Libre Office Conference Milan Sep 2013 Keynote

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September 2013 | Jay Zaveri

Mobile Productivity

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@superjz

#LO2013

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0 3 6 9 12 15 18 21 240

1,000,000

2,000,000

3,000,000

4,000,000

5,000,000

6,000,000

7,000,000

CloudOn5 Million Users In 20 Months Dropbox

~4.8 M Million In 20 Months

Evernote~1.6 Million Users In 20 Months

Yammer~0.9 MillionIn 20 Months

Over 5M registered users in 20 months AppStore Ranking

Overall: #1 in 59 countries; Top 10 in 95 countries Productivity: #1 in 117 countries

What is CloudOn?

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The Mobile Tsunami

Source: BI Intelligence, IDC, Gartner, iSupply, Morgan Stanley, Rutberg & Company

units in billions

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 20160.0

0.5

1.0

1.5

2.0

PCs

Tablets

Smartphones

Tablets +225%Smartphones +76%PCs +20%

TODAY

2012-2016 Growth

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The Basics Learning from the Front Line Market Trends Productivity for the Future Opportunity for the Libre Office Community

What am I covering?

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The Basics

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| 1212|Mobile is an experience and a way of life.


Activities

Find/BrowseCreate

Edit

Preview

Share

SearchConversations

Activity RollupsNotifications

Delete

Rename

Move

ContentOrganization

ContentDiscovery

ContentSharing

ContentAuthoring

Review

Content is important when I work by myself or we work together. But the context that comes from that content is as (if not more) important


Gathering Intelligence: Community

Over 250,000 votes! 40,000+ comments.


Gathering Intelligence: Analytics

Over 250 metrics including DAU, MAU, retention, cohort breakdown; 4.5 MM events per day

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Learning from the Front Line

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Activity (User-Centric)

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Activity (Platform-Centric)


Industry Usage

Category Sector % by Category % by Total

Business 45%

Conglomerates 13%Consumer Goods/Retail 21%Healthcare 4%Industrial/Agriculture 6%Media/Publishing 5%Technology 27%Telecom 25%

Education 46%

University 67%

K12 33%

Government 10%

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Through research we discover our personas, their motivations and the activities/tasks in their workflow

CXO’s: executives, owners, leaders

Mobile Knowledge Workers: lawyers, doctors, educators, consultants, product managers, marketers

Personas

Road Warriors/Sales

Students

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Word

Who? What? When?

Preview Mobile Workers

• Read for 1 - 20 min• Avg: 4 min• 18% open from email

Lunch/EveningsTablets &

Phone

Review CXO/Lawyers • Track Changes, Comments, Annotations

Through the day on Tablets

Edit: Notes Students • Notes are active for a week.

• Typical sessions last from 6 min – 45 min

Mornings/Afternoons

Tablets (some Phone)

Edit: Rich Documents and Papers

MW/Students • Physical keyboard• Heavy layout with use of

images, charts, well formatted documents

• Sessions last as long as 60 minutes

• Documents active for a couple of weeks

Through the day

Tablets

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PowerPoint

Who? What? When?

Present Road Warriors, MW, CXO

• Present for 30 - 60 min• Avg: 45 min

Through the day

Tablets

Create Students, KW • Typical sessions last from 3 min – 23 min

Late EveningTablets/Phone

Edit: Styling and Themes

Road Warriors

MW/Students

• Extremely short sessions of 2-3 mnutes

Through the day

Tablets

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Excel

Who? What? When?

Preview Financial Workers

• Pivot Charts• Complex excel

spreadsheets

Through the day

Tablets

Edit: Tables & Lists

Students, Consumers

• Typical sessions last from 3 min – 15 min

• Organize information into tables or lists and format them.

Late EveningTablets/Phone

Heavy Edit: Charts,

functions

Financial Workers, Business

Execs

• Long session of 20-40 min

• Docs remain active for 5 days and have 5 hours of usage on them

Through the day

Tablets


Learnings and Takeaways

Behavioral Patterns Allows us to understand and build the best mobile productivity suite

Compatibility: users care deeply about interoperability and give up very quickly when they lose that comfort. 800 billion documents in Fortune 500 companies

Documents were created to be shared

Performance is very important Gestures and behavior (When in Rome….)

Layout

Device-specific activity-centered capabilities are important to users – workflow ”platforms” over “apps” What, when, how are key to cracking the problem

Experience over functionality

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Market Trends

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Disruptive Trends..

Cloud Mobile Consumerization


Takeaway from Trends

Focus on knowledge worker workflows and needs Grassroots approach to market penetration and uptake

UX, UX, UX! Ease of use and simplicity are critical

Freemium Models Get users to love your product Let users earn their way in by building additional incremental value

Tablet First 250 MM tablets!

Harness the power of the Cloud

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Productivity for the Future

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Productivity in the Mobile Era

Phones

Computers

Tablets

Sharing

Create

Edits

Reviews

Create (Abel)Share (Abel)Edit (Brenda)Share (Brenda)Notification (Abel)Review (Charles)Notification (Abel/Brenda)Conversations (Abel/Brenda/Charles)

Content+Context

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Content Authoring

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Context

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Today, documents are lonely artifacts, a primitive rendition of the PC era.

Files and Folders

Data: Size, kind, date created, created by, modified, label,

and file location

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Solution to Current State of Documents:

Build more context

Apps & Content

People

Locations

Files and Folders

Time

Sharing

Conversations

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Really_Long_Filename.docx

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Really_Long_Filename.docx

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WS2 Product VisionSize: 25kbType: CloudSpaceCreated by: Jay Zaveri Date Created: 12/22/11

Add to this conversation

12/25/11

12/24/11

Jay Zaveriin Palo Alto, CA12/25, 9:02 PM

Jay replied to productroadmap.docx: Can you add a visual to help communicate our idea?

12/23/11


Cary Gibaldiin San Francisco, CA12/24, 7:04 AM

Cary commented within productroadmap.docx: How does this work from a technology perspective?


Cary commented within productroadmap.docx: Are these dates correct? I think we may need more time to iterate.

Jay created productroadmap.docx within Our Big Product Vision

Labels:

Tags:

Associated Files:

Last Commented by:

Shared with:

12/27/11

12/26/11

Milind Gadekarin Menlo Park,CA12/27, 10:12 PM

Jay Zaveriin Palo Alto, CA12/26, 11:22 AM

Awesome. Let’s get Milind to agree on the vision.


Cary Added a graphic to productroadmap.docx

5

10

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12/25/11


Jay replied Can you add…


Cary commented Are these dates…

12/27/11

12/26/11

Milind Gadekarin Menlo Park,CA12/27, 10:12 PM

Jay Zaveriin Palo Alto, CA12/26, 11:22 AM

Awesome. Let’s…


Cary Added a …

WS2 Product VisionSize: 25kbType: CloudSpaceCreated by: Jay Zaveri Date Created: 12/22/11

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Lucius updated Project_Outlines.docx Mauris cursus congue tellus eu suscipit. Nunc neque dui, pellentesque ac accumsan non, mattis vel libero Nunc neque dui, pellentesque ac accumsan non

Lucius edited Really_Long_Filename.docx

Sed etonium congue tellus eu suscipit. Nunc neque dui, pellentesque ac accumsan non, mattis vel libero Nunc neque dui, pellentesque ac accumsan non

Mauris cursus congue tellus eu suscipit. Nunc neque dui, pellentesque ac accumsan non, mattis vel libero Nunc neque dui, pellentesque ac accumsan non

You approved this update

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Content Discovery

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Final Thoughts..

Make a commitment to support Libre Office Mobile is a great opportunity for Libre Office Build a successful word processor by Q1

2014 for mobile

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Thank You

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Instant Success - #1 Across All Categories!

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What is CloudOn?

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“Completely blown away by #cloudon as an iOS mobile app. This is what using the cloud for productivity should be: integrated & seamless! :)”

User’s Love The App!