Judah Blumenthal and the Online Marketing

Mini-Renaissance5 Reasons Online Marketing Remains Critical

The Meteoric Rise of MobileAs smartphones become ubiquitous, especially in the United States, marketing strategies that fold in the mobile-friendly optimization will continue to be critical.

The Evolution of Email MarketingEmail marketing has survived in the industry for years for one simple fact - it

works. Businesses need to leverage the direct access to customers with relevant and engaging content.

Major Growth in Content MarketingThe best content caters to emphasizing “white hat” techniques. Write high-

quality content and, when possible, create sponsored content that parallels the utility of primary content to potential customers for everyone’s benefit.

Savor Social MediaThe greatest value of social media is that it allows your brand to grow in

awareness organically in the market, as clients and customers share their experience with their peers. A strong social presence is critical.

Prioritizing PersonalizationA wide variety of factors need to be considered when designing your online

experience. Everything from the time of the visit to the type of electronic device being used to visit is helpful when creating marketing strategies.