Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

2014 – NewMR Trends

2014 Platinum Sponsor

Sue York Author of The Handbook of Mobile Market Research Australia

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

Mobile ‘Arrived’

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

‘In the Moment’

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

Passive Data

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

Wearables

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

The Internet of Things

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

Social Going Mobile

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

Story Telling & Showing

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

VUCA (Volatility, Uncertainty, Complexity,

Ambiguity)

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

ROI

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

OMG

We are Happy

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

THANK YOU

2014 Platinum Sponsor

Sue York

The Handbook of Mobile Market Research Australia

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

The Festival of NewMR 2014 would not be possible without our sponsors. Thanks to:

Our Platinum Sponsor for 2014

Silver Sponsors

Americas Session Sponsor Media Partner Festival Supporters

• Schlesinger Associates • Lightspeed GMI • krea

The Festival of 2014

• Dub

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

Q & A

2014 Platinum Sponsor

Ray Poynter The Future Place

Sue York The Handbook of Mobile Market

Research

Sue York, Handbook of Mobile Market Research, Australia

Festival of NewMR, December 2014

THANK YOU

Sue York

Follow me on Twitter – I’m @1sue3

You can download a Free Sample Chapter of The Handbook of Mobile Market Research from

http://issuu.com/wiley_publishing/docs/67303-eh-mobile_market-esampler-jun

Keep up-to-date on changes to Mobile Market Research at

http://handbookofmobilemarketresearch.com/