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Browse the 7 Most Important Questions to Ask a Marketing Professional that You're Looking to Hire.
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QUESTIONSTO ASK A
Eve Grey | Associate Producer + Social Media Expert
● Owner of Eve Grey Productions● Professional Blogger● Social Media Expert● Television Producer | USM Media● Fun Fact:
○ Mary Kate + Ashley Olsen Stunt Double
John D Saunders | Lead Digital Strategist
● Founder of 5Four Digital● Google Adwords | Analytics Certified● Lead Strategist @ mph club● Fun Fact:
○ Tech Geek | Game of Thrones Fan
● Business Plan● Allocate a Budget for Marketing● Marketing Calendar● Find Reputable Professionals
○ Referrals○ Campaign Results○ Trusted Individuals on LinkedIn
Questions to Ask a Marketing Jedi
Where Do I Begin?
● Ask specific campaign questions○ What social media platforms were used?○ How did you track conversions?○ Solve problem? Gained leads?
● Realistic Timeframe for Results
Questions to Ask a Marketing Jedi
What’s Your Definition of a Successful Campaign?
● Tools○ Facebook Insights○ Custom Audiences○ Google Analytics○ Goal Conversions
Questions to Ask a Marketing Jedi
How Will You Measure Success?
● Tailored Specifically For Every Business○ “One Size Does Not Fit All”
● How Well Does Your Marketing Professional Know Your Business?
Questions to Ask a Marketing Jedi
What Marketing Platforms are Best for My Business?
● Analyzing Competition○ Where did they go wrong?○ What opportunities did they miss?
Questions to Ask a Marketing Jedi
How Will Your Efforts Differentiate My Business From Competitors?
● Provide Successful Campaigns○ Park Ave BMW○ mph club®○ Arraes Miami○ “Disco Juan” | Chill the Giant
● Provide “Not-So” Successful Campaigns● Provide Analytical Data
Questions to Ask a Marketing Jedi
Can You Provide Campaign Examples?
● What Makes a Good Video?● YouTube Powerful Tool
○ Pre-Roll○ YouTube SEO
● Realistic Budgets
Questions to Ask a Marketing Jedi
Is Video Marketing Right For Me?
Questions ?
Thank You.