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The Publishing World is changing…

The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

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Page 1: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

The Publishing World is changing…

Page 2: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

The Publishing World is changing…

It‘s Over!

Page 3: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Of course, the old guard and

Gatekeepers will tell

You otherwise.

Let‘s take a look…

BULLSH*T!

Page 4: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Indie‘s OWN the Romance genre

AND Sci-Fi!

Page 5: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

INDIE‘S TAKE HOME MORE MONEY!

• 20% of 15.99?**• 70% of 4.99?

SIMPLE MATH!

3.198

4.193 !!!

Page 6: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

**Typically, an author can expect to receive the following royalties:

Hardback edition:

10% of the retail price on the first 5,000 copies; 12.5% for the next 5,000 copies sold, then 15% for all further copies sold.

Paperback:

8% of retail price on the first 150,000 copies sold, then 10% thereafter.

Page 7: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Amazon „SWEETSPOT“

• 35% on .99 = .35 cents profit• 70% on 4.99 = 3.50 profit

Page 8: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

What‘s the difference?

The „big 5“

Page 9: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Indie‘s must do their own marketing!

Page 10: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Q: Uh-oh, oh-sh*t, I gotta learn marketing now???

A: YES, get over it, get on it, fail forward…

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RULE # 1:Choose a profitable Niche

Just google it – it‘s a no brainer.

Page 12: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

RULE # 2:You may NOT work in a vacuum

Your ROI will be directly proportional to the amount of people you get

involved BEFORE launch.

Page 13: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

RULE # 3:Validate your books BEFORE you

write them.

Heh? WTF is „validation“!?

Page 14: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Validation 101

Page 15: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Validation 101 – many methods, here are the top 3:

1. Make the cover first.

2. Show snippets of your work in forums.

3. Write blogs and collect emails.

Page 16: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Method 1 – Make the Cover First.

1. Make the cover first.

2. Post it in forums like the Kboards– Check the feedback

3. Upload it to Ratebookcover.com– Check the feedback

4. Send your winning book cover to your friends and fans and PRE-SELL the book.

5. Did people buy it or pre-order it?

6. Yes = Validated, No = forget it, go to new book or cover.

Page 17: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Method 2 – Post snippets of your work in forums.

Page 18: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co
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BOOM! There it is!

Notice he did this without ever mentioning Pre-orders!He just got their interest.

Now he should send that person his paypal link and ask for a real pre-order!

Just one post in a forum, no website, no cover, no anything!

= BOOK Validated now – Write it!

Page 21: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Method 3 – Start Blogging and collect emails.

1. Start a blog for every book you want to write.

2. Write like crazy and post pics etc.

3. INSTALL an email collector + service on your blogs. (e.g.Mailchimp)

4. Make a lead magnet, e.g. a free chapter of your upcoming book.

5. Monitor them , the first one to collect X emails wins = validated!

More info here:http://www.zbooks.co/2015/01/marketingmarketingmarketing-let-me.html

Page 22: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

My Book „Be Freud“ at Befreud.com keeps getting sign-ups, DAILY = Validated = Make the book!

Page 23: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Once you have validated a few books and gotten the hang of it you are

„in production“:

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Regardless of what system you choose, just remember:

Do NOT work in a vaccuum.

Go to forums like the Kboards and get involved. You are not alone!

Page 28: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

• http://www.kboards.com/index.php/topic,218509.0/topicseen.html

Page 29: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

And because I want you to succeed, I‘m going to give you all the materials you need to get started:

Take note, this here Ebook template has been used to write several bestsellers!

Page 30: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

My method is the simplest and easiest way to make an Ebook – period!

So go to Zbooks.co and get all the materials you need to start your book empire…

Page 31: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Here‘s to YOUR success!

-- Eric Z of Zbooks.co

Page 32: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

Back-Up Slides

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Page 34: The Difference Between Indie and Traditionally Published Authors by @ErocZ of Zbooks.co

DO NOT DRM!