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sameer-mathur
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Good Mission Statements
•Limited Goals•Company’s Value Highlighted•Defines their Competetive Territory•Long Term Views•Short, sweet and memorable
Characteristics Of SBU:•Separate Entity•Has it’s own Competitors•Has a Manager for Strategic Planning
Integrative Growth:
Backward- Acquire SuppliersForward-Acquire RetailersHorizontal-Acquire Competitors
Strengths and Weaknesses
Checklist analyzing in the fields of•Marketing•Finance•Manufacturing•Organization
Opportunities:Problem Detection methodIdeal methodConsumption chain methodMarket opportunity analysis