21
In this age of big data, big ideas are more important than ever.

Branded Content - WOW Media Group - Showreel

Embed Size (px)

Citation preview

Page 1: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.1

Page 2: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

Content has two meanings:

12

Anything that is related to online video.

Being Satisfied.

Page 3: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

At WOW Media Group, we want to challenge both of those descriptions.

Page 4: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

Branded content has to represent the inherent values of the company responsible for its inception.

Page 5: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

The word ‘video’ makes it sound like a production anyone can create on a GoPro, iPhone or mobile device.

Page 6: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

We like to imbue video with a filmic feel and compelling storytelling with high end production values.

Page 7: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

On the second meaning, we never want our clients to be just content with our output.We want them to be totally delighted with our work as we go above and beyond the call of duty.

Page 8: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

Here is a film created for DfT (Department for Transport) that went viral in 24 hours and presently has over 14 million hits.

Page 9: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

Here’s the online content that promoted McDonald’s augmented reality Gol app to celebrate the 2014 World Cup.

Page 10: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

We brought a taste of Paradise to Dubai from London in this piece of content for Costa Coffee.

Page 11: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

Game-changing communication is our forte and here is a film that demonstrates our story telling ability, using the art of the written word, that changed the fortunes of McDonald’s UK.

Page 12: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

This low budget production was made for MTV Dance which follows the premise of a man wanting to soundproof his flat so he can enjoy the channel at full blast.

Page 13: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

So story-telling and craft is what makes for great content to leave clients much more than content.

Page 14: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

It will come as no surprise when we say that we turn our hand to most things creative with award winning work also in TV, press, posters, experiential and radio.

Page 15: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

PrintThese posters tap into a truism of how people interact with the McDonald’s products.

Page 16: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

PrintThis long running campaign is only as good as the last insight that highlights the Economist as the clever business choice.

Page 17: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

PrintThese ads position running as the natural legal high in a typically irreverent Nike tonality.

Page 18: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

ExperientialThis experiential campaign for Drink Driving awareness generated a huge PR response that gave a massive ROI on the initial budget.

Page 19: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

Child Road Safety.We changed this campaign from a cute singing hedgehog to a more scary series of tales to appeal to modern day children’s tastes.

Page 20: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

Four football icons from the 90’s play football for NIKE in this film which won 3 D&AD yellow pencils and was voted No 15 of the top commercials of the millennium!

Page 21: Branded Content - WOW Media Group - Showreel

In this age of big data, big ideas are more important than ever.

Thank you.