IMAGINE YOU ARE SOMEONE AS POWERFUL AS RUPERT MURDOCH. YOU HAVE DECIDED YOU DO NOT LIKE THE

GOVERNMENT IN BRITAIN: THINK OF WAYS YOU CAN USE THE MEDIA YOU OWN TO CONVINCE YOUR READERS

THAT THE GOVERNMENT IS NO GOOD. 

1. HOW WOULD YOU PRESENT YOURSELF? I wouldn’t purposely present myself as Murdoch does, but you could assume that his persona is just a defence mechanism due to the continuous amount of criticism Rupert Murdoch gets for his poor decisions. I would present myself truthfully to my audience and reveal the truth to stories.

2. HOW WOULD YOU INTERACT WITH YOUR AUDIENCE? I would try to aim my news stories at an unconvential younger audience, other than the expected 40-80 year olds who are the expected audience for politics. This would put me at an advantage because the younger individuals of our society are generally not interested in politics, so aiming my stories at a younger audience would ensure that I would have their vote when they come to a certain age.

3. WHAT WOULD YOU REPORT ON?I would report on truthful stories and use reliable sources to guarantee that my media company would not get any negative publicity, instead of continuous articles about false accusations and assumptions. I would use reliable and non-bias reporters to research stories which would enable people to trust my website.