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Similar Artists Justin Timberlake’s 2014 album ‘The 20/20 Experience’ mostly deals with the theme of romance. Effective prop – eye test equipment, putting forward the message of being able to see clearly. Gold shows power and greatness, contrasts with the black and white. Large, basic font shows professionalism and classic style. Justin in a suit and tie, links to single title ‘Suit & Tie’ and also makes him look stylish and professional to appeal to target audience.

Research into Similar Artists - DigiPak Analysis

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Page 1: Research into Similar Artists - DigiPak Analysis

Similar ArtistsJustin Timberlake’s 2014 album ‘The 20/20 Experience’ mostly deals with the theme of romance.

Effective prop – eye test equipment, putting forward the message of being able to see clearly.

Gold shows power and greatness, contrasts with the black and white.

Large, basic font shows professionalism and classic style.

Justin in a suit and tie, links to single title ‘Suit & Tie’ and also makes him look stylish and professional to appeal to target audience.

Page 2: Research into Similar Artists - DigiPak Analysis

Similar Artists5 Seconds of Summer’s 2014 self-titled album mostly deals with the theme of being a teenager and love and happiness. The 4 members of the band on the front of

the album cover show unity and progression as in the future they can be seen as they were before.

The band logo is present on everything, and this shows that the band are a worldwide brand and can be recognised throughout many countries.

The red cross over them is another logo of the band, and it is recognisable by fans

throughout the world.

The cartoons behind them on the album cover show immaturity, as they are still quite young and this appeals to a younger audience, as most of their fan base are young girls.

The colour scheme changes for wherever the album is released. This is the UK release of the album and the colours signify power.

Page 3: Research into Similar Artists - DigiPak Analysis

Similar ArtistsMichael Bublé’s 2013 album ‘To Be Loved’ is another classic album release by Michael Bublé and it has quite a neutral message. Showing off lyrics and vocals. The image of Michael Bublé shows him

taking off a tie, showing he’s coming out from the limelight to show off his more relaxed, original standard.

The black and white colour of his costume shows classicality (like his voice) and this contrasts with the orange-yellow of the background. This has the connotation of warmth and adds to his appeal.

The font is modern but with a practical, professional edge and adds to the aesthetics of the album cover and is clear for all buyers to see.