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The Story of Europe in the Everyday Life: The Presence of EU in a Visual Symbolic Landscape. Presentation by Anamaria Dutceac Segesten, CEMES Postdoctoral Research Fellow, University of Copenhagen. March 8, 2011.
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Anamaria Dutceac SegestenCEMES Postdoctoral Research Fellow
March 8th, 2011
University of Copenhagen
The Story of Europe in the Everyday Life
The Presence of EU in a Visual Symbolic Landscape
If you recognized this, you are not alone!
94% of Europeans correctly identify this flag as the symbol of the
European Union (2004).
However, only 1% of the same group associated the words
“European Union” with it (2006).
‘The doggedness of some
governments to negate every
emotional aspect of Europe
hurt me.’
Top-down process
EU’s graphic symbol production
Bryan Gosline
What is the symbolic
comunication strategy of
the EU?
Which image
of itself does
EU want to
communicate?
=
Amy V. Miller
Eurosymbols -
you can find them everywhere
… in the public space
… in the arts
rockcohen
I’m interested in the ones on your street
Bottom – up perspective
Private uses of eurosymbols
Muffet
WHO?WHERE?
WHY?
Eurosymbols
have political significance
Support or rejection
eisenbahner
Interpretation
EU?
Appropriation
Is it all a Babel to you?
Want to know more?
Maciej Gruszecki
Check out my blog
http://eurosymbols.blogs.ku.dk