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Audience Research Results.

Audience research results - AS Media

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Audience research results from my questionaires.

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Page 1: Audience research results - AS Media

Audience Research Results.

Page 2: Audience research results - AS Media

1: Are you..

• Male: 10

• Female: 10

• With this question I tried to question an even number of both genders as I feel it would give me more thorough and un-biased results which I could then base my magazine on. I felt that this was important because I am now able to feature articles in my magazine that both genders would enjoy. Using this research I am able to create articles where both males and females will find interested so it will not just be a ‘Mens’ or ‘Womens’ magazine.

Page 3: Audience research results - AS Media

2: How old are you

• The target audience for my magazine is from 15-24 so I mainly focused on getting results from this age group, as you can see. I felt this would be relevant because I could then base my magazine on the results that this age group gave to me. On this question, I questioned more 15-19 year olds as that is the main age group that I want to concentrate my magazine upon, so getting results from them will be me a stronger idea of how to create my magazine.

0

2

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15-19 20-24 25-30 30+

How old are you?

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Page 4: Audience research results - AS Media

3: What sub-genre of rock do you prefer?

• I felt this question would give me an idea of what to sub-genres of rock to feature in a weekly issue of my magazine. From these results I will now feature more progressive-rock articles than Grunge articles. If I feature more prog-rock articles, it will keep the majority of the readers happy, however I will still feature other sub-genres to keep the minority happy.

01234567

What Sub-genre of rock do you prefer?

Series1

Page 5: Audience research results - AS Media

4: What would you rather see featured in a magazine?

• With this question I am able to get an idea of what sort of things I should feature in my magazine, from New albums reviews to posters. I think these results will give me a strong idea as to what I put in my magazine, and because the audience would like to see more of one thing than another, I will follow my results.

Series10

5

10

Series1

Page 6: Audience research results - AS Media

5: Which magazine name would you associate with a rock music magazine?

• I asked this question as I was unsure of what to call my rock music magazine, however the results from these questions are pretty even and still do not give me a strong idea of what to name my magazine. But I will cancel it down to 4 different names that I can pick from, from there it would just be personal preference.

4

4

4

5

3

Plectrum

Distorted

Feedback

Overdrive

Tuner

Page 7: Audience research results - AS Media

6: How often would you buy a magazine?

• I asked this question because I was unsure of what the frequency of publication would be of my own magazine, however from the results I have gathered I will most likely make mine a weekly released magazine with around 70 pages.

0123456

Series1

Page 8: Audience research results - AS Media

7: How much would you spend on a weekly magazine?

• I had a fairly good idea of what to price my magazine at already however, researching the matter would still be helpful. Using these results I will probably price a newly made magazine at around £2.20-£2.90. I will put my magazine at this price because of the fact that it is a new magazine.

0

2

4

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8

Series1

Page 9: Audience research results - AS Media

8: Would you rather see interviews with…

• I believe that this question would help me decide what interviews to feature in my magazine, and according to this the majority of people would want interviews with more famous bands.

0 1 2 3 4 5 6 7 8

Famous Bands

Newer Bands

Older, less famous bands

8

7

5

Series1

Page 10: Audience research results - AS Media

9: What colours would you associate with the genre Rock?

• At first I was unsure about what colour scheme to use in my magazine, however because of this research that I conducted I now know that I will be using three colours, Red, Black and White.

Red

Blue

Black

White

Yellow

Green

Other

Page 11: Audience research results - AS Media

10: What page layout would you associate with a rock music magazine?

• Using the results from this question I am now able to choose between two different page layouts, Messy or minimalistic. Because the majority of the rock genre magazines have a messy layout, I will most likely follow the same process.

7

8

5

0

Messy

Minimalistic(Simple)

Complex

Other

Page 12: Audience research results - AS Media

11:What Rock magazine do you normally buy?

• I asked this question because using these results I would then be able to base my magazine on an already existing one. I would do this because if people preferred a KERRANG magazine, I could then revolve my magazine around KERRANG too, therefore people will enjoy mine.

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KERRANG Q NME Rolling Stone Other

KERRANG

Q

NME

Rolling Stone

Other