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September 2015

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SmorgasburgPerhaps the ultimate Brooklyn Foodie experience, Smorgasburg showcases 100+ local and regional food vendors to upwards of 10,000 visitors, making it one of the borough’s most popular tourist destinations. Open every Saturday and Sunday from April through November, Smorgasburg has been called “the single greatest thing I’ve ever seen gastronomically in New York City,” by Mario Batali and “The Woodstock of Eating” by The New York Times. In addition to the weekend markets, Smorgasburg oversees the concessions at Central Park SummerStage, runs a pop-up beer garden at the Seaport District NYC, and operates Berg’n, a beer hall and artisanal food court in Crown Heights that opened in August 2014.90 Kent Ave, Williamsburg | info@brooklynflea.com

Arrogant Swine Dubbed the “Church of Pork,” Arrogant Swine is a casual spot for over-indulging in meats

and spirits. What sets this spot apart from the slew of other barbecue joints that have opened locally in the past few years is its focus on regional flavors and techniques.

Opened by Pitmaster Tyson Ho, who studied under “the Pope of North Carolina Barbecue” Ed Mitchell, this restaurant is notable for upholding non-Texan traditions.

Don’t skip the Mac and Cheese Waffle. 173 Morgan Ave, Bushwick | 347.328.5595

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Pioneer WorksLocated on the waterfront in the up-and-coming neighborhood of Red Hook, Pioneer Works Center for Arts and Innovation is dedicated to the creation, synthesis and discussion of art, science and education. Founded by the renowned sculptor Dustin Yellin, the center gathers artists, scientists and creative thinkers to collaborate outside the boundaries of traditional institutions where specialization often limits the application of ideas across disciplines. A great place to hear a weeknight lecture by a Nobel-prize-winning physicist or catch a set by an up-and-coming band.159 Pioneer St, Red Hook | 718.596.3001

Rudy’s BarbershopIn 1993, Rudy’s opened and expanded upon the traditional notion of a barbershop to create

a sense of community. They crafted an entirely new experience that is a well-articulated blend of art, music, and a sense of place. Although dedicated to offering a great haircut at a great price, their blueprint for success is not limited grooming products. The shops partner

with lifestyle brands like Ace Hotels, Apolis, Tom’s Shoes and The Stranger Magazine to create a complete style and culture experience for their customer. Their newest spot, located

in a 125-year-old former bank in Williamsburg, has a dedicated pop-up space to feature Portland-based leather company Tanner Goods.

33 Grand Street, Williamsburg | 206.782.9861

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Leisure LifeReflecting on his life inspired by art, music, fashion and travel, Charnier Corey created Leisure Life NYC to provide creative business professionals aspirational living with an edge. By offering a finely curated selection of vintage clothing and accessories, mixed with their in house brand, as well as new brands they have found during their travels; Leisure Life NYC is the place to find rare and exclusive pieces for the hard to please. The physical space is a direct reflection of the products they sell; classic, with a twist on integrity. They worked with By Kenyan and A Noble Savage to create a space that transports you to a place that is neither completely new, nor entirely old.559 Myrtle Ave, Bed Stuy | 347.725.3167

BÚÐIN NYCWhen it first opened, Budin created a stir for serving a $7 licorice latte. That drink, which

includes imported anise syrup and expensive licorice powder, is now $10, but there are other things that make Budin a notable addition to the coffee scene. It specializes in

Scandinavian roasted coffee, which are typically very light, and imports beans from cult Nordic roasters like Tim Wendelboe and Koppi.

114 Greenpoint Ave, Greenpoint | 347.884.9639

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Brooklyn Body Burn Possibly the hottest ticket on Classpass, Brooklyn Bodyburn is unlike any workout you have ever done. A 55-minute mashup of Pilates and cardio, this machine-assisted class promises to burn between 500 and 800 calories while toning and tightening. Dubbed “The Hardest Class In NYC,” this studio takes our culture’s focus on elite fitness to the next level. Expect to sweat—a lot. 32 North 6th Street, Williamsburg | 718.384.1133296 Court Street, Cobble Hill | 718.384.1133

MatchaBarJust about a year old, Williamsburg’s MatchaBar is the first specialty matcha cafe in New York

City. Matcha is a traditional Japanese beverage who’s healing benefits include metabolism boosts, disease prevention, immunity support and a calm, not jittery, alertness. Opened by two brothers who happened upon the traditional drink by chance, the café seeks to make

this powerful, potent beverage more accessible to the masses. In addition to serving drinks in a comfortable café setting, they offer classes to educate and enlighten beginner and

intermediate matcha drinkers. 93 Wythe Ave, Williamsburg | 718.388.2625

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Mast Brothers Chocolate Founded by brothers Rick and Michael Mast, Mast Brother’s Chocolate has introduced the world to a new breed of chocolate. Their signature bars, beverages and sweets perfectly capture Brooklyn’s craft culture: obsessively composed, groundbreakingly innovative yet beautifully simple, and exquisitely packaged. At their Williamsburg flagship store, customers can witness the craft of chocolate making and explore their complete line of products. The adjoining space is devoted to innovation and experimentation, and is available for private events. 111 N. 3rd Street, Williamsburg | 718.388.2625

Catland With an aim to serve “the local community of Occultists, Yogis, Pagans, Mystics, Thelemites,

Witches, Chaotes, and anyone interested in the enhancement of his or her spiritual self,” Bushwick’ s Catland Bookstore is widely regarded as to go-to spot for the neighborhood’s

burgeoning metaphysical population. In addition to books, the shop is stocked with all the spiritual accessories and tools to suit everyone from an amateur agnostic to the most seasoned

spiritualist: custom blended incense and oils, crystals, tarot decks, devotional statuary, tapestries, altar wares, magical adornments, to name a few. What’s more, the shop is home to an event

space and back courtyard available for rent for rituals, ceremonies and other events. 987 Flushing Ave, Bushwick | 718.418.9393

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Semilla Billing itself as a “vegetable-forward” restaurant where meat plays a supporting role, Semilla sources its ingredients from only the best of what's available from their farmers. That means a seasonally-rotating tasting menu that showcases veggies generally regarded as sides and garnishes in unique and inventive ways. Their 10-course tasting menu, served in a communal-style dining room intended to provoke conversation, proves that you don’t need a big burger or slab or steak to have a filling, delicious and highly memorable meal. No. 5, 160 Havemeyer St, Williamsburg | 718.782.3474

Di Fara PizzaRated #1 for New York Pizza 8 years running by Zagat, Di Fara Pizza has been creating its

cheesy works of art since 1964. Owner Dom DeMarco personally makes each pizza (meaning the spot is closed when he’s away), so this NYC staple weaves tradition, craft and pride into

each slice. Although the wait-times have been described as “longer than the trip to Italy,” the crowds keep coming.

1424 Avenue J, Midwood | 718.258.1367

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The Butcher’s DaughterThis downtown hotspot describes itself as a “vegetable slaughterhouse” that treats fruits and vegetables as a butcher would meat: They chop, fillet and carve fresh produce into healthy vegetarian dishes and press them into pretty juices. The Butcher’s Daughter takes pride in the daily-changing menu, which is 100% vegetarian and non-dairy and the juices are specially concocted for wellness benefits. For instance, the Mexican Sunrise (lemon, lime, agave, aloe, cayenne, cherimoya, and jicama) aids in digestion. In a world of cold-pressed juices and cleanses, the Butcher’s Daughter shows what healthy eating will look like in the years ahead.19 Kenmare St, SoHo | 212.219.3434

Rebecca MinkoffDesigner Rebecca Minkoff collaborated with eBay to create the store of the future. Oversized

mirrors incorporates screens that allow customers to browse merchandise or request items in specific sizes to try on. The store will text shoppers when their fitting room is available—a genius

name-capture tool. And inside the fitting room, a touch screen mirror can be used to request more items, ask for assistance—and adjust the lighting to reflect local hotspots. More tech

triumphs: Merchandise tags equipped with radio-frequency identification (RFID) chips track which items customers try on, and provide the store with a precise, real-time view of inventory. Meanwhile, employees use iPads to handle shoppers’ requests and check out from anywhere in

the store. It’s the shop of tomorrow, today. 96 Greene St, SoHo | 212.677.7863

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NORMALOpened late 2014, Normal’s Chelsea storefront is a retail floor/factory/corporate office and event space mash-up. Working only with photographs of your ear, Normal 3D-prints completely custom earbuds in less than two days. Customers can either visit the store to get measured for a custom pair of headphones, or submit photos of their ears via Normal’s app. As the customization era evolves, more and more companies will use tech, 3D printing and the Internet of Things (IoT) to produce a perfect, just-for-you product.150 W 22nd St, Chelsea | www.nrml.com

Chobani Chobani’s SoHo storefront put their signature Greek yogurt at center stage in their one-of-a-

kind Mediterranean yogurt bar. Their curated menu features both sweet and savory yogurt mash-ups made from hand-selected, artisanal ingredients that encourage visitors to

experience yogurt in a new way. 152 Prince St, SoHo | 646.998.3800

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Sleep No MoreThis exhilarating interactive experience by a British theatre company takes place on the edge of Chelsea in the re-imagined 1930s “McKittrick Hotel”. It’s akin to stepping into a silent movie: Sleep No More is an adaptation of Macbeth’s story without any dialogue.Take your own wordless journey and follow the actors throughout the maze-like space.Afterwards, have a nightcap at the swanky Manderley bar.530 W. 27th St (McKittrick Hotel), Chelsea | 212.904.1883

Then She FellAn interactive theater experience in a three-floor one hundred year old institutional facility that

combines a hospital wing, Lewis Carroll's writings and an audience of just fifteen people. Explore a dreamscape where every alcove, corner, and corridor has been transformed into lushly

designed world. Discover hidden secrets, run into performers, unearth mysteries and clues and drink custom elixirs designed by one of New York’s talented mixologists.

195 Maujer St, Bushwick | 718.374.5196

Escape the RoomThis exciting production transports you to an NYC office or theater…and locks you inside. To free yourself, you must solve a puzzle but finding hidden objects, solving puzzles and deciphering clues. You only have 60 minutes, so be quick! 107 Suffolk St, Lower East Side | 347.954.9160