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MOBILE ANDTHE POWER OFPROGRAMMATIC
400+
EMPLOYEES
11
OFFICES
26,000
MEDIA PARTNERS
5,000
CUSTOMERS
2007LAUNCHED
Tel Aviv New York London San Francisco Fort Lauderdale Denver Toronto Munich Venice Beijing Seoul
Matomy Media Group (LSE:MTMY) is a world-leading media company offering smart technology solutions with a
personalized approach to advertising.
PROGRAMMATIC
AUTOMATION
DIRECTRTB
FROMMANUAL TO PROGRAMMATIC
ON ALL FRONTS
BUT MOBILE IS GROWING THE FASTEST
BUT MOBILE IS GROWING THE FASTEST
40%
60%
68%
77%
WHILE VIDEO IS THE CATALYST
51%
IT’S A WHOLE NEW BALLGAME
MOBILE IS OUR PERSONAL EXTENSION
TWO PARALLEL FORCES
Programmatic Technologies Grow Increasingly Sophisticated
User’s Mobile Phone Moves from Tool to a Personal Extension
MORE CONNECTED THAN EVER
The average person looks at his or her phone 150 times every day.
Most people look at their phones within five minutes of waking up.
RICHER DATA THAN EVER
UNLEASHINGTHE POWER OF PROGRAMMATICPUBLISHERS
UNLEASHINGTHE POWER OF PROGRAMMATIC ADVERTISERS MOBILE
CONSUMER
What are they doing?SIGNALS
PROGRAMMATIC -TAKEAWAYS
Connecting with consumers 24/7
Across every media channel
Automated customized ads
Richer data
Advertisers and publishers should work together
THE POWER OF PROGRAMMATIC
IT’SPERSONAL
