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Tired of the same "10 tips for" posts or stories? Here are some different ideas for making your content more diverse
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Copyright – Amanda F. C. Sturgill
TYPES OF FEATURES
GOT SMALL, ACTIONABLE TIPS?
ROUND UP
• Either 20 tips for whatever (challenge is organizing the items)
• Or
• 10 different experts say…(you make it seem like they are talking, though they are not)
Copyright – Amanda F. C. Sturgill
Copyright – Amanda F. C. Sturgill
START SOMEPLACE INTERESTING?
HISTORICAL
• Write about a person, place or event from your history
• Must interest your current audience for some reason
• Focus and angle very important
• Bring out human drama
Copyright – Amanda F. C. Sturgill
INSPIRATIONAL
• Uplift the reader in some way…how this made me better
• What I learned - first person treatment is common
• Profile common
• Person overcoming adversity is common
Copyright – Amanda F. C. Sturgill
HUMOR
• Must be funny
• To your audience
• Can be humorous versions of other types of articles…then called satire
Copyright – Amanda F. C. Sturgill
ESSAY OR PERSONAL OPINION
Not your opinion, but intended to make the readers form an opinion
Needs•Facts•Logical thought process•Why you discarded other conclusions
Copyright – Amanda F. C. Sturgill
EXPOSÉ
Based on investigative reporting
Facts must be surprising
•Things you didn’t know about…•Corruption exposed•Pretense
Has large number of well-cited and used sources
Copyright – Amanda F. C. Sturgill
SERVICE ARTICLE
• Logical explanation of how something works (works well with technology, health, business)
• More engaging when framed as things that happened to a person
• Tells reader how or why
Copyright – Amanda F. C. Sturgill
PROFILE
• Lets readers feel like an insider with a person/brand
• Person/brand from their perspective
• Person/brand from perspective of people who know them
• Background about person/brand
Copyright – Amanda F. C. Sturgill
HOW TO
Introduces what you are trying to do
Tells what hardware and software you need to do it
Reader should finish being able to do it
Copyright – Amanda F. C. Sturgill
OBSERVATION AND DETAIL
Setting
• Where• What does it look like• What does it sound like• What does it smell like
• What happened• What were people doing?• What was the background action?• How were people reacting?• How about the non-central characters?