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MOBILE WALLET ALL-IN-ONE ORSZÁGH ÖRS MAGYAR TELEKOM / HUNGARIAN MOBILE WALLET ASSOCIATION Smartmobil’15 - 08.04.2015

Mobile.Wallet.All-in-on. - Smartmobil 2015

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MOBILE WALLET ALL-IN-ONE

ORSZÁGH ÖRSMAGYAR TELEKOM / HUNGARIAN MOBILE WALLET ASSOCIATIONSmartmobil’15 - 08.04.2015

MOBILE PAYMENT IS NOT ENOUGH

MOBILE WALLET

IS MUCH MORE THAN PAYMENT

Technology Use cases

NFC QR BLE HCE EMBEDDED SE VOICE TONE SWIPE TAP INSERT

DO NOT FOCUS ON THE LAST INCH

ACCEPTANCE NETWORKHANDSET PENETRATIONSIM DISTRIBUTIONHUBS/AGGREGATORSPARTNERSHIPS/COOPERATION

FOCUS ON THE ECOSYSTEM

Use cases Technology

3 type of services at launch (biggest bank, loyalty, ticketing)

Payment is just one serviceNon-payment focusTechnology agnostic

Wide acceptance network (+50% contactless, 100% until 2017)NFC SIM massive distribution40+ device supported

Mobile Wallet AssociationxMNO cooperation (aligned service strategy of 3 MNOs)

Loyalty, couponing, access, event ticketing, transportation and digital signature implementation in 2015Remote and proximity integration into one wallet

GSMA cooperationxPartner cooperation (incubation program for banks and retailers)Aggregator HUBs

MyWalletMobilTárca

MOBILE WALLET ALL-IN-ONE

Thank you!