11
Quick Snapshot Week 14-21’2014 MCCS

Media scenario2 6 14 rev abp news

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Page 1: Media scenario2 6 14 rev   abp news

Quick Snapshot

Week 14-21’2014

MCCS

Page 2: Media scenario2 6 14 rev   abp news

ABP NEWS Week: 14-21’14

TG – MF,15+ SEC:ABCMarket - HSM

Page 3: Media scenario2 6 14 rev   abp news

Hindi News maintaining its # 3

position

GEC

HIN

DI ...

HIN

DI...

KID

S

MU

SIC

REG

SPO

RTS

INFO

LIFE

T...

EN

G

BU

S ...

EN

G E

NT

EN

G ...

0

5

10

15

20

25

30

35

40

45

34

19

75 4 3 2 1 1 1 0 0 0

% Genre Share

Source : TAM Period : Wk 21’2014

SONY MAX IS REPORTED IN HINDI MOVIES

Page 4: Media scenario2 6 14 rev   abp news

VS. last year 59% increase in terms of shares

Hindi News0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

8.0

4.3

6.8

% Genre Share

Wk 14-21'13 Wk 14-21'14

Source : TAM Period : Wk 14-21’Year : 2013 & 2014

PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA .VS last year channel bouquet has increased.

Page 5: Media scenario2 6 14 rev   abp news

ABP News among top 2 channels

Aaj Tak ABP News India TV Z News India News NEWS NATION0%

2%

4%

6%

8%

10%

12%

14%

16%

18%

20%18%

15%14%

9%

7% 7%

% Mkt Share

Wk14-21'14

Source : TAM Period : Wk 14-21’14

Page 6: Media scenario2 6 14 rev   abp news

ABP News #2 in Reach

Aaj Tak ABP News

Z News India TV

IBN 7 NDTV India

0

10

20

30

40

50 4540

33 3227 27

CS 15+

Reach

in M

n.

Source : TAM Period : Wk 14-21‘14

Aaj Tak

ABP News

Z News

India TV

NDTV India

IBN 70

10

20

30

40

50

60 5349

40 3932 32

CS 4+

Reach

in M

n.

Page 7: Media scenario2 6 14 rev   abp news

ABP News among top 2 in most of the markets

Source : TAMPeriod : Wk 14-21’14

Market Share %

Channel Mumbai Kol Del Chts'grh B'har Guj Maha MP PHCHP Raj UP WB East West North South HSM AI

Aaj Tak 16% 14% 18% 12% 12% 18% 20% 14% 22% 20% 16% 20% 17% 19% 19% 31% 19% 19%

ABP News 13% 25% 11% 12% 16% 15% 17% 14% 15% 17% 16% 21% 18% 16% 14% 19% 15% 15%

India TV 22% 16% 19% 13% 12% 16% 17% 15% 8% 11% 11% 12% 14% 17% 13% 6% 14% 14%

Z News 6% 11% 8% 7% 9% 10% 9% 10% 11% 8% 9% 17% 12% 9% 9% 6% 9% 9%

IBN 7 6% 6% 7% 3% 7% 4% 5% 5% 7% 4% 6% 5% 3% 4% 6% 3% 6% 5%

NDTV India 7% 9% 7% 4% 5% 7% 6% 7% 9% 5% 7% 6% 5% 6% 7% 6% 7% 7%

DD News 2% 1% 1% 2% 1% 1% 1% 1% 1% 2% 1% 2% 2% 1% 1% 19% 1% 2%

Samay 2% 1% 1% 5% 6% 2% 2% 3% 3% 4% 2% 6% 4% 2% 2% 6% 2% 3%

TEZ 6% 4% 4% 1% 3% 3% 3% 2% 2% 2% 3% 3% 1% 3% 3% 3% 3% 3%

News 24 4% 3% 10% 17% 6% 3% 4% 10% 3% 5% 7% 2% 6% 4% 7% 0% 6% 6%

P7 news 1% 3% 1% 4% 2% 2% 2% 1% 2% 3% 2% 2% 2% 2% 1% 0% 2% 2%

News Express 3% 2% 2% 1% 6% 3% 2% 1% 3% 2% 2% 1% 1% 2% 2% 0% 2% 2%

NEWS NATION 6% 4% 4% 12% 9% 8% 6% 8% 7% 7% 9% 3% 9% 7% 6% 0% 7% 7%

India News 6% 3% 8% 7% 6% 8% 5% 9% 8% 9% 8% 2% 5% 6% 8% 0% 7% 7%

Page 8: Media scenario2 6 14 rev   abp news

Top 10 Shows – ABP NEWS

Source : TAM Period : Wk 21’14

Date Time From Time To Programme GenreTVT 000s

18/05/2014 20:58 21:25 ABP NEWS PAR BADI BEHAS Interviews/Portraits/Discussions353

21/05/2014 20:59 21:53 ABP NEWS PAR BADI BEHAS Interviews/Portraits/Discussions332

18/05/2014 09:28 09:39 EK THA SANYASHI Reviews/Reports 284

18/05/2014 21:30 21:51 VYAKTI VISHESH Reviews/Reports 284

24/05/2014 21:26 21:51 KHABAR DIN BHAR News Bulletin 284

18/05/2014 09:46 09:52 MODI BANENGE PRADHANMANTRI News Bulletin 270

20/05/2014 11:27 14:22 MODI BANENGE PRADHANMANTRI News Bulletin 264

20/05/2014 20:59 22:25 MODI BANENGE PRADHANMANTRI News Bulletin 259

18/05/2014 19:57 20:23 MODI BANENGE PRADHANMANTRI News Bulletin 258

18/05/2014 09:57 10:56 PRADHAN MANTRI NARENDRA MODI News Bulletin 251

Page 9: Media scenario2 6 14 rev   abp news

Network Performance

Page 10: Media scenario2 6 14 rev   abp news

MCCS TV Tday Zee Net India TV Net. 18 Ndtv Net0%

5%

10%

15%

20%

25%

30%

26%

22%20%

14%12%

7%

% Mkt. Share

Wk 14-21'14

Source : TAM Period : Wk 14-21’14

MCCS # 1 News Network

Page 11: Media scenario2 6 14 rev   abp news

Thank You