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Decode your competitors A/B testing strategy @RivalfoxCI https://www.rivalfox.com 03-15-2014

A/B Tests of your Competition

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Page 1: A/B Tests of your Competition

Decode your competitors A/B testing strategy

@RivalfoxCIhttps://www.rivalfox.com

03-15-2014

Page 2: A/B Tests of your Competition

WHAT’S A/B TESTING?A/B testing is a very simple way to test changes on your website and identify which one produce best results

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WHY CARE ABOUT COMPETITOR’S A/B TESTING?

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3 things you canidentify

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Identify what works for thema.k.a. the winners.1

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Helps you understandwhat kind of languagethey are using.2

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Learn how many experimentsthey run.3

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We don’t have time to create all that tables.

Experiment Nr. Message Date

1 Competitor’s Message A 02-03-2014

2 Competitor’s Message B 05-03-2014

3 Competitor’s Message C 08-03-2014

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And we live in a visual world.

1 2

1

2

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Rivalfox automatically keeps track ofTitleCall To ActionPricingInput FieldsPicturesFull Webpageand saves it in a visual timeline.

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So you’ll get 3 things...

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Automated around the clock monitoring and recognition

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Visual A/B Testing history timeline

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Email notification on new variants

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How to use our A/B Tracking?

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Click on any competitor andclick on “Add Webpage”1

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After you entered a website you wantto monitor you should click on “Portion of Webpage” to be able to choose a specific area.2

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Now you can choose the specific area you wantto be monitored with a simple drag & drop andname the specific area the way you would like it to appear in your email report.3

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THANK YOU.Congrats for making it so far.

We would like to hear your feedback or questions:

[email protected]