Facebook Marketing is all about engagement.

If users scroll right pass your post, you’ve missed the opportunity to grab their attention and engage with them. Here are 8 Ways you can start gaining more engagement on Facebook:

8 Ways to GainMore Engagement on Facebook

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Posts with images naturally receive more engagement. Instead of providing a link that displays a thumbnail image, upload a larger image or a video clip to get more market traction, while also increasing visibility on mobile devices.

Photos & Video

1.

3

It’s exciting when your post is shared by others.

Share Posts From Your Audience

2.

Give that same experience to your audience and share their relevant post. Sharing content can give your organization a push to communities you may not have considered.

4

Everyone wants to be heard.

Ask Questions3.

Ask your audience to speak up and provide feedback. For example, if your organization holds several events, ask your audience what their favorite time of year is for an event or what their favorite event has been. Poll them using a tool like Survey Monkey if you need more details. You can share that link on Facebook too!

5

Generate interaction with a short sentence with a missing word.

Your audience can fill in the word by commenting.

Fill in the Blank4.

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Ask for captions for a photo you’ve posted.

Setting your fans up to share their wit and humor

is a fun form of engagement.

Photo Captions5.

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Posting quotes engages the “me too” feeling for audiences.

Facebook’s “like” button is an easy way for them to express this feeling.

Quotes6.

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This is a fun and interactive game for your audience and a easy poll for your organization.

Post a question and ask them to “like” it if they vote A or “share” if they vote B. However, remember that sharing and commenting will be a stronger support for reach.

Like vs Share7.

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Provide this searching option to engage wider audiences.

Consider how hashtags informing searching and categorizing, but also how a hashtag can be the “key word” for your campaign. Add hashtags to connect your themed posts in larger topics such as #OpeningDay, #Thanksgiving, or #BacktoSchool, for example.

Hashtags8.