending” Virtual Currency
MONETIZATION Virtual Good
Transactions Virtual Stock
Exchange
LINCHPIN ELEMENT VS. EQUAL CONTRIBUTION
Social Media Optimization is the focal point of Social Gaming
Everything is secondary
SELECTION OF TACTICS
CRITERIA Making a Good
Game Network Effect Engagement Arbitrage Monetization
VARIATIONS Goals
Creating Awareness Selling Branding Remarketing
Type of Brand