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History is now, be part
of it?!
You spend an hour of your life by shopping or creating history. What do you wanna choose?
Handbag is for a year, a new car for five years but your life stories will never get old.
History is now, be part of it?!
creative atmosphere
educating people
located everywhere
meeting new people
sharing life experiences
Libraries and schools offer more variation than we are able to imagine
History is now, be part of it?!
Ideal place for making stories from your life
Famous and popular Czech people – ambassadors - who write their own
real experiences and are able to encourage others to share their stories like they.
Media promotion: Ambassadors
Ambassadors
Radio
Based on collaboration with libraries.
Active promotion: Libraries
His
tory
is n
ow, b
e pa
rt
of it
?! „
Nár
odní
kron
ika“
Briefing libraries to spread the word and help people to submit their stories.
Street artist uses rainy days to make magic. It gets a lot of public and media attention.
Active promotion: Schools go into creating viral
We create the first magic.Now it‘s your time, create your own and share it online with others!
We approach famous Czech bloggers to promote the activity and the whole project on their blog sites.
Competitions
Motivation for making history and budget
Media partnership
Create a real feeling and enthusiasm for the
project
Main motivation Secondary motivation
Awards
Budget: 0 Budget: 100 000 CZK per year
Circle of never ending history
This is the way of making our strategy for National chronicle
Ambassadors
Bloggers
Media
Target people
National chronicle
Libraries
and
schools