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Yesterday, Opentopic posed four questions to followers and the Twitter community, initiating dialogue about how to approach content marketing during the holiday season. Using hashtag #OTChat, industry influencers, digital, and content marketers alike, joined in on the discussion. Check out our questions, and the valuable insights we captured right from the #OTChat Twitter feed. Keep posted for details on our next #OTChat, or follow us on Twitter @Opentopic for daily coverage on our social media and content marketing initiatives. Have content marketing questions you want answers to? Submit a topic for your chance to delve into the content marketing specifics you want to learn more about. Just email Opentopic at [email protected]
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Q1) How early on do you think brands should be
focusing on holiday marketing? Is too early
harmful? #OTChat
Q2) Do you find some digital marketing activities more effective or critical
to holiday marketing than others? What are they,
and why? #OTChat
Q3) What percentage of your content will be
focused on holiday VS. regular created / curated
content? #OTChat
Q4) What will be your main digital marketing
vehicle this holiday season? How does
content marketing fit into your holiday marketing
strategy? #OTChat
Q5) How can one successfully participate in RTM this season? Do you
think brands should join in on trending holiday public conversations? #OTChat
Interested in learning about how Opentopic's content marketing platform
can help you this season?
Just email us at [email protected]
Join us every month for #OTChat, Wednesdays at 1:00 PM EST.
Follow the opentopic.com/blog for info on dates each month.
