Leader Aviation

Ebroadcast solutions for business aviation

2016

COMPANY PRIVATE

Leader Aviation company profile

Inception of company: 2009

Email distribution list: ~15,000

Platform: Amazon Web Services

Unique open rate range: +12%

Cumulative open rate: +20%

Average click-through rates: ~.20%

Free listing on Leader Aviation web site: Yes

Free use of aircraft inventory app for tablets & smart phones

Active social media marketing particularly on Twitter & Instagram

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Leader Aviation is a

leading provider of

ebroadcast services for

business aircraft sellers,

buyers and aviation-

related product and

service companies.

COMPANY PRIVATE

Sample of our ebroadcast custom designs

Our design team can turnaround a request for a mock-up within 1 business day

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COMPANY PRIVATE

Aircraft Owners / Operators

Aircraft Brokers

Influencers directly employed by aircraft owners e.g.: Directors of Aviation

Directors of Maintenance

Chief Pilots

CFOs

Owner representatives contracted by aircraft owners e.g.: Lawyers

Financial advisors

Aircraft management personnel having oversight authority of aircraft

Our proprietary email distribution list has approximately 15,000 subscribers

Our email delivery platform:

International 25 %North America 75%

Our email list orientation includes the individuals around the decision loop for aircraft transactions:

The orientation of our email list:

The geographical distribution of our list:

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COMPANY PRIVATE

Anti-spam compliance & adherence to email list management best practices

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Below is our ranking against major spam filters currently used:

MessageLabs: MessageLabs is an expensive corporate server-side spam filter. It is in use by many large organisations

and is very regularly updated. A score of 3 or more is considered spam. Leader Aviation’s score is 2.7

Barracuda: Barracuda Spam Firewall is an expensive hardware spam filter that is installed by large organisations within

their own datacentres. Rankings are from 0-10. The aim is to score less than 3.5. Leader Aviation’s score is 0.59

SpamAssassin: A very popular open source spam filter. The aim is to score less than 3.3. Leader Aviation’s score is 3.0

Outlook: PASS Yahoo Mail: PASS AOL Mail: PASS Gmail: PASS

Leader’s ranking for spam filters that provide PASS/FAIL ratings:

Sender Policy Framework: PASS DKIM: PASS DomainKeys: PASS Sender ID: PASS

GMX: PASS Mail.com: PASS

Anti-spam organizations use spam traps to snare ebroadcast service firms that practice sub-standard email list management.

This is critical for customers as their respective web site reputations might be adversely affected without their knowledge as infractions (incurred by service providers) are recorded and in many instances also include the web sites listed on the ebroadcast.

As a condition of Leader Aviation’s use of Amazon’s Web Services platform, we represent that our list is free and clear of spam traps.

COMPANY PRIVATE

Open and click through rates: If requested, Leader Aviation provides a detailed report on each of your email campaigns

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COMPANY PRIVATE

We use Amazon Web Services as our platform

Amazon Web Services is a leader in:

Security

Stability, and

Brand awareness

Leader Aviation is a proud client of Amazon Web Services. We use Amazon as our platform because it’s the most respected cloud service provider in the industry.

Source: http://www.gartner.com/newsroom/id/3053118

Gartner, a leading publically listed¹ informationtechnology and research advisory firm rankedAmazon as the best cloud service platform providerin the industry as well as the best supply chaincompany in the world!

¹Ticker symbol on NYSE: IT

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COMPANY PRIVATE

Customers that subscribe to packages have their aircraft enrolled on our web site for free. We also manage changes to your listing at no extra charge

When marketing an aircraft, your digital footprint is critical. The greater your digital footprint, the better chance you have of a buyer coming across it increasing your chance of selling your customers’ aircraft.

We list your aircraft on our site for free and we also manage changes to the listing at no extra cost.

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COMPANY PRIVATE

Leader Aviation’s tablet and smart phone app to showcase your inventory

When attending conferences and airshows or simply visiting a customer, our app lets you showcase your inventory on your tablet and smart phone.

Leader Aviation loads your inventory and manages any changes at no extra cost.

https://itunes.apple.com/us/app/leader-

aviation/id959956644?ls=1&mt=8

https://play.google.com/store/apps/detai

ls?id=com.leader.sales_acquisitions

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COMPANY PRIVATE

Social media marketing forms a key component of our bundled service

#luxury+20m

followers

#forsale+5m

followers

#instagramaviation+760k

followers

#aircraftforsale+2.5k

followers

#businessjets+38.5k

followers

+3,000 followers Leader Aviation

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+2,000 followers

leader_aviation

@LeaderAviation

+700 followers

Twitter & Instagram provide the best platforms for push marketing tactics of ebroadcast campaigns

The objective is to increase the digital footprint of your ebroadcast campaign in order to maximize exposure and to drive traffic to customers’ web sites or other relevant landing pages.

If your current provider is not doing any social media marketing of your ebroadcast campaigns, you are foregoing incredible opportunities.

A profound change is currently taking place in the provision of ebroadcast services. The use of social media platforms is becoming more prevalent in this space.

We circulate ebroadcasts on Twitter & Instagram in their entirety.

COMPANY PRIVATE

Recap

For more information on Leader Aviation

ebroadcast services, please contact:

George Tsopeis, PresidentPhone: +1 (514) 500-2263Mobile: +1 (514) 961-6631Email: george@leaderaviation.com

Why you should choose Leader Aviation as your ebroadcast service provider:

We specialize in business aviation

Provide custom designs at no charge

List your aircraft on our web site for fee

Access to tablet & smart phone app managed by Leader

Provide detailed open & click-through rates

Use industry’s most respected platform: Amazon

Active push marketing of your ebroadcast on social media

Contact:

Published pricing:

• For trial & single ebroadcast: $150 USD• 5 ebroadcasts: $650 USD ($130 each)• 10+ ebroadcasts: $1,250 USD ($125 each)

Gaby Houseman, Marketing ManagerPhone: +1 (514) 400-3203Mobile: +1 (514) 924-3929Email: gaby@leaderaviation.com

Or call toll free #: 1(888) 994-0214Visit us at: www.leaderaviation.com

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Finola Hogan, Director Client ServicesPhone: +1 (514) 228-3296Mobile: +1 (514) 235-3559Email: finola@leaderaviation.com