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Distinctive, Digital, Fast.

Digital Marketing Agency - Urja Communications

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Page 1: Digital Marketing Agency - Urja Communications

Distinctive, Digital, Fast.

Page 2: Digital Marketing Agency - Urja Communications

We ConceptualizeStrategic and Effective Communication………………………………………………………………………………

We Produce360 degree Digital Campaigns………………………………………………………………………………

We OptimizeContent and Campaigns

Page 3: Digital Marketing Agency - Urja Communications

Urja understands Services

Page 4: Digital Marketing Agency - Urja Communications

Urja understands Appreciation

Page 5: Digital Marketing Agency - Urja Communications

Activation Program

Story

Activate newly acquired customers on Debit Card and educate them on their Card specific Features and Offers

Page 6: Digital Marketing Agency - Urja Communications

EmailMarketing

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Story

03 - Eva, the mascotAn Onboarding Programme for their Loan Account customers.

Urja conceptualized the smart and friendly mascot, Eva!

Eva was liked, loved & appreciated!

Mailers, banners, videos were created for customers and employees

Page 8: Digital Marketing Agency - Urja Communications

EmailersStory

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BannersStory

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VideosStory

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03 - DMAA website with a futuristic design and compelling communication was designed for the DMA community. It showcases the transformational aspect of the marketing world and represents the global outreach of the community beyond the Indian audience.

The next-gen look and feel was brought alive using out-of-box concepts and innovative design ideas, that won appreciation from the marketing fraternity.

Story

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DMAasia- Website BannersStory

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03 - DMA Marketing collaterals

A mailer campaign highlighting the imminent DMA 2016 convention and awards gala was undertaken by Urja. The futuristic and unexpected design with intelligent messaging approach worked well while talking with the marketing community.

It brought traffic to the DMA website, urging delegates to enroll for the convention and submit their best work for the DMA 2016 awards.

Story

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DMA annual & awards – Marketing CollateralsStory

Page 15: Digital Marketing Agency - Urja Communications

DMA annual & awards – Marketing CollateralsStory

Page 16: Digital Marketing Agency - Urja Communications

Our Areas of Expertise…

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15 years of experience and unmatched expertise on this channel

We’ve helped clients generate 100s of crores of Rupees in business, from email marketing.

EmailMarketing Product/Service Launch

Onboarding Program

Promotional Campaign

Multiwave Program

Activation Mailers

Channel Migration

Transactional Mailers

Event based / Trigger Mailers

Cross-sell Mailers

Up-sell Mailers

Page 18: Digital Marketing Agency - Urja Communications

EmailMarketing

ICICI Bank

MERU Cabs

PNG

Standard Chartered Bank

HDFC Bank

Product/Service Launch

Onboarding Program

Promotional Campaign

Multiwave Program

Activation Mailers

Channel Migration

Transactional Mailers

Event based / Trigger Mailers

Cross-sell Mailers

Up-sell Mailers

Page 19: Digital Marketing Agency - Urja Communications

DigitalMarketingSEO-SEM

Intensive SEO efforts on-page, off-page, and rigorous ROI led paid-search campaigns

We create relevant website visits that generate business

Keyword strategy

On-page optimisation

Off-page optimisation

Inbound content marketing

Paid search

Page 20: Digital Marketing Agency - Urja Communications

DigitalMarketingSEO-SEM Keyword strategy

On-page optimisation

Off-page optimisation

Inbound content marketing

Paid search

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UI-UXDevelopmentWebsitesApps & Games

Avant-garde UI and UX designs that are responsive and optimized for mobiles, desktops andall devices.

We help deliver enhanced value and delight to customers

through a great interface and user experience

Ecommerce Sites

Transaction Websites

Mobile/Desktop Apps

Corporate/Product Websites

Campaign/Product Microsites

Mobile/Desktop Games

ATM Screens

Page 22: Digital Marketing Agency - Urja Communications

UI-UXDevelopmentWebsitesApps & Games

FORDPNG

ICICI Bank

Ecommerce Sites

Transaction Websites

Mobile/Desktop Apps

Corporate/Product Websites

Campaign/Product Microsites

Mobile/Desktop Games

ATM Screens

Page 23: Digital Marketing Agency - Urja Communications

SocialMediaManagement& Marketing

Reach and engage consumers effectively and with high ROI through paid, owned and earned media

Brand Pages

Campaigns & Analytics

Media Planning, Buying & Operations

Apps and Games

Page 24: Digital Marketing Agency - Urja Communications

SocialMediaManagement& MarketingBrand Pages

Campaigns & Analytics

Media Planning, Buying & Operations

Apps and Games

Page 25: Digital Marketing Agency - Urja Communications

ContentDevelopment Videos, Blogs, Demos

We develop and distribute engaging content to build relationships with customers and prospects.

Clients benefit from our analytical, strategic and creative expertise to develop powerful content marketing.

Page 26: Digital Marketing Agency - Urja Communications

UI-UXDevelopmentWebsitesApps & Games

ICICI Bank ING Vysya

Edelweiss

Pranjee

PNG

Ecommerce Sites

Transaction Websites

Mobile/Desktop Apps

Corporate/Product Websites

Campaign/Product Microsites

Mobile/Desktop Games

ATM Screens

Page 27: Digital Marketing Agency - Urja Communications

ContentDevelopment Videos, Blogs, Demos

Page 28: Digital Marketing Agency - Urja Communications

Why Urja?

Page 29: Digital Marketing Agency - Urja Communications

Ever-growing Customer

Touchpoints

90% people usemultiple devices

On an avg. people use3 social media

platforms

Youtube views up 10 times in 5 yrs

25% of mobile internet users from Rural India

In this day and age…

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Data Explosion

External Data from Social Media, Web/Mobile Data

Internal Data from Emails, Website visits

Online Adtargeting engines

Real Time Data

In this day and age…

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Relevant Communication Relevant Offers

Increasing CustomerExpectations

In this day and age…

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It’s important for marketers to go to market at the Right Time and present their offerings through the Right Channel in the Right Way

And for that, they need an agency they can count & rely on.

Why Urja?

Page 33: Digital Marketing Agency - Urja Communications

At Speed………………………………………….At Scale………………………………………….In a Cost-effective manner

Urja delivers…

Page 34: Digital Marketing Agency - Urja Communications

Because the most crucial things are a given with Urja• In today’s information marketing age, no marketer has got it all.

But they must have the ability and capacity to conceptualize, experiment, pilot, tweak and deploy fast and on a large scale.

• We work closely, as extended arms of clients to create, produce, deploy and optimise communication at speed.

• We do 360 degree communication in a relevant and dialogue oriented way

• Common sense is Prime.Not just good design or intense vocabulary, butgood marketing strategy and implementation, great problem-solving skills

Why Urja?

Page 35: Digital Marketing Agency - Urja Communications

15 years ofsparking distinctivedigital solutions

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Great work comes from great partnershipSome of our Clients

Page 37: Digital Marketing Agency - Urja Communications

Thank YouHave a refreshing day ahead!

www.urja.com