Lead Magnet Formats

PAM NEELYbuild your list, build your business

PAM NEELYbuild your list, build your business

You’ve got several possible topics.

Now you need to decide how to best answer your audience’s most burning question (or how to address their most burning issue).

You’ve done all your research about your audience.

PAM NEELYbuild your list, build your business

Ie, you know what you want to tell them…

now how do you want to tell them?

PAM NEELYbuild your list, build your business

• An ebook

• An emailed text-based course

• An emailed video course

• Access to a series of videos (all at once)

There are several possible formats

PAM NEELYbuild your list, build your business

Which one could you create fastest (and easiest)?

Which one of those formats would support your content the most?

PAM NEELYbuild your list, build your business

That’s the format to choose

PAM NEELYbuild your list, build your business

In the next tutorial, we’ll give you a short pep talk – then you’ll start creating your lead magnet

PAM NEELYbuild your list, build your business

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