Effective Article Marketing For Web Solutions AndArticle Marketing

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Effective Article Marketing For Web Solutions And Article Marketing . Article marketing can helpyou get new traffic to your website, help establish you as an authority in your niche and help you definethe purpose of your website. It’s my favorite form of traffic building, since it comes naturally to me.Writing articles and submitting them to directories is a great way to make steps into the world ofInternet marketing.

Even though I’m a big fan of taking action ofany kind, there is a right way and a wrong wayto do article marketing. Writing aboutwhatever topic pops into your head may begood for creativity but it’s not great for drivingtraffic.

If you have a website or blog, there areprobably certain topics that are a natural fit foryour site. I was recently working on a sideproject dealing with health. The general topicwas “candida” and off the top of my head, Icame up with the following as potential topicsfor article marketing:

-yeast infection-candidiasis-thrush-yeast infection symptoms-threelac-diflucan-candida treatment-candida cure-candida diet-natural candida cures

Without looking at search volume or competition these seem to be good for the site. The list includesmajor keywords that are associated with candida, including two popular treatments.

Marketing in the dark without looking at search results or competition is a waste of time. Thesekeywords may be good or they may be so competitive that my articles would get lost in a sea of otherarticles.

You want to get the most bang for your buck, so to speak, so you should pick article topics that havehigh search numbers and low competition. When you find keywords that people are searching for butnot many people are marketing to you’ve found the sweet spot that will get your articles (and your site)noticed.

So going back to my list, I need to look for search terms that have a range of 1300 to 2900 searchesper month (this is my standard of search based on Josh Spaulding’s formula.

My best choices for candida are:

-candidiasis albicans-natural cures for yeast infections-candidiasis cure

These are in my search range and by checking the page rank of the top ten results for those terms, Ican see that my well placed articles will draw traffic really quickly. Of course, I’ll eventually expand mylist to include some higher search terms especially if those terms have light competition. Three articlesdoes not make a good article marketing campaign, so I’ll pull in some related terms and analyze thoseresults in the same way.

What about the big topics that get get hundreds of thousands of searches a month? They are stillrelevant to your topic so you should find a way to use them. Use them in articles posted on yourwebsite or sprinkle the terms throughout your articles. Your site and articles will naturally move up therankings for those terms with time. But to get the biggest impact right away you should find lowcompetition keywords to give you an initial burst of traffic.

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