COMMUNITY PARTNERSHIP INITIATIVEImproving nonprofits’ financial sustainability

April, 2014

Organized by: Funded by:

Shelter

Accessibility

Play

Education

Healthcare Vocational Training

Life improvement

Rights

In Ho Chi Minh City, hundreds of local not-for-profit organizations (NPOs) are providing free services to improve the lives of various vulnerable groups

With the looming threat of permanent withdrawal of international funding from Vietnam,

which have dwindled as Vietnam joined the ranks of middle-income nations.

Many of them relied on international fundings,

local NPOs can no longer be dependent on these sponsors and need to learn to raise financial resources locally.

“We relied on international fundings for our operation. When the funders withdrew out of Vietnam, we struggled because we did not prepare for this situation and did not know how to raise fund for ourselves.”

– A manager at a shelter for boys

63%

NPOs don’t have written fundraising

plan

68%

NPOs admit having

unstable financial status*

* LIN annual survey with 70 NPO partners (2013)

Did you know?

Organizations and individuals are putting their efforts into helping these NPOs gain the necessary skills to become sustainable.

It is now time for you to join the movement

to support the community where you are living and working!

LIN Communit

y Partnership Initiative

What?A ready-made CSR program Who?Local NPOs& Teams of corporate/individual volunteers

How?Volunteers provide mentoring and coaching to NPOs

WhenJune – September 2014

LIN Community Partnership Initiative (CPI)

Matching Process

Mentorship Judging

Award ceremon

y

1. Matching Process (May-Jun)

Meet & Greet 23 May

• 5 minute introduction for each NPO and company

• Networking – Q&A• 3 days deliberation • Companies submit top 3 selections to

LIN via email• (*Note: continued discussion on best

way to match)

Orientation1-14 June

• First meeting of each team• LIN facilitates the orientation • Set expectations and targets

Selection Announcement30 May

• LIN make announcement to selected NPOs.

• Each company matched with one NPO.

2. Mentorship (Jun-Sep) Fundraising

StrategySketching the donor market, analyzing the approach

Donor DatabaseComplete list of past, present, and potential donors

Donor Stewardship PlanIdeas on door retention with timeline & products (thank you letter, donor appreciation initiatives)

Fundraising Ideas3 feasible fundraising ideas for the NPO

Income generating activityThe implementation and execution of one of the fundraising ideas

Strengthen NPOs' strategy for long-term financial sustainability

3. Judging (Oct)

A judge panel will evaluate each team based on:

• The deliverables list• The quality and

creativity of their implemented fundraising activities

Judges

Mimi VuDirector of Advocacy

& Strategic Partnerships Pacific Links

Nguyen Phuong Anh

ConsultantCSIP

Nguyen Duc Thuy Anh

Commercial & Planning Finance

ManagerCocaCola

Prize for winning team

• 1-year membership to a business association of their choice (up to 4 mil VND)

• 40 million VND for organizational or project purposes within the organization

NPO

Corporate/Volunteer team

All participants

• Trophy • Public recognition

• Appreciation award • Complimentary tickets to LIN Narrow The Gap event

(in August), an opportunity to meet potential donors

4. Award Ceremony (Oct)

MAY JUN JUL AUG SEP

Mentorship Judging

Award ceremony

Matching Process

OCT

Check-in 1

NPOs

Check-in 2

Mentors

Meet&Greet23 May

17 Oct

Orientation1-15 June

Tools submission20 Sep

Who can participate?

Professionals with at least 3 years experience in the following or relevant field(s) of expertise

Finance Communications

Marketing/Sales Biz Development

Who can participate?

NPOs that:

*2014 Fundraising Plan (preferable but not compulsory)

Are LIN’s partners Have 2014 Budget Have 2014 Action Plan

YOUTime: 2 hours/week (for 4 months) Your Knowledge in:

NPOsTime: 2 hours/week (for 4 months)

Their Knowledge in:

• Nonprofit sector

• Community causes

• Solutions in place

LINWe take care of all logistics:

• Facilitated matching

• Facilitated orientation

• Customized consultation

• Ongoing support

• Useful resources

• Marketing/Sales

• Finance

• Communications

• Client Service

• Business Development Work

together

Contribution

Practice coaching and training skills

Recognition by NPO and public

Increase leadership capacity

Expand understanding of nonprofit work

Community engagement

CO

RP

OR

ATE

VO

LU

NTEER

S

Raise awareness of mission

NO

N-

PR

OFIT

S

Build professional skills

Receive concrete CPI deliverables

Achieved common

goals&

Stronger communities

Mutual Benefits

Challenge: Communications skills

62 Volunteers

8 companies

3 volunteer teams

200 Volunteer Hours

150,000 USD ValueBenefiting 73 staff and volunteers from 20 NPOs

CPI 2013: At A Glance

CPI 2013: What the companies said…

“We were committed to our pro bono work because we were totally convinced by this idea, and we really appreciated the opportunity to contribute to the community in this meaningful way.”

- Ms. Giao PhanGeneral Manager, BBDO Vietnam

“The Community Partnership Initiative is not only an exciting competition where media companies can learn from each other. It also provides us an invaluable opportunity to support the non-profit organizations practically and sustainably.”

- Ms. Tran Thi Minh Phuong

Director, Green Hat communications agency 

Are you ready to

JOIN THE MOVEMENT? 

Form a group of experts with colleagues at

work (at least 3 people/group)

Step 1

Go to www.linvn.org to sign

up deadline: May 15th

Step 2

Spread the word about CPI to other

professionals

Step 3

Sign up!

Special thanks to our sponsor

Website: www.linvn.orgEmail: volunteer@linvn.org

Tel: 08-3512-0092