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Boots
Founded in 1849
The UK’s number 1 health and beauty retailer.
Wide variety of products and brands
RSPCA
The RSPCA were founded in 1824
They protect, rescue and rehome animals.
They are the oldest welfare charity around
Internet marketing
Facebook page
Boots website
Mobile phone appsClick on the pictures to view the links
Internet marketing
Facebook , Blogs, Emails
You Tube videos – helping the RSPCA
Fundraising page
Click on the pictures above to view the links
2 trends affecting Boots
The increase of mobile phone apps
More personalised search results
2 trends affecting the RSPCA
Videos in place of text
Simplification of sites