Embed Size (px)
DESCRIPTION
Right Brain Media presents: 5 Things to Know When Starting Your Social Media Strategy 5: Don’t focus entirely on social media. Social media is part of a complete marketing strategy. Think about how social media can enhance your marketing strategy, but not be your marketing strategy. 4: Create and curate content. Showcase your brand message with engaging content, like news articles, images, videos or slides. Decide what types of media best tell your brand’s story. 3: Drive your followers home. Don’t live on social networks. Be sure to drive your followers home. Whether that is your website, blog, or media center, this is where most of the content you share comes from. 2: Set measurable goals. Before executing any step in your marketing plan, know what you are trying to achieve. This might be an amount of downloads, signups, visitors, or revenue but whatever it is, it should be something you can measure. 1: Monitor and respond to feedback. One of the greatest things about social media is that it provides real-time interactive feedback. Encourage conversation and engage with your followers.
Citation preview
5Things to Know When Starting Your Social Media Strategy
www.rightbrainmedia.com
5Don’t focus entirely on social media.Social media is part of a complete marketing strategy. Think about how social media can enhance your marketing strategy, but not be your marketing strategy.
#
4# Create and curate content.Showcase your brand message with engaging content, like news articles, images, videos or slides. Decide what types of media best tell your brand’s story.
3Drive your followers home.Don’t live on social networks. Be sure to drive your followers home. Whether that is your website, blog, or media center, this is where most of the content you share comes from.
#
2# Set measurable goals.Before executing any step in your marketing plan, know what you are trying to achieve. This might be an amount of downloads, signups, visitors, or revenue but whatever it is, it should be something you can measure.
1# Monitor and respond to feedback.One of the greatest things about social media is that it provides real-time interactive feedback. Encourage conversation and engage with your followers.
