Brand Marketing Strategy and Monetization With Digital Marketing

marketing & monitizationA

TTR

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CLOSE

APPRECIATE

StrangerContent - keyword richwhitepaper, guide, or article

SEO - Keywords to drive traffic to your website.

Social Posts - talk on socialchannels with links to your giveaways.

Calls to Action - Incite action, create a sense of urgency

Forms - Ask for contactinformation.

Landing Pages - Have onesingle topic with a call to action.

GIV

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Establish yourself as an authority in your field.

Give away somethingof value such as a white paper,guide or sample, available onyour website.

e-BookWebinarLunch & Learn

Visitor

LEADS

Customer

Fan

Customer RelationshipManagment - Regular Communication to buildtrust and confidence in your brand

One on OneTraining or Coaching

VIP GroupCoaching

VIP Customer Experience

All Inclusive VIP ExperienceWith Weekly AccountabilityMeetings and Analytics

Long-term Strategy, Planning,Consultation With PerformanceGuarantee

Surveys

Targeted Content

Social Engagement

Corporate Gratuities

Personalized Thank You

by Innovate Social Media

www.innovatesocialmedia.com

WHERE THE MAGIC HAPPENS

Copywrite Innovate Social Media 2016

Affiliate Opportunities?

Do-It-Yourself Guide

What is what you know worth?Do some market trials to seewhat the market will bear.

marketing & monitizationby Innovate Social Media

Everything You Need to Get Started

TemplatesNew mobile-responsive templates ensure your emails look great on any device.

Stock ImagesFind the perfect images for your emails with a library of free professional stockimages.

Download CampaignReuse your finished email as a flyer or poster by exporting it as a PDF, JPG orPNG file that is ready for printing.

Look More Professional

How do you get started creating an opt-in, segmented prospect database? My triedand true response to that is via an email service provider that can also double as a

CRM (Customer Relationship Management) tool.

I started my business on a shoestring budget. Constant Contact gave me marketingtools that were scalable with my business. They offered me financially tiered,

increasingly sophisticated marketing solutions that grew with my business needs.Their free DIY marketing library and live customer service gives real power to the

business owner. Who owns your contact database?With Constant Contact, you do.

Copywrite Innovate Social Media 2016 www.innovatesocialmedia.com

Best Time to SendBoost your open rate by 6%: Schedule emails when your subscribers are mostlikely to engage with your campaign.

Preheader TextNow people can read your key message via a powerful preheader (the text that isshown in the inbox after your subject line) before they even open your email.

marketing & monitization

Embeddable Signup FormsGrow your contact list even faster with our new web sign-up form that’s easy to add toyour website.Learn more »

by Innovate Social Media

Improve Engagement & Results

Grow Your Contact List

Digital AdvertisingEasily turn your email into a Facebook ad. You’ll find new local customersand drive business results right from your account.Learn more »

Constant Contact Mobile appOur new app brings the full desktop experience to your smartphone or tablet,giving you the tools to manage your email campaigns from anywhere.Anytime.

Mobile OpensNow when you send a campaign to your contacts you can see both yourdesktop and mobile open rates to know how your audience likes to engagewith you.

Expand Your Reach with Mobile



More Than Just EmailSocial CampaignsCreate a promotion for your Facebook page in 15 minutes or less. There are threeoptimized campaign types that are proven to get you more fans and create word ofmouth: Coupons, Downloadable Content, and Sweepstakes.

EventSpot: Run Successful Events with Online Event Management Get the tools that manage the details for you. Create invitations that lookprofessional, reflect your brand, and make it easy for guests to RSVP on thespot. Process payments and accept registrations online 24/7, day and night. Youcan automatically issue trackable tickets to your attendees, too. No spreadsheetsnecessary: track RSVPs, attendee preferences, and payments with our easy-to-read reports.

Collect Donations and Fundraise OnlineYour donors can easily view your page—and more importantly, donate—whilethey’re on the go. Promote your fundraiser with Constant Contact's email andsocial media tools. Secure and easy donation processing. Use WePay or PayPalto make it secure for donors to make credit card donations from your page. Usereal-time reporting. Set a donation goal and timeline, and track your donations inreal-time.

Create Online Surveys and PollsConstant Contact helps you keep customers happy, so they keep coming back.Find out what your customers really think.Constant Contact lets you get instant feedback so you can better understandwhat your customers want. Use your online survey results to improve yourbusiness and tailor your message to your audience.

Email Coupons to Promote Your BusinessDrive more sales, reward regulars, and get new customers. Need to drive salesand get more traffic to your door? There’s no better way than a coupon, and noeasier way to get it seen than through email. In fact, 7 in 10 people will use acoupon within a week of receiving it! With a coupon through Constant Contact youcan get that email address (and permission to email them again!) as part of ourcoupon claiming process.



Helpful Apps

Buffer - Social Post Scheduler www.bufferapp.comFree version allows you to pre-schedule social posts for a week on up to two mediachannels.Canva - Pre-formatted, pre-sized digital images www.canva.comCreate professional looking social post images, marketing materials

PicMonkey - Digital Image Editor www.picmonkey.comCrop, resize, colorize, special effects, add text.

Most Have A Free Version to Get You Started

Color Cop - a free multi-purpose color picker for Windows, color match hex codes witha click. colorcop.net/download/

LinkedIn Pulse - Blogging tool with built in SEO www.linkedin.comCreate professional looking social post images, marketing materials

Unbounce - Landing page design tool www.unbounce.comCreate professional looking landing pages that feed your Constant Contact mailing list.WordPress - Website design tool www.wordpress.comCreate a simple website on a platform with great SEO tools.

Commun.it - Twitter community management commun.it.comKnow exactly who's following you, easy follows and unfollows, lead generation tool.

Must ReadsSEO by Moz - The Beginners Guide to SEO PDF DOWNLOAD http://d2eeipcrcdle6.cloudfront.net/guides/Moz-The-Beginners-Guide-To-SEO.pdf
