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MARCH 2016 ECONOMIST/IPSOS MORI ISSUES INDEX
Contacts:
020 7347 3000
2
Issues Facing Britain: March
Base: 985 British adults 18+, 26th February – 23rd March 2016
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
46%
34%
25%
23%
16%
15%
15%
15%
14%
10%
Immigration/immigrants
NHS/Hospitals/Healthcare
Economy
European Union/Europe
Education/Schools
Housing
Poverty/Inequality
Unemployment
Defence/foreignaffairs/terrorism
Pensions/socialsecurity/benefits
+2
-4
+3
+2
0
-2
+1
-1
-1
0
%
Change since Feb:
Position
Top mentions %
+1
+2
-1
-1
+2
-1
3
Issues Facing Britain: March
Base: 985 British adults 18+, 26th February – 23rd March 2016
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
46%
34%
25%
23%
16%
15%
15%
15%
14%
10%
29%
8%
11%
12%
1%
3%
5%
3%
3%
1%
Immigration/immigrants
NHS/Hospitals/Healthcare
Economy
European Union/Europe
Education/Schools
Housing
Poverty/Inequality
Unemployment
Defence/foreignaffairs/terrorism
Pensions/socialsecurity/benefits
Top mentions %
MOST/OTHER
IMPORTANT ISSUES
MOST IMPORTANT
ISSUE
4
Issues Facing Britain: Long Term Trends
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
70
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
NHS UNEMPLOYMENT CRIME/LAW &
ORDER ECONOMY IMMIGRATION*
*Up until September 2014 the code was race relations/immigration/immigrants
HOUSING
5
Cameron becomes PM
Issues Facing Britain:
Economy / Economic situation What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
70
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Global Recession
and Russian
Financial crisis
Highest score since 1992;
Most important issue for
the first time
Sub-prime mortgage
crisis in the US
End of
recession
announced
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
Lowest score
since March 2008
(23%)
Northern Rock
nationalised
6
Cameron becomes PM
Issues Facing Britain:
Immigration / Immigrants*
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
* Up until Sept 2014 the code was race relations/immigration/immigrants
What do you see as the most/other important issues facing Britain today?
0
10
20
30
40
50
60
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Border controls relaxed for “A8” EU
Countries (Poland, etc.)
Source: Ipsos MORI Issues Index
Border controls
relaxed for
Romanians and
Bulgarians
Highest concern
ever recorded (56%)
7
Cameron becomes PM
Issues Facing Britain:
Unemployment / Factory closure / Lack of industry What do you see as the most/other important issues facing Britain today?
0
10
20
30
40
50
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Unemployment falls below 1 million for first time in 25 years
Minimum wage
introduced
Unemployment in Britain rises to 5.5%
Lowest ever score (5%)
Youth unemployment reaches 1 million
Lowest score since October 2008
(14%)
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Source: Ipsos MORI Issues Index
8
Cameron becomes PM
Issues Facing Britain:
Crime / Law & Order / Violence / Vandalism / ASB
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
May day riots Riots in
England
9/11 Lowest score since
March 1991 (8%)
9
Cameron becomes PM
Issues Facing Britain:
NHS / Hospitals / Healthcare What do you see as the most/other important issues facing Britain today?
0
10
20
30
40
50
60
70
80
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Report says waiting lists have
doubled under Labour
Lowest score since
December 1985 (12%)
Highest score since April 2006
(47%)
Source: Ipsos MORI Issues Index Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
10
Cameron becomes PM
Issues Facing Britain:
Education / Schools What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Introduction of means-tested tuition
fees. Education most important issue.
First City Academies
introduced
Lowest score since
Dec 1985 (9%)
Labour’s second term - pledge to
improve failing secondary schools
April 2011 – Pupil
Premium introduced
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
11
Cameron becomes PM
Issues Facing Britain:
Defence / Foreign Affairs / International terrorism What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
50
60
70
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
9/11 London
Bombs
Invasion of Iraq –
protests across Europe
Failed terror
attacks in London
and Glasgow
UK withdraws
from Iraq
War in
Kosovo
Parliamentary vote
against action in Syria
NATO bombing
in Libya
Rise
of IS
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
Paris attacks and
Parliamentary vote for
action against IS in Syria
12
Cameron becomes PM
Issues Facing Britain:
Poverty/inequality What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Sept 1999:
Alastair Darling – “one child in
three” living in poverty
July 2014:
highest score
recorded (18%)
January 2005:
Make Poverty History campaign
launched on New Year’s Day
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
13
Cameron becomes PM
Issues Facing Britain:
Inflation/Prices What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
25
30
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Inflation rate hits 16 year peak
Inflation rises to 3.4%
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
14
Cameron becomes PM
Issues Facing Britain:
Housing What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
25
30
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
“A8” Countries
join the EU
Highest score since
October 1974 (21%)
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
15
Cameron becomes PM
Issues Facing Britain:
Pensions/Social Security/Benefits What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
25
30
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Equitable Life sells
its non-profit
pension annuities
Blair and Harriet Harman propose
‘affluence testing’ to exclude the well-
off from state benefits
Gordon Brown unveils
pension credits Pensions commission report –
“more than 12 million working
people are not saving enough for
their retirement”
Lowest ever
score (3%)
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
16
Cameron becomes PM
Issues Facing Britain:
Pollution / Environment What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Wettest Autumn since
records began –
widespread flooding
across the UK
EC proposes carbon emission
cuts of 20% by 2020
Winter flooding
and storms
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
17
Cameron becomes PM
Issues Facing Britain:
Common Market / Europe / Euro / EU What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
10
20
30
40
May1997
May1998
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Treaty of Accession: 10 new
EU Member States
France and Holland reject
ratification of EU constitution
Lowest score
recorded (1%)
UKIP come first in European
Parliament elections
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
Highest score since June 2003
(23%)
18
Cameron becomes PM
Issues Facing Britain:
Low pay/minimum wage/fair wages What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
0
5
10
15
20
May1999
May2000
May2001
May2002
May2003
May2004
May2005
May2006
May2007
May2008
May2009
May2010
May2011
May2012
May2013
May2014
May2015
Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home
Highest recorded
score (15%)
19
Top issues – concern by party support
Base: 187 Conservative and 322 Labour supporters aged 18+, 26th February – 23rd March 2016
What do you see as the most/other important issues facing Britain today?
Source: Ipsos MORI Issues Index
63%
31%
33%
42%
12%
10%
8%
7%
16%
14%
39%
36%
25%
16%
20%
23%
25%
23%
12%
12%
Immigration/immigrants
NHS/Hospitals/Healthcare
Economy
European Union/Europe
Education/Schools
Housing
Poverty/Inequality
Unemployment
Defence/foreignaffairs/terrorism
Pensions/socialsecurity/benefits
Top mentions %
CONSERVATIVE
SUPPORTERS
LABOUR
SUPPORTERS
20
Age and social grade – immigration is the top issue,
but other concerns differ What do you see as the most/other important issues facing Britain today? Top three issues by age and social grade
Source: Ipsos MORI Issues Index Base: 1,009 British adults 18+, 5th – 23rd February 2016
54%
45%
43%
Immigration
NHS
EU
48%
43%
33%
Immigration
NHS
Economy
29%
28%
24%
Immigration
NHS
Education
59%
32%
25%
Immigration
NHS
EU
49%
31%
22%
Immigration
NHS
Economy
35%
22%
20%
Immigration
Unemployment
NHS
18
-34
3
5-5
4
55
+
ABC1 C2DE
Social grade
Ag
e b
rac
ke
t
21
Concern about the EU/Europe by subgroups
Base: 985 British adults 18+, 26th February – 23rd March 2016
What do you see as the most/other important issues facing Britain today? EU/Europe
Ipsos MORI Issues Index
12%
18-24
14%
25-34
18%
35-44
24%
45-54
32%
55-64
36%
65+
Concern about EU/Europe by age group:
23%
24%
19%
27%
Concern by
region:
23% 19%
25%
42%
16%
30% 29%
22%
11%
Overall Urban Rural CON LAB AB C1 C2 DE
Social Grade Locale Party support
Concern about EU/Europe by key demographic groups:
16%