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Perfect your perspective
Perfect your avatar
Likeable, trustworthy, competent
• Face only• Asymmetric• Front lit• Consistent
Perfect your covers
IIInteresting
• Narrative
Cover: interesting
• Narrative• Optimized size
“Every profile is your professional profile.”
Perfect your card
• Use big fonts—min 10 points• Ensure scan-ability• Include your cell number
Add a signaturea
Perfect your slides
• 10 slides• 20 minutes• 30 point font• 16 x 9• Black background
• 10 slides• 20 minutes• 30 point font• 16 x 9• Black background
Perfect your pictures
• Shoot horizontal
• Shoot horizontal• Light from the front
Reverse positions
• Shoot horizontal• Light from the front• Crop crap constantly
• Shoot horizontal• Light from the front• Crop crap constantly• Optimize dimensions
Perfect your posts
• Embrace the NPR Model
• Embrace the NPR Model • Pass the Reshare Test
• Embrace the NPR Model • Pass the Reshare Test• Add graphics
• Embrace the NPR Model • Pass the Reshare Test• Add graphics• Upload natively to Facebook
Perfect your frequency
Perfect your pin-ability
Perfect your methods
• Comments• Link• Question
