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24 Social Listening Tools, Tips & Hacks To Enhance Marketing for eCommerce Entrepreneurs with Yulia V Smirnova, ecommerce marketer & author Bit.ly/cb2014bk

Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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Wanna do ecommerce marketing better, acquire users faster & produce killer content for your estore? use these social tools, platforms and tips to kick major bottoms of your competitors. A deck from IRCE 2014, Chicago by an ecommerce author Yulia V Smirnova of "Grow & Scale Your Online Store To Profit." Get your copy with more tools on Amazon.

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Page 1: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

24  Social  Listening  Tools,  Tips  &  Hacks  To  Enhance  Marketing  for  eCommerce  Entrepreneurs

with  Yulia  V  Smirnova,   ecommerce  marketer  &  author   Bit.ly/cb2014bk

Page 2: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

4  Use  Cases  of  Social  Platforms

1  Competitive Analysis 2  Conversation Monitoring 3  Campaigns Management 4  Content & Influencer

Discovery

Publishing

Page 3: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Competitive  Analysis  

1.  Rival IQ o Social

2.  Compete o  Traffic, KWs, new tech, campaigns

3.  Keyhole.co o Social campaigns & influencers

Page 4: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Rival  IQ

Page 5: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Rival  IQ

Page 6: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Rival  IQ

Page 7: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Rival  IQ

Page 8: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Rival  IQ

Page 9: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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Keyhole.co

Page 10: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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Keyhole.co

Page 11: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Keyhole.co

Page 12: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Compete  

Page 13: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Compete  

Page 14: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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Compete  

Page 15: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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Conversations  Monitoring

1.  Visible Technologies (000K/3K per m) 2.  Radian 6 (up to 1K per m) 3.  Talkwalker (offers 30 day free trial) 4.  Spreadfast 5.  Viral Heat 6.  KonnectSocial 7.  Social Apps HQ 8.  HooteSuite

Page 16: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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DEMO  

Page 17: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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See  more  at  CommerceBrain.com/blog 1.  Scoop 2.  Swayy 3.  BuzzSumo (free) 4.  HooteSuite 5.  Keyhole.co (influencer &

hashtags)

Page 18: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

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Why? ①  Create content that is popular,

trends ②  Align with your audience interests

& current attention ③  Have vibrant pipeline of creative

campaigns ④  Know when they are more open to

your offers

Page 19: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Too  Busy  To  Do  So?  

ü Get it all in one book on AMZN •  over 200 tips from eCommerce

entrepreneurs to grow your online store

•  Special discount $10 off print copy 48 hrs. only (you get 2 emails with last with the code, see next slide what I mean)

ü bit.ly/1nuHYkU

Page 20: Social Tools for eCommerce Startups, Entreprenuers for Marketing & Product Development

Bit.ly/cb2014bk

Once  you  clicked  bitly  link 1

2 3

bit.ly/1nuHYkU