1. 1. LETS ENGAGE
2. 2. DIGITAL DISPLAY IS A LOT OF THINGS
3. 3. INVOLV ED
4. 4. INSIGHT FUL
5. 5. INTRICA TE
6. 6. POWER FUL
7. 7. INFORM ED
8. 8. YOURE GOING OUT TONIGHT
9. 9. YOU'RE GOING REALLY OUT TONIGHT
10. 10. HI.
11. 11. LETS BEGIN WITH SOME INSPIRATION DESKTOP MOBILE/TABLET DYNAMIC
12. 12. HIGH IMPACT
13. 13. Deliver the rich video content with out the need of a tap.AUTOP LAY VIDEO
14. 14. MID-PAGE MOBILE FORMATSPre-Expandable (Tease) Pull-down (Amplify) Scrolling Expand (Rise)
15. 15. TYPES OF ENGAGEMENTS Manipulation Zoom/Pinch Shake Camera
16. 16. CROSS-SCREEN
17. 17. SO YOU LIKE MUSIC?
18. 18. USING 1st PARTY DATA
19. 19. USING 1st PARTY DATA
20. 20. USING 1st PARTY DATA
21. 21. USING 1st PARTY DATA
22. 22. USING 1st PARTY DATA
23. 23. -50% 0% 50% 100% Dynamic Headline Lifts in CTR DYNAMIC OUTPERFORMS+5 0% Ticket Rate +5 6% Transac tion Rate +1
24. 24. BUT WHY? FOCUS ON THE END FRAME. BE BOLD WITH DYNAMIC COPY SIZE KNOW YOUR CUSTOMERS JOURNEY
25. 25. GO BEYOND ENGAGEMENT
26. 26. Daniel Chang Gabby Lubart Sales Executive Brian Drake Creative Technology Director THE BEST ODDS IN THE HOUSE