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Presented by
Rock Your Open House in Less Than 5 Minutes
Dana Shaut, VP Social MediaGuaranteed Rate, Inc.
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Image courtesy of : http://www.fixr.com/infographics/social-media-killed-the-blog-star.html
1 billion users
“Connect Your Circles”
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Referral Sources
OrganizationsOrganizations
YouYou
Business Business NetworkNetwork
ColleaguesColleagues
Community
Friends & Family
Hobbies & Interests
Engage and Build Your Local Audience
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The “New” New Marketing Strategy
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Facebook It• Facebook Event
- More details, the better• Engagement
- Comment & respond• Invite connections • Share
Announce on LinkedIn
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• Post listing website:- As an update- LinkedIn groups
Tweet It
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• Tweet the deets
• Listing website
• Photos
Pin It
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• Add a pin
• Upload file or URL
• Select Board
Instagram It
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• Take or upload pictures
- Front of the house
- Inside
- Special Features
- PicStitch
• Add filters
• Broker open info
• Share
Rinse and Repeat
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• Keep announcing your broker open up until the day of the event
• Staggered Posting tip
• Note: Try the Open Home Pro app
See it Again
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• Broker Open Follow-up
- Connect with your potential leads by getting their social media information
- Post pictures from the broker open and tag people
- ‘Like’ photos from event posted by others
- Share photos on multiple social media platforms
Partner Xchange Booth
• Register to get access to All our Social Media Training Video
• Signup is EASY and FREE and there is no obligation!
• Chance to win an iPad Mini!
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