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TAPPING INTO
GLOBAL MARKETS
ByPrateek RoutNIT Rourkela
What are the
differences
between marketin
g in a developin
g and developed market?
Total World Popu-lation
Developed nations
Developing nations
How to market products in the developing countries?
SERVE THE “INVISIBLE” CONSUMER
CONNECT INDIVIDUALLY
WESTERN IMAGE CAN BE
HELPFUL
Learn from the developing
countries and compete with the developed ones