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9 Best Magento Apps to Improve Customer Experience in Your Store

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Page 1: 9 Best Magento Apps to Improve Customer Experience in Your Store

Best MAGENTO APPSto Improve Customer Experiencein Your Store9

Page 2: 9 Best Magento Apps to Improve Customer Experience in Your Store

Ecommerce marketers are always on the hunt for that perfect app… the app that’s going to create a positive customer experience and increase sales. But it’s not that easy, because there’s a jungle of apps and app review sites out there.

Our team started out by making a list of the typical touchpoints that can either make a great impression or ease the search-and-shop process. For each of these customer interactions, we found an app that has a sparkling track record of improving the online experience.

Let’s start from the beginning, when a customer first starts their own hunt…

INTRODUCTION

Page 3: 9 Best Magento Apps to Improve Customer Experience in Your Store

Seriously dynamic search:

If a customer on your site wants to look for something, NOT having a search bar forces them out of your store and back to Google. Bad move, but it’s easy to fix.

Instant Search + is a Magento Silver Industry Partner with a great popularity rating and great reviews. Their advanced search app combines suggestions, spell correct, search filters and speed, minimizing the chances of customers seeing “No results found.”

1.

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Intelligent live chat:

Olark live chat lets you see who is on your website at any given moment, what your customers have been doing on your site so far (i.e. which pages they’ve visited and what they’ve got in their cart).

Olark also allows you to get instant feedback once you’ve helped your customers, plus it has a pretty awesome design, simple yet visible… no distractions and pure problem-solving.

2.

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Page 5: 9 Best Magento Apps to Improve Customer Experience in Your Store

A low-maintenance loyalty program:

Antavo’s modules make setting up a loyalty program as easy as choosing the types of customer actions you want to reward, plugging it in and watching your results.

Sure, you can always make small adjustments, but once you’ve found the sweet spot, you don’t have to lift a finger. Just watch the increase in returning customers (and their basket values) on your dashboard or in our weekly reports.

3.

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Page 6: 9 Best Magento Apps to Improve Customer Experience in Your Store

The right product recommendations:

Personalization is a hot topic out there in e-commerce, so this one’s really cool: personalized product recommendations. According to Marketing Sherpa’s 2015 report, 11.5% of e-commerce sales in the study came from product recommendations. This is not to be ignored!

Nosto helps you give recommendations based on actual shopper searches and purchases.

4.

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The cart abandonment game changer:

Pop-ups are an outstanding way of getting shoppers to reconsider their intention to leave. Experts at Sumo.me claim that if you stick a great offer on that pop-up, you can increase your conversion rate by 3%… or 9% if you’ve got a mega-effective pop-up.

Storeya’s Exit Pop app tracks user movement and automatically opens an exit intent pop-up when visitors show signs of leaving. They’ve got quite a few samples of pop-up design online, which are worth checking out.

5.

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Fuss-free checkout:

In 2015, 68% of customers jumped ship before making a purchase. So if you’re demanding 4 pages of personal information and confirmations, the chances are pretty high that you’ve got would-be buyers leaving as a result.

Get everything you need from customers on one single page while still allowing for multiple payment methods. This app has a massive popularity score and money-back guarantee.

6.

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Mobile freedom:

According to SmartInsights 80% of Internet users have a smartphone. As of March 2016, two thirds of e-commerce traffic in the UK was found to be on mobile. In the US that figure is 54%. If your stores isn’t on mobile, it’s time to get there.

SimiCart is an all-around solution for getting your store absolutely mobile-optimized. SimiCart is definitely one to consider for getting design and functionality right on iPhone, iPad and Android devices.

7.

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Smooth shipping:

Good shipping makes everyone happy. Shipworks is a great app that allows for the automation and scheduling of shipping, removing the logistical headache. The app compares shipping carriers and automatically chooses the optimal carrier and service for every single shipment.

Shipworks also let you automate a nice set of actions that help build customer relationships, such as customized invoicing, email updates and special offers.

8.

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Page 11: 9 Best Magento Apps to Improve Customer Experience in Your Store

Keeping in touch:

Once a purchase is made you’re allowed to celebrate, but then you have to find a way to get back on each customer’s mind. In fact, according to Content Marketing Institute 67% of B2C companies rate eNewsletters to be effective.

MageMail is a Magento-specific app that lets you remind customers that you’re there and get them back in the buying game. Send emails automatically, triggered by customer actions.

9.

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This content is delivered by Antavo Loyalty Software

Interested in learning more?

VISIT ANTAVO.COM

Then visit antavo.com or sign up to a VIP DEMO to see how our Magento app works.

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Resources of statistics:

Marketingsherpa.com, sumome.com, antavo.com,

emarketer.com, smartinsights.com,

contentmarketinginstitute.com